Head of Growth Marketing, EverCommerce
EverHealth
$140-175k
+ ESPP + Variable
More information about location
Integrated SaaS solutions
Open for applications
Integrated SaaS solutions
1001+ employees
Open for applications
$140-175k
+ ESPP + Variable
More information about location
1001+ employees
Company mission
To transform commerce for the service economy.
Role
Who you are
- The ideal candidate will have a proven track record in developing and executing high-impact growth strategies that drive brand awareness, customer acquisition, and customer advocacy
- Bachelor’s degree in Marketing, Business Administration, or related field. MBA or advanced degree a plus
- 10+ years in marketing with demonstrated experience in a leadership role
- Proven success in driving growth, revenue and retention
- Strong understanding of customer acquisition techniques and cost optimization
- Experience in Healthcare tech or B2B SaaS is highly desirable
- Excellent leadership and team management skills
- Strong analytical and problem-solving abilities
- Exceptional communication and presentation skills
What the job involves
- We are seeking an innovative, data-driven Head of Growth Marketing to lead our EverHealth growth marketing organization
- Reporting to the VP of Marketing, the Head of Growth Marketing will be responsible for overseeing all aspects of growth marketing, across strategic planning, campaign execution, and performance monitoring
- Develop and implement comprehensive growth marketing strategy for EverHealth portfolio across acquisition, expansion, and advocacy
- Lead and scale a high-velocity growth marketing team, fostering a culture of innovation, collaboration, and continuous improvement
- Manage strategic agency partnerships to execute scalable growth marketing programs across inbound and outbound channels
- Partner closely with key stakeholders across commercial and cross-functional teams, ensuring strategic marketing alignment with EverHealth business objectives
- Design and implement comprehensive customer acquisition strategies to increase market share with ICP buying personas
- Oversee creation and execution of integrated campaigns across inbound and outbound channels, including paid digital, organic (SEO+AEO), social media, email and events
- Develop and execute partner marketing initiatives including co-branded campaigns, webinars, marketplace promotions, and partner-driven lead generation programs
- Develop and refine inbound marketing programs to attract and engage prospects, including creation of high-value content and experiences that resonate with our target audiences
- Own outbound campaign calendar including audience targeting, data strategy, messaging, and coordination with sales and revenue operations teams
- Develop and implement customer expansion and retention strategies to increase customer lifetime value (CLV) and reduce churn
- Partner with Product Marketing to ensure strategic alignment to EverHealth ICPs, buying personas and messaging frameworks across all campaign channels
- Track and report on key marketing metrics, including TOF/MOF conversion rates, marketing attributed revenue, cost per lead, customer engagement, and brand sentiment
- Measure and report on the effectiveness of integrated campaigns, making data-driven adjustments as needed, remaining within allocated marketing budget
- Analyze market trends and customer data to identify and forecast new acquisition and expansion opportunities
- Continuously test and optimize marketing strategies to improve performance and drive sustainable growth
- Drive adoption of AI-powered marketing strategies, tools, and workflows to enhance campaign execution, audience targeting, and digital visibility
- Stay ahead of industry trends and emerging marketing technologies to ensure EverHealth remains at the forefront of marketing innovation
Our take
Denver-based EverCommerce is a service commerce platform that offers vertically tailored SaaS solutions for more than half a million global service-based SMBs. Its goal is to accelerate digital transformation across various industries within the service economy, which has proved to have done when considering its recent growth in customers.
The company, which specialises in home, health, fitness and wellness services, serves to accelerate growth, streamline operations and increase retention. By automating these processes, EverCommerce enables clients to focus on simply growing their businesses. Despite increased macroeconomic headwinds in recent years, the company still delivers double-digit growth and solid profitability.
In 2021, EverCommerce went public before acquiring DrChrono, and through this, both companies can share their commitment to helping SMEs thrive. In fact, EverCommerce has become somewhat of a behemoth in its industry, having acquired nearly 30 companies, with multiple in each year. This has enabled it to adopt a broad array of features to offer its growing customer base.
Freddie
Company Specialist at Welcome to the Jungle
Insights
2% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Jan 2020
$20m
GROWTH EQUITY VC
Apr 2017
$12m
SERIES A
Total funding: $36.3m
Company benefits
- Flexibility to work where/how you want – in-office, remote, or hybrid
- Robust health and wellness benefits, including an annual wellness stipend
- Continued investment in your professional development through Udemy
- 401k with company match
- Flexible and generous paid time off
- Employee Stock Purchase Program
Company HQ
River North Art District, Denver, CO
Leadership
Matthew Feierstein
(President)Former President at PaySimple. They were also the COO at Pronto.
Eric Remer
(CEO)Co-founded I-Behavior, Conclave Group LLC and PaySimple.
Salary benchmarks
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