Marketing Manager, Kaizo

Kaizo provides a Workforce Performance Management (WPM) platform specialising in improving customer support teams through gamification, encouraging staff to track their sales success through "missions". Through this self-tracking approach, businesses can capture coachable moments for staff, integrate QA into work processes, and save time on manual reporting.

WPM platforms are nothing new, but Kaizo has taken a unique approach by tapping into the fulfilling feeling that comes with gamification, using this to encourage self-reporting and workflow improvement, whilst providing the data for coachable performance analytics. The company claims that this method allows businesses to improve their customer satisfaction rates by 5%, reduce resolution time by 60%, and save 4-8 hours on reporting every week.