Product Marketing Manager, Topsort
More information about location
AI-first infrastructure platform
Be an early applicant
AI-first infrastructure platform
21-100 employees
Be an early applicant
More information about location
21-100 employees
Company mission
To democratize world-class auction and AI-based monetization technology that giants in Silicon Valley have been using as a profit engine into the wider ecosystem of eCommerce.
Role
Who you are
- Do you enjoy a fast-paced environment?
- Do you like seeing your work create real-time impact, being part of a rocket ship from the very beginning?
- This role is ideal for someone who’s equal parts strategic thinker and hands-on doer — someone who thrives on understanding customer needs, crafting sharp messaging, and executing go-to-market strategies that move the needle
- 5+ years of experience in product marketing, ideally in B2B tech, SaaS, or adtech; experience in retail media is a big plus
- A strong understanding of product lifecycle marketing — from launch strategy to post-sales engagement
- Exceptional communication and storytelling skills, with the ability to simplify complex topics
- Experience partnering cross-functionally with product, sales, and growth teams
- A data-informed mindset — you’re comfortable making decisions based on performance metrics, customer insights, and market trends
- Strong project management skills and the ability to juggle multiple initiatives in a fast-paced environment
- Proactive, self-starter attitude — you don't wait to be told what to do
- Fluency in English; other languages are a bonus
- Willingness to travel occasionally for team offsites, client visits, and industry events
What the job involves
- Let’s do the unimaginable - let’s make ads clean and cool again, with AI and modern technology
- Our team is all about straightforward communication, embracing feedback without taking it personally, and fostering a super collaborative environment
- It’s a sports team that’s hyper focused on winning, collaborative internally, and competitive externally - never the other way around
- We thrive on working in the open, lifting each other up, and getting things done with a sense of urgency
- We're the kind of team that loves making bold choices, sharing extraordinary opinions, and maintaining a 100 mph pace
- No endless meetings here – if it can be done today, we're all about getting it done today
- As a Product Marketing Manager, you’ll play a pivotal role in shaping how Topsort’s products are positioned, packaged, and brought to market
- You’ll bridge the gap between product, sales, and customers — translating product capabilities into compelling stories that drive demand, adoption, and retention
- Lead go-to-market planning and execution for new product launches and feature releases, partnering closely with product and sales teams
- Develop clear, differentiated messaging and positioning that resonates with target audiences across channels
- Create and maintain high-impact marketing assets — from pitch decks and one-pagers to website copy, case studies, and product videos
- Collaborate with sales to enable customer-facing teams with the right tools and training to win deals
- Partner with growth and content teams to support full-funnel campaigns that drive awareness and conversion
- Gather customer and market insights to inform positioning, pricing, and product roadmap decisions
- Own product marketing KPIs and use data to measure impact and continuously optimize
Our take
With the likes of Meta, Amazon, and Google hosting the majority of ad campaigns, contemporary strategies can become overly complicated and lacking in owner control. Topsort has created a simple and customisable API through which users can create advertising elements like sponsored listings, banner and video ads, and control how they’re shown to potential customers.
Where the platform stands out is in its transparency and privacy-first approach - delivering a direct replacement of the “cookie” system usually used in sponsored ads. Topsort’s “clean room” is an encrypted technology that has zero-visibility into privacy data, ensuring anonymity for those being analysed.
This exciting new approach to media marketing analysis and campaign planning has turned investors' heads, at a time when data privacy is a hot topic. Topsort has enjoyed an impressive Series A of $20M, which will be used to scale and accelerate its growth.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (2 rounds)
Mar 2024
$20m
SERIES A
Mar 2022
$8m
SEED
Total funding: $28m
Company HQ
SoMa, San Francisco, CA
Leadership
Regina Ye
(Co-Founder & CEO)Previously a Product Lead at Hopin, and Founder at ZIRUI Inc.
Francisco Larrain
(Co-Founder & CTO)Currently a Board Member at Maxxa. Previously worked in Local Engineering at Groupon, and was Founder and CEO of Zappedy.
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