Managing Partner, LADbible Group
Sport and Real Money Gaming
Online social publisher
Be an early applicant
Online social publisher
201-500 employees
Be an early applicant
201-500 employees
Company mission
To give the new youth generation a voice, building communities which laugh, think, and act.
Role
Who you are
- Experience across either marketing, commercial partnerships, sport sponsorship, consumer or fan products, or within a sporting agency
- Existing relationships from within the UK sporting and real money gaming industry
- Previous experience working for sport governing bodies, professional sport teams, television, radio or digital broadcast, sporting agency or bookmakers
- Previous experience working across commercial products and partnerships – either from a selling perspective or an implementation perspective
- A thorough knowledge of the UK sport & gaming landscape as well as an understanding of the broader global sports industry
- A track record of selling in concepts, ideas or packages (including proven relationships) and clients in the sport industry
- Understand the world of digital and use of social channels e.g. Facebook, Instagram, Snapchat, TikTok, YouTube, X
- Thrive in a fast-moving digital and social space with complex products
- Be prepared to put the time in and be happy working under pressure and to tight deadline
What the job involves
- This role will own and grow some of our most important relationships in the sport and gaming verticals. You will operate at a senior client and agency leadership level and be accountable for commercial growth, as well as wider strategic and editorial partnership
- From a commercial perspective, your responsibility will be split as the primary lead across endemic sports clients (70%), while providing strategic consultancy and category expertise to non-endemic brands (30%)
- From a publishing perspective, you will serve as the linchpin between Commercial and Editorial teams - helping create commercial products and packages on SPORTbible and ODDSbible that maximise direct client revenue while also driving the broader monetisation of owned channels and audiences
- Own senior relationships at CMO / VP / Agency MD / CEO level across key clients, agencies and strategic partners within the sports and gaming ecosystem
- Shape long-term strategic direction
- Solve complex commercial challenges
- Bring credible category expertise across audience, fandom and platform behaviour
- Own revenue growth for the Sports & Gaming Hub / Vertical, with accountability for:
- Retention, Expansion and long-term partnership value
- Lead Joint Business Plans (JBPs) and unlock integrated opportunities across brand, social, editorial and performance, using strong category and calendar insight to drive proactive growth
- New commercial opportunities and product innovation
- Bring strategic leadership across:
- Brand and platform strategy
- Marketing effectiveness
- Creativity and storytelling
- Audience and fandom behaviour
- Commercial trends across sport and gaming
- Mobilise cross-functional teams to create best in class commercial output and category-leading work
- Serve as the linchpin between Commercial and Editorial/Social Teams to identify new products, platforms or growth opportunities
- Set the standard for what best in class looks like - set the tone for senior behaviour, client quality and strategic decision making
- Manage, hire and develop a team beneath you
- At LADbible Group we've rolled out blended working which means the majority of departments across the business (including London, Manchester and International offices) work from home and the offices on a weekly basis
- LADbible Group is an equal opportunities employer. We are determined to create a diverse group at all levels of our company and we welcome all members of the community to apply for openings with us
- As the leading social youth publisher, we have a powerful global platform to better represent our audience and enable those that do not have equal opportunities to have their voices heard. As a business, we are committed to building a diverse and inclusive workforce, in an environment where everyone feels comfortable to be themselves
Salary benchmarks
Our take
LADbible Group was founded to revolutionise news and entertainment for the new social media generation. It does this with brands such as UniLad and LADbible, providing shareable, viral clips and content.
With an agile approach, LADbible group is one of the new age publishers that have quickly become competitors to traditional, mainstream media networks. Whilst its audience is traditionally young men, it also launched the women-focused brand, Tyla, to expand its reach among consumers.
This sector continues to be competitive, but LADbible Group has a significant presence, established following and distinct identity. All of this allows the company to maintain a strong position and continue to grow.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Company HQ
Northern Quarter, Manchester, UK
Leadership
Solly Solomou
(Co-founder & CEO)Solly co-founded LADbible Group whilst studying Business Management at Leeds University.
Arian Kalantari
(Co-founder)Having studied at the University of Liverpool, Arian co-founded LADbible Group with Solly in September 2011.
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