Senior Manager of Lifecycle Marketing Channel Strategy, Grammarly
$154-212k
Salary dependent on location
More information about location
AI-powered writing assistant
Open for applications
AI-powered writing assistant
1001+ employees
Open for applications
$154-212k
Salary dependent on location
More information about location
1001+ employees
Company mission
Grammarly's mission is to improve lives by improving communication.
Role
Who you are
- The ideal candidate will have extensive experience in growth marketing, a deep understanding of experimentation, and a proven ability to scale nascent initiatives into sophisticated, mature programs
- Can flex into both the topline strategy and daily execution of email, in-app, and push campaigns, including building, scheduling, and testing (as needed)
- Use data insights to create high-impact programs with a bias for experimentation
- Collaborates cross-functionally with marketing, product, engineering, and analytics teams to unlock new opportunities for large-scale efficiency and productivity
- Prioritize, manage multiple projects and deadlines, and execute ruthlessly; demonstrates both short-term and long-term thinking
- Collaborates concisely and communicates results and strategic plans with leaders and team members
- Pull and analyze data and report on campaigns and experiments
- Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable
- Is inspired by our MOVE principles, which are the blueprint for how things get done at Grammarly: move fast and learn faster, obsess about creating customer value, value impact over activity, and embrace healthy disagreement rooted in trust
- Is able to collaborate in person 2 weeks per quarter, traveling if necessary to the hub where the team is based
What the job involves
- To achieve our ambitious goals, we’re looking for a Senior Manager, Lifecycle Marketing to join our Lifecycle Marketing team
- This role will play a pivotal role in developing our in-app marketing strategy and advancing our robust email marketing program through innovative technologies, creativity, and data
- This is a unique opportunity to drive significant impact across Grammarly’s full customer journey and scale a new channel from the ground up, with executive support and investment
- The person in this role will be responsible for ensuring alignment across the organization in our approach to in-app and email channel strategies
- Lead our in-app marketing vision and strategy in close partnership with Product, Data Science, Legal, Operations, and Engineering teams
- Contribute to our overall email marketing strategy, driving initiatives, experiments, and campaigns that span the full customer journey
- Work across various channels, stakeholders, and projects to build models, analyze data, and advise lifecycle channel managers
- Establish an operational center of excellence for in-app marketing, including governance, UX (e.g., ranking hierarchies, cooldown logic), and compliance, and be a thought leader across the organization
- Curate reporting to analyze and communicate performance
Our take
From professional writing to everyday correspondence, effective communication is critical. Grammarly is an AI-powered writing assistant that helps people write clearly and without mistakes, checking spelling, grammar, and other potential pitfalls.
Grammarly was originally launched as a subscription service for students, although the platform has moved into the mainstream in the last decade. It went freemium in 2015 and now works across more than 500,000 applications and websites including email clients, enterprise software, and word processors. Paid tiers give users more tools beyond grammar and spelling checks to include things like word choice, sentence rewrites, tone adjustments, fluency, and formality level.
The company has been profitable since the beginning and now has a valuation of more than $13 billion, placing it among the 10 most valuable startups in the US. The AI writing assistant space is heating up, and Grammarly is hoping to defend its positions against offerings including Scalenut, Ginger and Microsoft's Editor by the release of its SDK, making it far easier to integrate Grammarly into other applications. So far this has been used in over 4,000 products and earned excellent ratings and increased user numbers of Grammarly's service.
Steph
Company Specialist at Welcome to the Jungle
Insights
Some candidates hear
back within 2 weeks
44% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Nov 2021
$200m
LATE VC
Oct 2019
$90m
LATE VC
Total funding: $400m
Company benefits
- Support for professional development with training, coaching, and regular feedback
- Global, local, and team-specific events and programs
- Catered lunches
- Gym and recreation stipends
- Admission discounts
- Work from home opportunities
- Medical, dental, vision, financial, and other benefits, as well as equity
- Support to set up a home office
- Ample and defined time off
- 401(k) matching
Company values
- Ethical - Be honorable and earn trust by doing the right thing even when no one is watching, every time.
- Adaptable - Embrace change to evolve and succeed, with a positive, problem-solving attitude.
- Gritty - Achieve with passion and perseverance for goals, by doing whatever it takes to get the job done, whenever it’s necessary.
- Empathetic - Treat others as they want to be treated to work well together, by actively listening to put yourself in their shoes and then responding accordingly.
- Remarkable - Always be learning to develop quickly and be exceptional yet humble, by continually seeking out mentors and learning opportunities.
Company HQ
Financial District, San Francisco, CA
Articles
Leadership
Alex Shevchenko
(Board Member)Studied at Vienna's International University before receiving an MBA from the University of Toronto. Co-founded MyDropBox.com in 2006. The company was bought by Blackboard Inc. three years later. Co-founded Grammarly in 2009.
Max Lytvyn
(Head of Revenue & Board Member)Studied for an MBA at Vanderbilt University before joining Blacboard Inc. as Director of Product Strategy in 2007. Was General Manager and then Partner at Sciworth Labs from 2004 to 2013. Was a Board Member at Uniweb and invested in farmland investment platform FarmTogether.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 45 more jobs at Grammarly