Senior Product Marketing Manager, Yext
$121.5-263k
Brand visibility platform
Open for applications
Brand visibility platform
1001+ employees
Open for applications
$121.5-263k
1001+ employees
Company mission
To transform the enterprise with AI search.
Role
Who you are
- This role is ideal for a PMM generalist who enjoys cross-functional partnership, clear communication, and crafting messaging that resonates
- 10+ years of B2B SaaS product marketing experience. Previous experience in content marketing or journalism is a plus
- Exceptional writing, messaging, and storytelling skills — with the ability to simplify complexity
- Strong cross-functional collaboration experience across Product, Sales, Marketing, and Customer Success
- A systems-oriented mindset — comfortable creating frameworks, templates, and tools that scale
- Experience building sales enablement materials and influencing GTM success across both direct and indirect channels
- Ability to manage multiple projects across product lines with clarity and organization
- A proactive, resourceful operator with high attention to detail and a strong sense of ownership
- Comfort working as a generalist supporting diverse product areas and GTM priorities
What the job involves
- We’re looking for a Senior Product Marketing Manager who blends strong strategic thinking with thoughtful execution
- This role sits at the heart of how Yext communicates product value — shaping messaging frameworks, managing roadmap narratives, supporting release communications, and ensuring the field is equipped with consistent, high-quality assets
- You’ll work across multiple product areas, building systems and assets that scale, maintaining a pulse on competitive shifts, and enabling the field to tell a confident, differentiated story
- Own the end-to-end alignment of Yext’s product messaging across roadmap materials, sales assets, and marketing channels
- Maintain and evolve the company-wide product roadmap deck, ensuring content is clear, value-led, and easy for GTM teams to use
- Create, organize, and continuously refine core sales assets — including pitch decks, one-pagers, and product value narratives — ensuring they stay accurate, high-quality, and aligned to product strategy
- Maintain message consistency across all assets and channels, including the website, ensuring GTM teams speak with a unified voice
- Own the product release communications for Tier 1 releases and supporting materials that bring clarity to new capabilities
- Maintain a pulse on competitive signals, industry shifts, and emerging trends that influence how we position Yext
- Synthesize competitive learnings into clear frameworks and messaging guidance that help Sales respond confidently in the field
- Develop enablement materials that translate competitive insight into practical talk tracks, objection handling, and proof points
- Ensure competitive insights inform both roadmap conversations and messaging updates
- Build and maintain a messaging GPT (or similar system) that enables consistent, high-quality messaging across PMM and GTM teams
- Establish processes to keep messaging systems aligned with new releases, product narratives, and competitive insights
- Support cross-product GTM initiatives by contributing strategic messaging, coordinating asset updates, and ensuring alignment across functions
- Serve as a key connector across Product, Sales, and Marketing to keep GTM activity cohesive and clear
Our take
The way people discover brands has changes dramatically over the years and it's no longer just about showing up on a website or ranking well on Google. Customers are finding businesses through AI-powered search, social platforms, maps, voice assistants, apps, and direct messages, often all at once. in this always-on world, brands need to be accurate and visible across countless digital touchpoints, or they risk being overlooked entirely.
Yext is a local brand visibility platform helping businesses make sure customers can find them wherever discovery happens. By using billions of trusted data points, Yext gives companies a clear picture of how their brand is performing and provides the tools they need to manage lising, content, and engagement across search engines, social platforms, websites, and emerging AI experiences. So essentially, they help brands stay visible, trustworthy, and in cotnrol of how they show up online.
The company has been around long enough to see the digital landscape change again and again, yet it continues to adapt as new technologies reshape how people search and engage. By evolving alongside AI and modern discovery tools, Yext has proven it's not just keeping up with the pace of change but helping brands confidently navigate whatever comes next.
Freddie
Company Specialist at Welcome to the Jungle
Insights
22% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Feb 2016
$0.5m
LATE VC
Jun 2014
$50.3m
SERIES F
Total funding: $118.3m
Company benefits
- Comprehensive Benefits Programme: Our top priority is maintaining our employees' and their families' health and well-being. We offer a robust benefits program, including top-quality health insurance (medical, dental, and vision), paid parental leave, a 401(k) with a match or retirement pension plan, equity, commuter benefits, and more
- Invested in Your Wellbeing: In addition to our top-tier benefits, we offer a holistic wellness program with physical and mental health perks that go beyond the basics. A few employee-favorite perks are our premium, no-cost Calm subscription for relaxation and mindfulness and monthly ClassPass credits for everything from workouts to wellness experiences (cold plunge or massage, anyone?). Run out of credits? No sweat — you can snag more at a discounted rate!
- Collaborative Workspaces: Yext has workspaces in some of the world's greatest cities — from our HQ in New York City to those in Budapest, Greater Washington DC, Hyderabad, London, and Paris. Many teams follow a hybrid work model, giving employees the flexibility to work remotely while also connecting in person at any of our offices. These modern, vibrant spaces are designed for collaboration, fostering the spontaneous interactions and knowledge-sharing that define our global culture.
- Stay Informed: Our leadership team prioritizes transparency at every level, keeping employees informed through newsletters, regular updates, and quarterly company-wide meetings. These forums dive into industry trends, celebrate wins, break down post-earnings results, and outline what's ahead.
- Life-Work Balance: We're all about working hard and having fun, but we know there's no pause button when the workday ends. Our employees wear many hats — parents, caregivers, mentors, volunteers, and more — and we're dedicated to helping blend the best of both worlds. That's why we offer flexible vacation, paid holidays, and sick days, giving you the time to recharge and focus on what matters most with the people you love most.
- Upward Mobility: Career growth isn't just encouraged at Yext — it's a priority. With internal mobility at the heart of our culture, over 20% of our hires in 2024 came from within! Through our Upward Mobility program, we invest in our people by providing opportunities to explore new roles, expand skills, and take on fresh challenges. Whether you're looking to grow in your current role or take your career in a new direction, we're here to support your journey every step of the way.
Company HQ
Chelsea, New York, NY
Leadership
Michael Walrath
(CEO & Chairman)Michael has served as the CEO of Yext since 2009. He is also the Founder of Ohoopee Match Club and co-founder of Atlas Films and WGI Group.
Darryl Bond
(CFO)Darryl initially joined Yext as a Corporate controller in 2015. Since then he has held a number of roles and became CFO in 2022. Previously, he spent 12 years at Ernst & Young, joining in 2002 as a Manager of Assurance Service and becoming Senior Manager of Transaction Advisory Services in 2010.
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