Marketing Events Manager, Axiad
$90-125k
+ Equity
Office located in San Jose, CA
Passwordless access platform
Be an early applicant
Passwordless access platform
21-100 employees
Be an early applicant
$90-125k
+ Equity
Office located in San Jose, CA
21-100 employees
Company mission
Axiad's mission is to enable passwordless access across the enterprise ecosystem, by securing people, machines and digital interactions.
Role
Who you are
- Someone who lives for the logistics and the creative. Someone who can translate our messaging—identity sprawl, credential chaos, and the speed of now—into brand experiences people remember
- If you enjoy building experiences that turn “I’ve heard of” into “I need,” you’ll fit right in
- 4–7+ years of B2B event marketing experience (cybersecurity or enterprise SaaS preferred)
- Proven success managing large conferences, trade shows, and field events end-to-end
- Strong project management and vendor-management skills—organized, calm under pressure, unfazed by the occasional fire drill
- Comfortable collaborating across Sales, Marketing, Product, and Exec teams
- Ability to translate technical or complex products into engaging event experiences
- A data-informed approach to measuring success, ROI, and pipeline impact
- Creativity with a dash of humor—you’re the type who can turn badge ribbons, socks, or a booth theme into a moment people remember
- Experience supporting both commercial and regulated/federal audiences a plus
- Not required but bonus: familiarity with platforms like HubSpot, Salesforce, Confluence, Figma, Canva, or Adobe Creative Suite
What the job involves
- We’re looking for a Marketing Events Manager who can turn industry conferences, field events, webinars, and customer experiences into high-impact pipeline engines
- This role sits inside our Marketing team and works cross-functionally with Sales, Product Marketing, Design, and leadership. You’ll own the planning, execution, and optimization of all events that help drive awareness, engagement, and revenue
- Own the full lifecycle of Axiad’s event program—industry conferences, Gartner Summits, Identiverse, regional field events, workshops, executive dinners, and webinars
- Build event strategies aligned to corporate priorities, product launches, and campaign themes (e.g., Shift Happens)
- Lead all planning logistics: vendor sourcing, budgeting, contracts, booth design, A/V, shipping, setup, swag, and run-of-show
- Partner with Sales, RevOps, and Marketing on pre-event promotion, lead capture workflows, ABM targeting, and post-event nurture
- Align on event strategy, booth duty schedules, executive briefings, and customer activities
- Drive follow-up motions that turn webinar views and badge scans into qualified conversations and pipeline
- Collaborate on social media to drive awareness and event leads
- Collaborate with Design to bring our visual identity to life—booths, signage, swag, themed experiences, customer dinners, and giveaways
- Ensure all event materials reinforce Axiad’s messaging
- Track budgets, deadlines, deliverables, and cross-team dependencies like a seasoned air-traffic controller
- Own event scorecards, KPIs, and reporting: leads, meetings, pipeline influence, and operational improvements
- Identify opportunities to level-up experiences, technologies, vendors, and formats
- Act as the connective tissue across Product, Marketing, Sales, and Customer Success
- Support other marketing GTM motions as needed
Our take
The prevalence of cybercrime leads to many people using a variety of complex passwords for different websites and software, including digital environments at their workplaces. Managing these passwords can be frustrating and easy to forget, and passwords are still susceptible to being stolen by hackers, putting the privacy of both the employee and the employer at risk.
Axiad provides a passwordless access platform for businesses, allowing them to implement easy-to-use MFA (Multi-Factor Authentication) into all digital access checks to improve security, whilst minimising access friction. The platform also applies MFA technology to check the authenticity of files, helping to reduce the risk of phishing and file stealing.
While the growing prevalence of MFA within business software could present a challenge within Axiad’s niche, the company has recognised that it is much simpler and more secure to unify all authentication within a single platform. Through its MFA technology, the company aims to help improve the security of digital work environments, remove friction from software access, and make operations easier for employees and employers. A 2024 funding injection is being used by Axiad to accelerate product development, hire new talent and increase its sales and marketing efforts.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
22% employee growth in 12 months
Company
Funding (2 rounds)
Jul 2024
$25m
GROWTH EQUITY VC
Feb 2021
$20m
GROWTH EQUITY VC
Total funding: $45m
Company HQ
Rosemary, San Jose, CA
Leadership
Bassam Al-Khalidi
(Co-CEO)Senior Escalation Engineer, Product Manager, and Senior Program Manager for ActivIdentity from 2004 to 2010.
Yves Audebert
(Co-CEO)Founder, CEO, COO and President of ActivCard from 1988 to 2005.
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