Social & Influencer Executive, Lick
3+ days a week in office
Designer wall paint & wallpaper
Be an early applicant
Designer wall paint & wallpaper
21-100 employees
Be an early applicant
3+ days a week in office
21-100 employees
Company mission
Lick's mission is to be the definitive community-powered brand that builds decorating confidence by inspiring and supporting all decorators with their projects.
Role
Who you are
- Proven work experience in social media and/or influencer marketing or a relevant degree and advanced understanding that can be applied
- Excellent knowledge of Instagram, TikTok, influencer landscape and social media best practices
- Experience using Canva (or Adobe Suite Lightroom and Illustrator), CapCut and in-app editing tools
- Experience in content creation for social media - this can be personal but includes how to film and edit reels and TikToks, upload and schedule content and basic analytics
- Basic knowledge of SEO and how this applies to social media
- Experience using an Influencer Marketing Tool is great but not a must as training will be given
- A creative mindset with a strong interest in home decor
- Ability to work in a fast-paced environment, multitask and prioritise projects to meet deadlines
- Ability to use data to inform decision-making and improvements
- Strong organisational skills
- Strong communication and relationship-building skills that can be applied both within a team and when talking to creators and agents
- An experimental side with the confidence to bring ideas to the table and execute them
- Excitement to be hands-on when it comes to community management
What the job involves
- As a community-powered brand, our social presence and creator partnerships are at the heart of what we do and support our day-one mission to support and inspire our decorators and give them the confidence to transform their homes
- Over the last 5 years, we’ve built an engaged community of over 1 million people across key channels including Instagram, TikTok and Pinterest, and have worked with over 3,000 creators, big and small, to bring Lick to life in different spaces
- We’ve challenged the decorating industry and championed the community with our social-first approach, making us the fastest-growing home decor brand in the UK. But we’re not stopping there…
- We’re now looking for a passionate Social & Influencer Executive, working across organic social and creator marketing, to join us on our ever-evolving journey to grow our community and explore new avenues to excite our decorators and build brand across creator partnerships and social content
- Understanding these two functions and how they work together is a must as well as having your finger on the pulse of relevant trends and more broadly, the constantly changing industry
- Reporting to the Head of Brand, you will be an integral part of the continued growth of our social community from content creation to community management as well as being the main point of contact for our new and existing creator partnerships
- This is a very exciting time to join Lick and the brand team, so if you have an interest in home decor and want to build a career in social media marketing, read on!
- Be the first point of contact for all creator partnerships and ensure that proposals and questions are answered as well as maintaining relationships with our existing creators
- Identifying new creator partnership opportunities that align with our brand values across BAU and campaign-led activations to execute the creator marketing strategy and support the social calendar
- Build and oversee creator activations from outreach to tailored content briefs, product seeding, feedback,approval of content and reporting on success
- Coordinate the creator content shared across channels and identify opportunities to inject the content into the social calendar and across other channels including CRM, PR and paid marketing
- Oversee campaign and seasonal product send-outs that surprise and delight from ideation to delivery
- Work closely with the Head of Brand to develop and execute the creator marketing strategy
- Work closely with the Head of Brand to develop and execute the social content calendars and social strategy to continuously evolve our social content
- Be active in daily community management by engaging with, cheerleading and supporting our community across channels to help them decorate through colour and decorating advice while championing their projects and recognising opportunities for responsive brand content and creator partnerships
- Be hands-on in creating and sharing engaging, tailored content across our owned channels from Instagram stories to TikTok videos
- Monitor the channels for industry news, new trends and relevant conversations with your finger on the pulse for reactive content opportunities and the ability to be quick to act on these to create brand moments
- Coordinate and monitor our asset bank of UGC (and creator content) to make sure we always have the best content to re-share across our channels and other brand channels including CRM, PR and Paid Social
- Being in front of the camera isn’t a must, but a bonus if you’re not camera-shy!
Salary benchmarks
Our take
Since launching in 2020, it has been Lick's mission to transform the sector, meeting modern consumers’ demands, with today’s shoppers actively favouring brands developing sustainable products. The decorating market for the most part is still unsustainable; from the tools and products to how they are created and the packaging they arrive in, Lick is leading the way in innovation.
The LickPro Tools range has been built with sustainability and durability in mind. From rollers and brushes to dust sheets, paint trays and kettles, all materials are recycled, recyclable and reusable, encouraging users to hold on to their tools for future projects.
Lick offers home delivery of supplies, paints and wallpapers, aided by video consultations with colour specialists. It has a carefully curated collection of durable and pigment-rich paint colours and wallpaper designs. The company is tapping into the global paint & wallpaper market, which is worth ~$93bn a year and growing, by tackling a small online market with only 4% of people previously buying paint online.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-15% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Apr 2025
$6m
EARLY VC
Jun 2021
$22m
SERIES A
Total funding: $33.2m
Company benefits
- Birthday off
- Budget for Lick products
- Relaxed work from home policy
- 26 days holiday (excl. bank holidays)
- Work from home opportunities
Company HQ
Brixton, London, UK
Leadership
Lucas London
(CEO)Previously VP International Growth at Airtasker and Commercial Lead at Yubl.
Sam Bradley
(Ops Director)Also founder of Rol Modol - bicycle and lifestyle brand for her. Most recently worked at Airtasker and Feast It.
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