Senior Manager of Demand Generation, nTop
$140-165k
+ Stock options
Office located in Manhattan, NY
Engineering design tools for advanced manufacturing
Be an early applicant
Engineering design tools for advanced manufacturing
101-200 employees
Be an early applicant
$140-165k
+ Stock options
Office located in Manhattan, NY
101-200 employees
Company mission
To enable the most innovative engineering companies in the world to transform the way they design, develop, and manufacture advanced products.
Role
Who you are
- We are looking to add smart ambitious teammates who are passionate about problem-solving and cutting-edge technology to a fast-paced, collaborative environment
- We’re seeking a growth leader with experience in B2B SaaS to technical audiences
- While you don’t need to be an industry expert, some familiarity with additive manufacturing or marketing to design engineers is a plus
- If you have a passion for experimentation, learning, continuous improvement, and for getting things done, this is a great opportunity to be a part of an exciting industry changing tech company and to play a key role in our growth
- 4-7 years of experience in growth marketing, demand generation, or a similar role (preferably in B2B SaaS or enterprise software)
- A 4-year college degree or equivalent relevant work experience
- Proven success in building and executing sales-aligned demand gen strategies that deliver revenue growth
- Strong understanding of digital marketing channels, including paid search, display, social, content marketing, and email marketing
- Strong analytical skills and experience with continuous improvement. Understands how to use data and experimentation to make decisions and inform strategies
- Experience with marketing automation tools (Marketo or similar) and CRM systems (Salesforce preferred)
- Experience working closely with sales organizations and interacting with customers
- Excellent communication skills with the ability to influence cross-functional teams and present results to senior executives
- Comfortable working in a fast-paced, high-growth environment
- Previous experience marketing to engineering/ highly technical functions is a plus
What the job involves
- To support our continued growth, nTop is hiring a Senior Manager, Demand Generation to oversee our growth strategy, drive customer acquisition, and build predictable sales pipeline growth
- This hire will lead our awareness and demand gen programs and optimize our buyers’ journey to adopt nTop within their organizations
- They’ll work closely with nTop’s Sales and Marketing teams to create and execute programs to build awareness and help us accelerate pipeline growth
- Success in this role will be measured by the generation of qualified pipeline, the efficiency of demand generation programs, and the ability to optimize the marketing funnel to drive conversions
- This role is based in our NY office, and will report to the Vice President of Marketing
- Growth Strategy: Oversee and implement multi-channel campaigns across digital, email, webinars, events, content syndication, and ABM to drive engagement and qualified leads
- Design and implement integrated marketing campaigns across various digital channels such as email, paid media, social media, and SEO
- Pipeline Development: Partner with sales leadership to continuously ensure marketing programs are aligned with sales goals, deliver qualified leads, and improve lead-to-close conversion rates
- Data & Analytics: Own the reporting and analytics for all demand generation efforts, focusing on ROI, pipeline contribution, and conversion rates
- Work with our revenue operations team to establish and track key growth metrics across channels and campaigns
- Customer Journey Optimization: Continuously optimize the demand generation funnel by testing new channels, refining messaging, and adjusting targeting to improve conversion at every stage of the buyer journey
- Product Marketing Alignment: Collaborate with the product marketing team to create and promote compelling, customer-centric messaging that resonates with target audiences
- Field Marketing Coordination: Manage an external events agency to oversee our presence at key industry events, ensuring seamless execution and strategic promotion to drive engagement and pipeline impact
Our take
Until recently, most products and parts have been designed in a handful of CAD systems, with underlying technology that has remained relatively constant for decades. Existing CAD software is restrictive in terms of its structural complexity, and ultimately represents a bottleneck for the industry.
nTop develops design software that uses mathematical computations, GPU acceleration, and other cutting-edge technologies to create a user-friendly 3D design experience. The GPU acceleration functionality allows for advanced engineering changes to be realized in real-time, something that would take long rendering periods on traditional CAD software.
The company has an impressive number of clients, including big names like Ford, Lockheed Martin and Honeywell. It has also raised considerable funding that supports its further development and the addition of new features for its software.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Nov 2021
$60m
SERIES D
Sep 2020
$40m
SERIES C
Total funding: $130.6m
Company benefits
- Medical, dental, and vision insurance for individuals and families (with an option 100% paid by nTop)
- Excellent HSA plan
- Generous PTO plan
- 401k with employer match
- Employee stock options
- 20-week paid parental leave and covered fertility benefits
- Annual company offsite
- Professional development reimbursements
- Home office reimbursements
- Offices closed for the winter holiday
- Commuter benefits
- Summer Fridays
Company values
- Own It
- Empower Others
- Create the Future
- Deliver Customer Value
Company HQ
Nolita, New York, NY
Articles
Leadership
Bradley Rothenberg
(Founder & CEO)Earned a degree from the University of Colorado, and a degree in Architecture from the Pratt Institute. Founded nTop in 2014.
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