Marketing Manager, Kaizo
€2,800 - €3,400 per month
More information about location
Workforce management platform
Open for applications
Workforce management platform
1-20 employees
Open for applications
€2,800 - €3,400 per month
More information about location
1-20 employees
Company mission
Kaizo's mission is to revolutionize customer service workforces through performance evaluation, actionable insights, QA, and gamification.
Role
Who you are
- Native English proficiency is a must
- Bachelor's degree in Business, Marketing, Communications, or a related field
- 3-5 years of previous experience in a similar role in B2B is a must
- Experience working with tools like Hubspot, Ahrefs, Figma, Stripo is a must
- Strong results-driven attitude
- Excellent communication and interpersonal skills, with the ability to engage effectively
- Highly organised and able to prioritise tasks in a fast-paced environment
- Proactive, self-driven, and eager to take on challenges and learn new skills
What the job involves
- We are seeking a highly driven Marketing Manager to join our expanding team
- This role is perfect for candidates with a passion for creating innovative marketing strategies and delivering impactful content in a B2B SaaS environment
- As a Marketing Manager, you will play a key role in shaping our brand’s visibility, crafting compelling marketing materials, and driving engagement through various channels
- You'll work at the intersection of creativity and strategy, helping us amplify our presence on a global scale
- Define, develop and execute proven content strategies with a focus on increasing organic visibility, reach and engagement
- Write compelling and clear content for a wide range of materials, including blog, landing pages, marketing campaigns, social media, email campaigns
- Own the full content creation process - from an idea to publishing an article - and manage the content calendar
- Track and analyse the performance of all marketing activities, and optimise them according to the learnings
- Translate technical functionality of the product into smart, effective marketing copy
- Tweak, maintain, and launch relevant Google Ads to increase exposure
- Fully own our webinars, create content around them and measure performance
- Provide the commercial and product teams with marketing materials that support their processes
Our take
Striving to constantly improve the performance of a customer support team is an essential value for a business, but doing so requires coaching based on actionable insights. Although software that measures performance analytics and produces such insights exists, this often requires staff to work in a particular manner, and without incentive, this is often avoided.
Kaizo provides a Workforce Performance Management (WPM) platform specializing in improving customer support teams through gamification, encouraging staff to track their sales success through "missions". Through this self-tracking approach, businesses are able to capture coachable moments for staff, integrate QA into work processes, and save time on manual reporting.
WPM platforms are nothing new, but Kaizo has taken a unique approach by tapping into the fulfilling feeling that comes with gamification, using this to encourage self-reporting and workflow improvement, whilst providing the data for coachable performance analytics. The company claims that this method allows businesses to improve their customer satisfaction rates by 5%, reduce resolution time by 60%, and save 4-8 hours on reporting every week.
Steph
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Funding (last 2 of 3 rounds)
Apr 2022
$6.8m
SERIES B
Jun 2021
$4m
SEED
Total funding: $14m
Company benefits
- Personal development program
- Mentorship program
- Visa sponsorship
- Stock options
- Team activities
- Referral bonus
- Workations
- Free lunch
- Remote work
- Home office setup
- Flexible hours
- Open holiday policy
Company HQ
Weesperbuurt en Plantage, Amsterdam, Netherlands
Articles
Leadership
Christoph Auer-Welsbach
(Co-Founder)Four and a half years experience as Board Chair & Investor for DAN.COM. Co-founded Kaizo as co-CEO in 2018.
Dominik Blattner
(Co-Founder)Over four years experience as Ambassador for City AI. Co-founded Kaizo as co-CEO in 2018.
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