Campaign Manager, Team ITG
9 Months Fixed Term Contract
Global multi-channel marketing agency
Open for applications
Global multi-channel marketing agency
1001+ employees
Open for applications
1001+ employees
Company mission
To transform the way global brands do marketing through its innovative, end-to-end services.
Role
Who you are
- Job knowledge – specialist skills, experiences, qualifications, specific systems or practices relevant to the role, latest function specific knowledge
- Business knowledge – level of commercial awareness, economic, commercial, political experience, industry specific knowledge to differentiate M&S from competitors
- Problem solving – analytical skills, ability to direct, lead and deliver solutions that go beyond existing ways of doing things
- People & Leadership skills – communications, leadership and talent development skills
What the job involves
- You will be delivering relevant, personalised, and exciting campaigns and communications that our M&S customers will grow to love
- You could be managing the end to end delivery yourself – or working closely with our BU marketing teams - to deliver incremental value for the business and our members , behaviour change within the customer base, and a step change in how we reward our more valuable customers
- You’ll be an adept campaign manager – used to collaborating across teams and maintaining a critical path
- You’ll be comfortable marrying creative thinking and data to design communications – and you’ll constantly be looking to improve engagement and metrics
- Own the end to end delivery of customer communications, including instore, emails, banners, and push notifications. Work closely with teams to deliver into other channels including onsite, paid and ATL
- Support the development and delivery of the Customer Loyalty Communications strategy to drive growth, personalisation, frequency and engagement across our customer base
- Collaborate with other marketing teams across M&S to bring the loyalty proposition, benefits and campaign moments to life across touchpoints, channels and activities
- Collaborate with Analytics and Data Science teams to ensure activities leverage data led opportunities, embed test and learn, and are analysed for post campaign findings
- Ensure all customer communications align to our M&S and Sparks brand standards, and are reflective of communications standards
- Optimise all campaigns against key performance metrics, engagement, open rates, click through rates, offer redemption and opt outs. Embody a continuous improvement approach, continually evolving activity to ensure the best outcomes
- Ensure all activity is delivered on time, to budget, or appropriate risks and mitigations have been communicated
- Be mindful of key loyalty and communications trends from competitors, and outside the retail industry, and make recommendations as to how these can be adopted in our communications
- Find ways of improving executional efficiency across the team, and work with relevant teams eg. Product and Automation to implement
- Maintain positive relationships with our delivery partners (data, creative, development agencies etc.)
Salary benchmarks
Our take
Team ITG, which stands for “Inspired Thinking Group”, is a marketing agency with an enviable body of work, having worked with some of the world’s leading brands – Land Rover, Puma, Jaguar, and Heineken to name just a few.
Founded in 2009, the company has grown spectacularly and now has a global workforce across the US, UK, and Europe. While the company’s creative work and client services have fuelled this growth, its ‘CanopyCloud’ marketing SaaS platform has also proven key.
Team ITG was acquired by Eqistone in 2017 as part of a plan to accelerate its international expansion. Having been acquired once more in 2022—this time by Bridgepoint—another growth phase is seeing ITG acquire international data strategy and workflow automation companies and hire a new global managing partner to grow its global influence.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
5% employee growth in 12 months
Company
Company benefits
- 25 days’ holiday + bank holidays – we understand the importance of you getting some down time
- Annual Wellbeing Day – enjoy an additional day on us to look after your physical and mental wellbeing
- Pension Scheme – helping you save towards your retirement home in the sun!
- Corporate Medical Cash Plan – claim back the cost of your medical treatments
- Smart Working Options – spend up to 40% of your working week from home
- So many savings – through our online community platform, you can access dozens of daily deals, from money off top brands to discounts on days out
- Employee Assistance Programme – our people are at the heart of everything we do, so if you’re happy, we’re happy
- Cycle to Work Scheme – save on the cost of biking to work
- Monthly Employee Awards - Employee of the Month programme with £250 bonus
- Raising money for charity including a paid Volunteer Day – we’re all about giving back… and having lots of fun in the process!
- Referral scheme – know the perfect person to join the team? You could bag £1,000 for a putting a good word in
- Wellbeing Programme – giving you the opportunity to join regular, interactive Wellbeing Workshops or join our 30 plus Wellbeing Champions
- Enhanced Family Friendly Leave – support for you and your family to help you navigate through the craziness of family life
Company HQ
Holborn, London, UK
Leadership
Simon Ward
(Founder & CEO)Previously founded and was CEO of SP Group from 1999 - 2004. Before founding Team ITG, was CEO at digital transformation consultancy St Ives (now Kin + Carta).
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