Marketing Manager, Stripe

• The ideal candidate is data-driven, has an unbridled passion for working hand-in-hand with regional sales teams to drive successful user outcomes, and is excited about building a high-velocity revenue engine
• We’re looking for an experienced, creative, and results-oriented leader who understands the diverse needs of businesses and can effectively collaborate with sales leaders to transform business needs into engagement opportunities
• 7+ years of relevant B2B marketing experience in the EMEA technology market, including specific experience with demand generation and field marketing
• Proven track record of defining and executing B2B marketing strategies that successfully funnel metrics, KPIs, and pipeline generation
• Strong written and verbal communication skills, with the ability to convey complex topics with simplicity to diverse audiences
• Strategic mindset with strong analytical capabilities and a data-driven approach to decision-making
• Deep understanding of full funnel journeys, and marketing technology like Salesforce
• Experience scaling programs through agency resources and collaborating across key Go To Market stakeholders

Desirable

• The Stripe EMEA Marketing team is a dynamic and rapidly growing group dedicated to transforming customers into enthusiastic advocates for Stripe
• Collaborating closely with sales, we focus on accelerating the path to purchase and enhancing product adoption among our user base
• Our regional marketing efforts involve crafting and executing tailored marketing plans that resonate with local audiences, as well as spearheading our most significant conferences and sponsorships that drive go-to-market (GTM) success and business growth
• Join us and be part of a culture that celebrates teamwork, innovates boldly, and makes a meaningful impact
• We’re looking for a strategic, results-oriented marketing leader to drive our marketing engine for SMB and Mid-Market segments across EMEA
• This segment represents a massive portion of Europe’s economic fabric and is a critical driver of Stripe's ambitions in the region
• This is a senior individual contributor role for someone who thrives at the intersection of strategy, execution, and cross-functional influence
• You will translate global priorities into locally resonant programs, ensuring that Stripe’s audiences in the SMB and Mid-Market space have high-quality, insight-driven experiences throughout their lifecycle, from early exploration to long-term partnership
• Define and execute the EMEA marketing strategy for SMB and Mid-Market segments with an emphasis on an Ideal Customer Profiles
• Own key business and revenue metrics throughout the sales funnel, with a strong emphasis on on accelerating pipeline through upsell and cross sell opportunities
• Collaborate with Partner Marketing to create successful co-selling initiatives that extend our reach within the partner and developer ecosystems
• Develop and execute comprehensive full-funnel marketing plans, partnering with digital marketing and demand generation teams to secure high-value deals
• Partner closely with Sales leadership to align account plans, ensure disciplined lead follow-up, and establish trust as a strategic partner
• Collaborate with EMEA demand generation and product marketing to identify, scope, and produce or localize compelling content and marketing assets
• Track, measure, and communicate program results, continually optimizing for efficiency and scale while seeking to generate new global best practices
• Innovate ways to educate a diverse range of personas about the value that Stripe delivers to businesses