Senior Marketing Data Analyst, Abridge
$150-170k
+ Equity
More information about location
3 days a week in office
Powering deeper understanding in healthcare through purpose-built AI
Open for applications
Powering deeper understanding in healthcare through purpose-built AI
101-200 employees
Open for applications
$150-170k
+ Equity
More information about location
3 days a week in office
101-200 employees
Company mission
To power a deeper understanding in healthcare.
Role
Who you are
- 8+ years of experience in marketing analytics, with expertise in data analysis, reporting, and campaign optimization
- Advanced knowledge of attribution analytics and models, including first-touch, last-touch, and multi-touch attribution
- Strong understanding of customer journey analytics, marketing funnel performance metrics, and the interplay between marketing and sales touchpoints
- Proficiency in analytics tools such as Sigma, Google Analytics, Tableau, HockeyStack, or Looker. Experience with SQL or Python for data querying is highly desirable
- Experience managing and analyzing data from CRM and marketing automation platforms, such as Salesforce, HubSpot, and Marketo
- Proven track record of driving business impact through data-driven marketing strategies and performance optimization
- Excellent problem-solving, communication, and collaboration skills, with the ability to present complex data insights in a clear and actionable way
What the job involves
- We are seeking an experienced and detail-oriented Senior Marketing Data Scientist to drive data-driven decision-making with insights across our marketing organization
- In this role, you will develop and execute a comprehensive marketing analytics strategy to track, analyze, and optimize the performance of marketing funnels, campaigns, channels, and initiatives
- You will focus on marketing funnel insights, attribution analytics, and ensuring we understand the impact of each marketing touchpoint in the customer journey
- You will play a pivotal role in uncovering actionable insights, refining our marketing strategies, and demonstrating the ROI of marketing efforts as we scale the most trusted AI solution for clinical conversations
- Develop a comprehensive marketing analytics strategy, creating a framework for tracking marketing funnel performance across campaigns, channels, and audience segments
- Build and implement multi-touch attribution models to evaluate the effectiveness of marketing initiatives and provide clarity on how different channels contribute to pipeline and revenue
- Design and maintain dashboards and reporting structures to provide real-time visibility into key performance indicators (KPIs) such as pipeline contribution, lead-to-customer conversion rates, CAC, and customer LTV
- Analyze marketing performance data across channels, including email, web, paid media, events, and ABM campaigns to uncover trends and opportunities for optimization
- Provide actionable insights to marketing, sales, and executive teams to improve campaign effectiveness, pipeline growth, and customer acquisition strategies
- Perform advanced analyses, such as cohort analysis, ROI forecasting, and customer segmentation, to guide strategic decision-making
- Use attribution insights to identify gaps in the customer journey and recommend strategies to improve conversion rates at each stage of the funnel
- Collaborate with the demand generation, ABM, content, and events teams to ensure campaigns are fully optimized based on performance insights and analytics
- Partner with sales and revenue operations teams to align marketing and sales data, enabling seamless pipeline tracking and more accurate forecasting
- Work closely with the product marketing and customer success teams to evaluate customer engagement metrics
Our take
Summarizing key elements of healthcare conversations is crucial for both physicians and patients. Medical scribes, though effective, are costly, and the healthcare system faces funding and staffing crises. This has created a demand for more efficient notetaking solutions.
This is where Abridge comes in, it has developed a HIPAA-compliant AI platform that transcribes, structures, summarizes, and provides insights from audio or transcripts of medical conversations. It claims to work across all specialities and offers patient-friendly summaries in easy-to-understand language.
Abridge aims to alleviate pressure on the healthcare system from the patient's perspective, a unique approach among healthtech startups. While companies like Inovia, DOUB, and DeepScribe focus on assisting physicians with medical transcription AI, they lack Abridge's patient-centric features, which are valuable in enhancing the patient experience.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 5 rounds)
Feb 2025
$250m
SERIES D
Feb 2024
$150m
SERIES C
Total funding: $457.5m
Company benefits
- Unlimited PTO, plus 12 national holidays
- 16 weeks paid parental leave, for all employees
- Flexible working hours — we care more about what you accomplish than what specific hours you’re working
- Remote work environment
- Equity for all new employees
- Generous equipment budget for your home office setup ($1600)
- Opportunity to work and grow with talented individuals, and have ownership and impact at a high growth startup
Company HQ
Downtown, Pittsburgh, PA
Leadership
Shivdev Rao
(CEO)Alongside their work as a practising Cardiologist at the University of Pittsburgh Medical Center, they also served as Physician Advisor in Residence and ultimately EVP at UPMC Enterprises; co-founded DocDok; and worked as a co-architect on a healthcare project at the Kauffman Foundation.
Sandeep Konam
(CTO)Completed an MS in Robotics at Carnegie Mellon, then served as Senior Product Manager at UPMC Enterprises. Has delivered guest lectures at Carnegie Mellon, Stanford, and the University of Pittsburgh.
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