Freelance Paid Marketing Analyst, Vestwell
The expected target rate for this position is $35-$45/hour
The modern savings platform
Be an early applicant
The modern savings platform
201-500 employees
Be an early applicant
The expected target rate for this position is $35-$45/hour
201-500 employees
Company mission
To make saving for life's most important milestones accessible to everyone.
Role
Who you are
- 3-5 years of experience in paid/growth marketing or a similar analytical marketing role
- Hands-on experience running campaigns in ad platforms, specifically Google Ads and LinkedIn Campaign Manager
- Experience with HubSpot or another email service provider (ESP)
- Strong analytical skills — comfortable pulling, interpreting, and reporting on campaign metrics
- Solid copywriting instincts for ads and landing pages
- Detail-oriented and organized, with the ability to manage multiple campaigns at once
- Excellent written communication skills
- A start-up mentality — adaptable, collaborative, and comfortable with shifting priorities
What the job involves
- We're looking for a Paid Marketing Analyst to join our growth marketing team on a contract basis and support the top of our funnel
- In this role you will manage our paid programs across Google and LinkedIn, refining targeting, and testing creative and landing pages to drive clicks and capture leads and support lifecycle email execution and marketing infrastructure
- This role requires someone who is analytical and comfortable navigating ad platforms day to day — building and optimizing campaigns, digging into performance, and iterating quickly to find what works
- It also requires strong creative instincts to write ad copy that converts, and the ability to stay organized across multiple campaigns at once
- Experience in financial services or fintech is a plus
- Build and manage our paid ad campaigns day to day across Google Search and LinkedIn
- Create engaging ad copy, creative, and landing pages that drive clicks and capture leads
- Sharpen our search terms and audiences so our ads reach the right people
- Test and iterate on copy, creative, budget, and audiences to build our best-performing campaigns
- Build and deploy email campaigns against the marketing calendar
- Monitor the shared inbox and handle responses and opt-outs
- Own email health and deliverability — sender reputation, list hygiene, and inbox placement
- Report on email metrics — opens, clicks, conversions, and engagement trends
- This is a full-time contract role (approximately 6 months), with potential to turn into full-time role
Application process
- Our interview process starts the same for every candidate with 1-2 introductory conversations to learn more about your background, interests, and what you're looking for, while also giving you the opportunity to learn more about Vestwell and the team
- From there, the process varies by role but typically includes a skills or experience-based assessment, such as a coding interview, portfolio review, or deeper discussion of your relevant experience
- Successful candidates then move on to a virtual or in-person interview panel
- Before extending an offer, we complete a reference check with a current or former manager and a peer
- Throughout the process, we prioritize transparency, clear communication, and minimizing surprises
Our take
Access to retirement and workplace savings remains a challenge for many American workers, especially in gig and non-traditional roles. Founded in 2016, Vestwell is a fintech company making savings simpler, more accessible, and inclusive. From retirement accounts to students loan repayment and specialized savings programs, Vestwell is helping build a modern savings economy for everyone.
Vestwell's platform gives employers, payroll providers, and financial advisors easy tools to manage savings plans, while empowering employees to save directly from their paychecks. And programs like the Amazon Delivery Service Partner pooled employer plan and state-run auto-IRA initiative show just how Vestwell is helping underserved workers gain access to retirement savings, creating real financial security for millions nationwide.
Serving nearly 1.5M participants across 350,000 businesses with over $35B in assets, Vestwell has raised $125M in recent funding and expanded state partnerships. By tailoring solutions for gig and mobile workforces, the company has put itself in a prime position to continue transforming how Americans save, making financial security more accessible than ever.
Steph
Company Specialist at Welcome to the Jungle
Insights
17% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Feb 2026
$385m
SERIES E
Dec 2023
$125m
SERIES D
Total funding: $622.5m
Company benefits
- Competitive health coverage
- A dedicated Employee Wellbeing Committee
- Generous vacation, safe/sick time, and leave policies
- Strong focus on learning & development
- Hybrid work environment
- A great 401(k) plan!
Company HQ
Midtown East, New York, NY
Leadership
Aaron Schumm
(Founder & CEO)Studied Finance at GIES College of Business and then received an MBA from Duke. Head Equity Research at financial advisory firm Dillon Scott Securities, Product Manager at Fiserv, VP of Product Marketing at Citi.
David Sheen
(CFO)David joined Vestwell in 2017 as an SVP of Finance & HR and became CFO in 2020. Prior to this, he spent 2 years at Primary Venture Partners as a Senior Associate and Principal and 3 years at Morgan Stanley as an Investment Banking Associate.
Jonathan Mark
(COO)Jonathan joined Vestwell in 2021 as an SVP of Business Operations & Strategy and became COO in 2023. Prior to this, he was the Interim Head of Member Operations at Garner Health and a Go-to-market Consultant at Elemental Cognition. He also spent nearly 7 years at Bridgewater Associates in various roles including Chief of Staff to Department Head of Engineering and AI (Principles Division) and Head of Business Operations (Principles Division).
Patty Kim
(CPO)Prior to joining Vestwell in 2020, Patty was a Senior Director of Global Talent Acquisition/VP of People Ops & Talent at Conductor. She also spent 3 years at Dentsu Aegis Network as a Director of Talent Acquisition and 3 years at 24 Seven as an Account Manager.
Rob Molchon
(CTO)Prior to joining Vestwell in 2021, Rob held VP roles at Integral Ad Science, Sizmek, MediaMind, and Unicast.
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