Integrated Marketing Manager, Mozilla
United Kingdom
Internet software for people, not profit
Open for applications
Internet software for people, not profit
1001+ employees
Open for applications
1001+ employees
Company mission
To ensure the internet remains open and accessible.
Role
Who you are
- You are an inspiring, cross-functional marketer directly responsible for UK marketing activity
- You are passionate about building data-driven marketing plans and succeed in highly collaborative environments
- 8+ years of deep consumer marketing, brand marketing, and/or strategy experience
- Strong portfolio of product launches and growth initiatives across tech, sports, and music, with expertise in creating integrated marketing and go-to-market strategies that drive brand and commercial impact
- Solid understanding of coordinated (owned + paid + earned) channel mix approaches that drive user acquisition, consideration, product usage, and advocacy
- Strong grasp of quantitative test designs
- Strives to balance both creative excellence with high quantitative performance
- Outstanding organization and project management skills
- Excellent collaboration skills; proven track record leading through influence
- A self-starter with a bias for action
- Ability to lead multiple projects concurrently and thrive in a fast-paced environment across different time zones and cultures
What the job involves
- We’re looking for an Integrated Marketing Manager for the UK to build and lead our regional marketing strategy. You’ll operate at the intersection of global strategy and local execution—bringing deep UK insight into a globally coordinated marketing organization
- Europe is at the center of a once-in-a-decade shift in how browsers compete. This role is about turning that shift into sustained growth—and helping millions of people choose a better internet
- You’ll drive Mozilla’s cultural relevance in the UK by identifying and activating opportunities beyond the tech category, embedding the brand in moments, communities, and conversations that keep the brand top-of-mind and meaningfully considered
- This is a critical marketing role focused on:
- Re-establishing Firefox as a relevant, differentiated brand
- Driving user and market share growth in the UK
- Leading major campaigns and activations in the UK
- Partner with the Director European Integrated Marketing to shape and deliver integrated marketing strategies for the UK, aligned to audience insights, brand priorities, product initiatives, and cultural moments
- Develop strong thought leadership and understanding of the regional landscape, including consumer needs, competitive specs, and emerging macro + cultural trends
- Collaborate cross-functionally with product marketing, media, communications/ policy teams, creative, PR, and agency partners to develop impactful campaign platforms and programs
- Deliver clear, powerful strategic and creative briefs to inspire and guide work across teams
- Translate global strategies into locally relevant marketing initiatives that resonate with regional audiences and business priorities
- Deliver integrated marketing campaigns across product launches, partnerships, brand moments, and always-on activity
- Ensure all creative output aligns with brand standards, tone of voice, and regional market nuances
- Collaborate with internal and high profile external partners and agencies to deliver coordinated campaigns and market presence
- Strong program manager; accountable for the end-to-end execution. You will maintain clear project visibility, timelines, and stakeholder updates across campaigns
- Bring a measurement mindset; partnering with cross-functional teams to build measurement plans ensuring work-streams deliver quantifiable outcomes
- Partner with analytics, insights, and media teams to track + optimize campaign performance and measure impact against business objectives
- Own campaign and marketing performance tracking and reports to be share with senior leaders across the business
Our take
Mozilla develops a range of free and open-source software, with its most familiar product being Firefox. Operated with a mission-driven, not0for-profit ethos, Mozilla champions online privacy, open standards and user-choice.
Beyond Firefox, Mozilla has focused on privacy forward offerings such as Mozilla VPN, which allows users to browse securely without being tracked. The company has also streamlined its product portfolio to concentrate on initiatives that align closely with its core mission, ensuring resources are dedicated to improving user experiences while fostering safer, more open digital environments.
Alongside this, its impact extends into the developer and tech community, having played a pivotal role in the creation of Rust, a systems programming language celebrated for its speed and efficiency. With a loyal user base, ongoing innovation, and a clear commitment to privacy and open-source principles, Mozilla remains an influential player in the technology landscape.
Freddie
Company Specialist at Welcome to the Jungle
Insights
12% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Apr 2018
$1.2m
GRANT
Jan 2005
$0.3m
ANGEL
Total funding: $3.5m
Company benefits
- Health and wellness: Mozilla covers medical, dental and vision plan premiums at 100% for U.S. and Canadian employees. Our offerings give you the options you need to manage your health — and your family’s — the way you want.
- Mental health: Mental health is as important as our physical health. That’s why Mozilla’s health benefits include therapy and coaching sessions to make sure our people have access to the care they need.
- Time away: With all of life’s demands, time away from work to disconnect and recharge is essential. In addition to country-specific holidays (12 in the U.S. and Canada), vacation and sick time start accruing right away (specifics vary by country). Everyone also takes a pause together on quarterly all-company wellness days, plus you get to celebrate the most personal holiday of all: your birthday.
- Parental leave: While Mozilla’s parental leave policies vary globally, our U.S. and Canadian-based employees can look forward to 26 weeks of paid leave for childbearing parents and 12 weeks of paid leave for non-childbearing parents.
- Financial: Mozilla is a private company, so our compensation isn’t tied to stock options or equity plans. Instead, we offer generous, performance-based bonus plans to all regular employees to underscore that we share in our success as one team. As for retirement savings for US and Canadian employees, Mozilla contributes a percentage of your eligible base salary each year to the 401(k) Plan/RRSP (regardless of whether you contribute or not), with 100% vesting.
- Learning and development: We’re big believers in learning by doing, and we also want to invest in your education and development beyond your role. Every employee is eligible for an annual professional development budget. Mozillians can put it toward technical or management training, certifications, conferences and more.
- Help when you need it: Life is full of surprises; that’s why it’s important to be prepared. Mozilla provides Life/AD&D and Short and Long Term Disability insurance (offerings may vary by locale) to ensure that you and your family will have a safety net in place should you ever need it.
- Plus a bit more: A few other benefits include a quarterly wellbeing stipend (to use on those things just for you), an employee referral bonus, internet reimbursement if you’re remote, and a budget for office essentials to make working remotely ergonomically comfortable.
Company HQ
Rincon Hill, San Francisco, CA
Leadership
Laura Chambers
(CEO)Alongside serving as the CEO at Mozilla, Laura is an Executive Fellow at Harvard Business School. Previously, she was the CEO and PResident at Willow Innovation, Director at Patelco Credit Union, and General Manager of Core Hosts & Community at Airbnb.
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