Senior Product Designer, Babylist
CA$111.5-139.4k
+ Equity and bonus
More information about location
Online universal baby registry
Be an early applicant
Online universal baby registry
501-1000 employees
Be an early applicant
CA$111.5-139.4k
+ Equity and bonus
More information about location
501-1000 employees
Company mission
To help expecting parents get exactly what they need for the arrival of their new baby.
Role
Who you are
- You're a product designer with 5+ years of experience who combines solid visual design skills with understanding of user flows and interaction design
- Your portfolio includes native mobile app design work alongside responsive web experiences
- You can create detailed, responsive designs that work seamlessly across platforms
- You're comfortable managing ambiguity and can break down complex problems into impactful solutions
- You understand how to craft user journeys and make complex processes feel intuitive
- You champion empathy for users through lean research methods and advocate for user needs with cross-functional partners
- You're interested in design systems and understand how consistent components benefit the broader product
- You care deeply about the details of design, interaction, and execution
- You can utilize qualitative and quantitative data to track and improve customer-centric metric
What the job involves
- As a Senior Product Designer focused on Registry experience, you'll help shape the design of one of Babylist's core product areas: helping millions of expecting parents create registries and enabling their loved ones to give meaningful gifts. You'll design across web and mobile platforms to create intuitive experiences that make gift-giving joyful and registry management effortless.
- Working closely with product and engineering teams, you'll help ship impactful features that directly affect our users' most important moments. This role balances strategic thinking with hands-on execution, ensuring every interaction feels thoughtful and polished while contributing to our design system
- Your design work will directly influence how millions of families experience some of their most meaningful moments: from creating their first baby registry to receiving gifts from loved ones
- You'll drive the end-to-end product design process with speed and focus on delivering products that users love
- You'll identify friction points in the registry experience and design solutions that make the process more intuitive and delightful for both registrants and gift-givers
- You'll collaborate with cross-functional teams, including Product and Engineering, incorporating diverse perspectives to build trust and achieve design excellence
- You'll get your designs in front of users to gather feedback and iterate on the experience before launch
- You'll uphold top-notch craftsmanship, ensuring the product maintains a high standard of functionality and user experience
- You'll contribute to our design system, creating reusable patterns that maintain consistency while supporting innovation
Our take
Since its 2011 launch, Babylist has grown into one of the most highly rated baby registries in the US. The difference it offers is that it allows users to include products from any store in their registries. On top of this, the company’s model also focuses heavily on creating informational content, which allows it to generate ad revenue while building customer loyalty.
Originally scaled with fairly low venture funding, Babylist claims half of new parents in the US now use its services. This, given that the baby products industry is worth close to $90 billion, shows the immense growth of the company as well as speaking to the impact it has made in the space.
Babylist has seen strong funding in the past which fuelled projects such as the launch of virtual showrooms, and facilitated the company's expansion further into the market. The company acquired Expectful, a health and wellness tool, in 2023 with the long-term vision to combine the companies into a larger health and wellness media property, that can help people navigate all parts of parenthood from fertility to diapers.
Steph
Company Specialist at Welcome to the Jungle
Insights
67% employee growth in 12 months
Company
Funding (1 round)
Nov 2021
$40m
SERIES C
Total funding: $40m
Company benefits
- HAPPIER WEEKENDS – We work to live, not live to work. That means we generally don’t work nights or weekends, and we offer 10 paid holidays throughout the year, in addition to your paid time off.
- PAID TIME OFF THAT WORKS FOR YOU – Life is unpredictable. Use your time off for what you need, whether that’s a vacation, family event or a day to unplug.
- PARENTAL LEAVE – We offer a flexible, 12-week paid parental leave policy.
- FLEXIBLE BENEFITS – Choose from benefits that support your working style, whether that's remote, in the office or something in between.
- HEALTH & WELLNESS – Wellness benefits include 100% paid coverage for medical, vision and dental for full-time employees.
- BABYLIST STORE DISCOUNT – All full-time employees receive a generous Babylist Store discount.
Company HQ
Emeryville, CA
Leadership
Natalie Gordon
(CEO)Former Software Engineer at Amazon. Initially founded Babylist as a side project and has since taken the company to a market leading status.
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