Event Marketing Lead, Canary Technologies
$130-160k
OTE
Travel up to 20%
Providing hospitality technology
Open for applications
Providing hospitality technology
101-200 employees
Open for applications
$130-160k
OTE
Travel up to 20%
101-200 employees
Company mission
To help hoteliers thrive through innovative software solutions.
Role
Who you are
- 5+ years of event marketing experience
- Driving demand to event programs at a B2B SaaS company is a big plus
- BA/BS, ideally in marketing, communications, PR, or other related field
- Detail oriented & organized with strong project management skills
- Ability to work cross functionally with marketing, sales, executive leadership, product, customer success and manage external relationships with contractors, vendors etc
- Demonstrated ability to manage multiple projects and priorities
- Excellent written and verbal communication
- Experience with Google Suite, Salesforce (or other CRM) and ClickUp (or other project management tool)
- Proactive self-starter
- Ability to travel up to 20%
What the job involves
- The Event Marketing Lead at Canary will be responsible for identifying, planning and executing events that will drive revenue and grow Canary’s brand, primarily in the US and Canada, with some scope in LATAM
- In this role, you will own the whole event process—from high-level strategy to on-site execution—while coordinating and refining how we engage customers and prospects before, during and after the show
- Lead event strategy for our US and Canada market
- Help drive demand generation goals by creating events that will drive leads and build pipeline
- Build project plans for events and work streams
- Coordinate with third parties, including event managers, contractors, etc
- Build strong relationships with cross-functional stakeholders across Marketing, Sales, Customer Success, and Product teams
- Support the team to exceed program targets including registration, attendance, engagement, customer growth and new business pipeline
- Execute on in-event logistics for key trade shows and conferences
- Coordinate Growth, Design and Content teams on booth graphics, messaging, event presentation decks and ensure pre and post-event outreach is planned
- Iterate on in-booth experiences and swag that will drive foot traffic to Canary at trade shows
- Use best in class program technology, materials, systems, marketing, and event targeting to take each event to the next level
- Create and experiment on event strategy for our emerging markets in LATAM
Our take
Embracing the modern era, Canary Technologies is dedicated to revolutionising the hotel industry through digital transformation. Pioneering the field with its mobile web-based Guest Management System and Digital Authorisation solutions, Canary aims to rid hotels of outdated technology, enhancing revenue streams by boosting staff productivity and delivering superior guest experiences.
Co-founders Harman and SJ, childhood friends turned business partners, bring a unique blend of expertise to the table, drawing from their extensive background in both hospitality and technology sectors. With the industry already on an upward trajectory, the post-pandemic landscape has further fueled the demand for their solutions, particularly their contactless check-in and checkout offerings.
Despite competition in the sector, Canary has secured significant funding led by Insight Partners, enabling rapid expansion and talent acquisition to meet the burgeoning demand for its innovative solutions.
Freddie
Company Specialist at Welcome to the Jungle
Insights
59% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jun 2025
$80m
SERIES D
Jun 2024
$50m
SERIES C
Total funding: $175.2m
Company benefits
- Our health insurance has you covered on day 1
- Flexible working hours
- Training and career development
- Regular team building events
- A travel stipend for when you stay at Canary hotels
- Internal promotions from within the team
- Kitchen stocked with fruit, snacks, coffee, and more
- We're a diverse and global team
Company HQ
SoMa, San Francisco, CA
Leadership
Harman Singh Narula
(Co-Founder & CEO)Previously founded a custom printed apparel company, The Shirt Guys, LLC. Worked in strategy for Citigroup and Starwood Hotels & Resorts Worldwide, Inc, and as a Management Consultant for Bain & Company.
Satjot "SJ" Sawhney
(Co-Founder & President)Previously co-founded Mobibolt, Inc and Tapfame before serving as Head of Product at the hospitality technology startup, Stayful.
Salary benchmarks
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