Creative Marketing Lead / Creative Marketing Manager, Second Dinner Studios

• The Creative Marketing Lead / Creative Marketing Manager is a senior role ideal for someone who thrives in fast-paced startup environments and enjoys a mix of strategic leadership and hands-on execution
• You thrive in environments where you can roll up your sleeves, manage workflows, and bring the best, boldest ideas to life
• A strong creative vision and leadership style that inspires
• Proven ability to translate player motivations and insights into high-quality creative that drives engagement and brand loyalty
• Hands-on experience with either graphic design, video editing, or other creative production tools. We’re a small team; sometimes, you’ll have to jump in
• Strong project management skills and familiarity with tools like Trello, Monday.com, or Asana for managing workflows across hybrid teams
• Passion for understanding MARVEL SNAP and its players
• ~3-5+ years of experience in a creative marketing or related role

Desirable

• Second Dinner is building an industry-leading publishing team and is looking for someone to help shape the future of our creative marketing efforts
• In this role, you’ll build and lead a small internal design team and be the primary point of contact for external creative partners. The team we’re assembling thrives on balancing data-driven experimentation with bold, innovative ideas that cut through the clutter of today’s marketing landscape
• If being part of a fast-growing company making history in the gaming industry sounds like your kind of place, read on!
• This key role is foundational to our future success and will oversee all aspects of creative marketing production to drive growth for both current and future games
• As a key leader on the marketing team, you’ll inspire and guide internal creatives and external partners to craft bold, innovative, and player-centric campaigns. You’ll play a pivotal role in translating player insights and data into impactful creative that resonates with global audiences
• Whether it’s crafting trailers, experimenting with ad formats, or overseeing brand-defining videos, you’ll be at the heart of shaping how Second Dinner connects with its players
• This is a unique opportunity to combine creative vision, process-driven experimentation, and cross-functional collaboration to deliver measurable results
• Lead the development and execution of bold, innovative marketing campaigns, including trailers, digital ads, playable ads, live-action videos, and brand-defining creative
• Build and manage a hybrid creative team of internal talent and external agencies, fostering collaboration and delivering top-tier creative assets
• Drive the creative production process from ideation to execution, taking into account player motivations, insights, brand goals, and cross-functional priorities
• Balance your own hands-on contributions like graphic design or video editing with high-level creative direction and workflow management
• Collaborate with analytics and product teams to translate player insights and data into impactful creative that resonates with diverse global audiences
• Develop and refine A/B testing strategies to optimize campaign performance and validate creative hypotheses
• Experiment with new ad formats, platforms, and storytelling techniques to push creative boundaries and stand out in a crowded marketplace
• Champion cross-functional collaboration with product, analytics, live-ops, user acquisition, and design teams