Marketing Science Manager, Snap Inc.

• Deep expertise in the digital advertising and measurement ecosystem, particularly in app-focused measurement, including MMP, SKAN, incrementality, MMM
• Strong people leadership skills, with proven experience building, coaching, and managing high-performing analytics teams
• Demonstrated ability to influence industry discourse through external publications, conference presentations, or thought leadership initiatives
• Advanced skills in SQL, dashboarding, and data visualization tools, with the ability to oversee and guide technical execution without necessarily running day-to-day queries
• Strong understanding of applied statistics, causal inference, time series modeling, and data-mining techniques
• Excellent communication skills, with the ability to translate complex analytical and measurement concepts to executive-level stakeholders
• Proven ability to balance strategic leadership with hands-on problem solving, allocating time across people management, client strategy, and IC-level initiatives
• Bachelor’s degree in a quantitative or business field (e.g., Economics, Math, Engineering, Operations Research, or related)
• 10+ years of advanced analytics and measurement experience within technology companies, media agencies, consulting firms, advertisers, or research organizations
• Direct experience in app measurement, including MMP and SKAN-based frameworks
• Prior experience managing teams of analysts or data scientists

Desirable

• The Ads Product team uses creativity, research, insights, and operational excellence to steer our product vision across Snap Inc
• This team of Designers, Scientists, and Product Managers works in a highly collaborative environment to build the products and experiences that innovate and improve the performance of Snap's advertising platform to drive value and success to our customers
• We’re looking for a Manager, Marketing Science to lead our Apps-focused Measurement Team at Snap Inc!
• You'll set and influence the measurement strategy for your verticals, ensuring alignment with business priorities, industry best practices, and evolving advertiser needs
• Lead a team of 5+ Marketing Science professionals, providing coaching, mentorship, and direction while cultivating measurement fluency across Sales and cross-functional partners
• Act as the primary consultant and strategic partner for senior executives at top advertisers, with a focus on improving performance across brand and direct response outcomes
• Drive industry thought leadership by developing white papers, presenting at conferences, and shaping external narratives on measurement, ads efficacy, and app-specific analytics
• Partner with Product, Product Marketing, and Sales leadership to influence the roadmap and adoption of measurement solutions, especially in app-based measurement including MMP and SKAN frameworks
• Oversee meta-analyses, performance benchmarking, and playbook development that scale learnings across markets and advertisers
• Ensure operational excellence in measurement practices, including the adoption of both first- and third-party solutions, and the identification of baseline practices across different measurement outcomes
• Contribute to quarterly business reviews, highlighting trends, progress against goals, and opportunities for innovation in measurement and analytics