Director of Business Development, Mistplay
EMEA
€108-150k
Loyalty app for mobile gamers
Be an early applicant
Loyalty app for mobile gamers
201-500 employees
Be an early applicant
€108-150k
201-500 employees
Company mission
To be the best way to play mobile games for everyone, everywhere.
Role
Who you are
- 4+ years in business development / partnerships, with deep experience in offerwall, rewarded, or mobile ad monetization
- A demonstrable track record of closing and growing six- and seven-figure publisher partnerships
- Existing relationships across EMEA app publishers, and the mobile monetization ecosystem
- Strategic, data-driven approach to pipeline and territory management
- Experience leading or mentoring sellers (formal management a strong plus)
- Excellent verbal and written communication in English
What the job involves
- You're a senior commercial leader who has built and scaled offerwall / rewarded partnerships across the EMEA app and mobile ecosystem. You don't just close deals — you own a region, build a pipeline strategy, and (over time) a team. You think in terms of portfolio, not single accounts
- Own the EMEA publisher sales strategy and revenue target for our offerwall / rewarded business
- Build and manage a pipeline of strategic publisher and app developer partnerships from prospecting through to signature
- Land and grow flagship accounts — large app portfolios, mobile publishers, and rewarded-traffic partners
- Represent the company at industry events and become a trusted voice in the rewarded / offerwall space
- Partner with Product and Ops to shape the roadmap based on what publishers actually need
- Forecast accurately and report on pipeline health, win rates, and revenue to leadership
- Manage a deals pipeline on the CRM and keep it up to date
Salary benchmarks
Our take
Customer retention in mobile gaming can lead to increased ad revenue and more immersive experiences. Mistplay is a loyalty program helping publishers achieve a higher hit rate on their games, whilst simultaneously rewarding gamers for their loyalty.
Its loyalty programme involves curated game recommendation libraries and rewards for partaking in challenges and tournaments. Publishers gain increased ad revenue for partnering with Mistplay, as well as the chance to capitalise on a 6 million+ user base. Indeed, Mistplay has grown significantly since its launch in 2016, resulting in a buyout by GrowthCurve Capital in 2021.
Whilst it mainly focused on Android devices up until 2025, the release of Mistplay for iPhone marks a step up for the company. Its advertising and loyalty programmes can now reach an even larger consumer base, indicating a promising future for the pioneering ad and gaming platform.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Company HQ
International District, Montreal, QC
Leadership
Henri-Charles Machalani
(Co-Founder & Board Member)Henri is also an Investor at Groq and a Board Member at Sami Agtech.
Eugene Joannides
(Co-Founder & Board Member)Eugene is also an Investor at Attain, DataGPT and GENAIZ, and a Limited Partner at GrowthCurve Capital. He previously studied Finance at Concordia University.
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