Marketing Manager, Oscar Health

• 4+ years of relevant work experience
• 2+ years of experience using data and analytical capabilities to solve business problems & evaluate effectiveness and potential impact of marketing campaigns
• 1+ years of experience with marketing measurement including a/b testing, campaign performance, forecasting vs. actuals, statistical significance, optimization and setting up measurable campaigns
• 3+ years of experience identifying new and innovative ways to solve problems through marketing
• 2+ years of experience with channels - email, sms, direct mail, paid digital (social, sem,display, etc), website optimization both utilizing for campaigns and managing
• 2+ years of experience leading complex initiatives from concept to implementation, collaborating with cross functional partners along the way, and getting executive buy in
• 2+ years of experience creating presentations and presenting to senior leaders

Desirable

• As a Marketing Manager you will enable growth initiatives through marketing. You will create forecasts for planned initiatives, identify new opportunities to achieve enterprise goals through marketing and rely on past experience to significantly advance our capabilities.
• You will use proactive problem solving and data monitoring to champion marketing-led work streams resulting in increased membership, retention and consumer experience.
• You will deliver marketing plans that meet or exceed stated goals autonomously with minimal supervision through leadership of direct reports or by influencing others
• You will report to a Marketing leader
• Responsible for identifying, scoping, designing, executing, measuring and optimizing multichannel campaigns to achieve stated goals
• Monitor the performance of campaigns to determine the right optimizations and to inform future work
• Measure the impact of marketing campaigns, create reports and communicate insights to key stakeholders
• Design and implement a/b tests that meet statistical significance thresholds, analyze results and recommend future optimizations
• Work cross functionally to represent the team and collaborate with stakeholders to identify needs
• Stay abreast of trends and best practices in key marketing channels including email, SMS, direct mail, digital & social, and website
• Directly or indirectly manage agency and vendor relationships including SLAs and outputs
• Compliance with all applicable laws and regulations
• Other duties as assigned
• Travel required Up to 5%