Director of Product Marketing, Braze
Services and Partners
$220-250k
OTE
$176-200k
BASE
OTE includes bonus or commission. Plus equity grants of RSUs
Customer engagement platform
Job no longer available
Customer engagement platform
1001+ employees
Job no longer available
$220-250k
OTE
$176-200k
BASE
OTE includes bonus or commission. Plus equity grants of RSUs
1001+ employees
Company mission
To power lasting connections between consumers and brands they love.
Role
Who you are
- The ideal candidate must be a world-class problem solver, be able to translate complex concepts into simple stories, and be comfortable in a fast-paced, dynamic environment
- A strong background in a product marketing, solutions marketing or product management role
- The ability to think strategically and develop comprehensive, data-driven go-to market plans
- Excellent written and verbal communication skills, with a track record of writing compelling content and presenting to executive audiences
- The ability to think creatively about new and fun ways to engage current customers to both upsell/cross sell and drive adoption
- The ability to synthesize complex ideas into actionable recommendations for senior executives
- A hungry, infectious personality: we’re looking for someone determined and excited to drive success
Desirable
- Experience in B2B marketing, with exposure to both SMB and enterprise businesses
- Experience with Partner or Customer success/services product marketing
What the job involves
- Braze is looking for an experienced product marketer to join our Marketing team
- The Director Product Marketing - Services + Partners will be responsible for driving the go-to-market strategy and narrative for our people products (customer success and services) as well as our partner product marketing work across the platform
- In this role, you will build the infrastructure necessary to deeply understand the relevant personas, craft differentiated positioning and messaging, and bring new products and features to market
- You’ll also serve as the resident GTM expert for our people and partner offerings – amplifying our services and partnership stories through marketing campaigns and collateral as well as through GTM enablement
- Key performance indicators include pipeline generation and maturation, deal velocity, win rates, ACV, market leadership, and solution adoption
- Create compelling, differentiated messaging and positioning, with a clear understanding of customer use cases/persona and the core benefits of our services and success offerings
- Closely partner with our customer success and services as well as our partnership teams to ensure we are delivering on end-to-end scenarios that meet customer needs
- Stay abreast of industry news and events, industry analyst reports, and social activity to educate key internal constituents and drive awareness/demand
- Deliver key messages that enable our marketing team to execute relevant digital and event-based campaigns and programs
- Develop tools and training to support the full sales cycle
Our take
Braze was founded out of an opportunity to build a company in the mobile space, inspired by the success of Android. This decision was driven by the belief that technology can help build stronger and more valuable relationships between brands and customers. It is now a leading customer engagement platform that powers connections between consumers and the brands they love.
Braze does this by delivering messaging experiences through push notifications, apps, and emails, built specifically for today's always-connected customers. This replaces badly integrated tools and outdated databases, making customer relationships more personalised through cross-channel messaging, journey orchestration and AI-powered experimentation and optimisation. Through this, Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform.
As a venture-backed company, its clients now include Headspace, Canva, Max, Headspace, Domino's, Peloton and Depop. These clients use Braze to launch more effective messaging campaigns with less effort in the current mobile-first world. No doubt it's placement on the 2024 US News Best Technology Companies To Work For list will draw in more talent, whilst its growth to 10 new offices across North America, APAC regions and Europe indicates promising growth.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
10% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Oct 2018
$80m
SERIES E
Aug 2017
$50m
SERIES D
Total funding: $182.7m
Company benefits
- Flexible Vacation Policy: Take the time you need to balance your work and life in the way that suits you best
- Equal Paid Family Services: We offer fertility benefits along with equal paid parental leave, so you can focus your energy on your growing family
- Retirement Planning: We support you as you plan for your future. Braze will begin matching contributions into our retirement plan on your first day of employment
- Talent Development: We support your professional growth through formal career pathing, learning platforms, and our Global Learning Stipend
- Global Presence: Our global presence—15 cities and growing—provides opportunities to work and connect with top talent around the world
- ESPP: We offer an Employee Stock Purchasing Plan to all employees globally.
Company values
- Take Your Seat at the Table: Our community welcomes and respects your unique talents and perspective. Roll up your sleeves and join in - we’re building Braze together
- Don't Ignore Smoke: With constant vigilance, we help each other notice issues before smoke turns to fire. When others come to us, we celebrate the messenger and assist them however we can
- Shape the Future: We believe in the positive trajectory of change. We make investments, take calculated risks, and guide others down the path of our vision for the future
- Embrace Curiosity: We are explorers of details and new horizons. We embrace a growth mindset and pursue our curiosities to acquire new mastery and hone existing skills
- Be a Human: Each of us contributes to the Braze culture through our individuality. We operate with integrity, and above all else, we are kind
- Seek the Truth: We combine intelligence with humility to challenge assumptions and ask thoughtful questions. We make better decisions by deeply understanding our world
Company HQ
NoMad, New York, NY
Articles
Leadership
Bill Magnuson
(Co-Founder & CEO)Previously a Software Engineer at Google and Bridgewater Associates before co-founding Braze in 2011.
Jon Hyman
(Co-Founder & CTO)After graduating cum laude in Computer Science at Harvard, Jon joined Bridgewater Associates' Core Technology department and worked on the Forbes Technology Council before co-founding Braze.
Salary benchmarks
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Diversity, Equity & Inclusion at Braze
Mel Windley (Director of Global Inclusion and Opportunity)
- Braze takes an inclusion-first approach and holds the philosophy that Global Inclusion and Opportunity must be built into business processes in order to have lasting and meaningful impact. The future we want to shape is one where people from diverse backgrounds and experiences can thrive and have meaningful careers at Braze.
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