Product Marketing Manager, Minut
Plus equity stock options package
2+ days a week in office (Shaftesbury Avenue, London)
Intelligence layer for proactive property management
Be an early applicant
Intelligence layer for proactive property management
21-100 employees
Be an early applicant
Plus equity stock options package
2+ days a week in office (Shaftesbury Avenue, London)
21-100 employees
Company mission
To help operators stay one step ahead of issues like smoking, noise, and mold.
Role
Who you are
- 4+ years of product marketing experience, ideally with a product that combines hardware and software/subscription
- A track record of launching products end-to-end and owning their revenue and adoption targets
- A talent for making very technical concepts simple, memorable and accurate
- Experience with customer marketing or product-led growth (PLG)
- An AI-native, data-driven way of working
- You’re curious about customers and turn what you hear into action
- You bring ideas proactively and back them up with evidence
- You think about a launch as the start of adoption, not the finish line
- You don’t need a large team or elaborate process to get things done
- We use Notion, Slack, Customer.io, GA4, and Amplitude. You don't need to know all of these on day one, but you do need to be comfortable getting up to speed fast
What the job involves
- We're hiring a Product Marketing Manager to own how Minut launches, positions, and grows adoption of its hardware and software. You'll sit between Product, Marketing, and Sales, and be the voice of the customer
- Minut is now three products built on one platform: Minut Short Stays for hosts and property managers, Minut Hotels for hotels and aparthotels, and Minut Living for multifamily, senior care, and student housing operators. Every one of them runs on our own sensors (including the M3, E1, and G1) and our privacy-first technology, SmokeID and AudioID
- You'll launch new devices and features across that family, turn deeply technical capabilities into clear, human stories, and drive customer growth across the product range
- This is a hands-on role with real influence. You won't just tell the market what we've built; you'll shape what we build next, bringing the team evidence-backed ideas on what to develop and improve to drive growth and reduce churn
- Market a product that combines hardware and software/subscription, building go-to-market across Minut Short Stays, Minut Hotels and Minut Living
- Launch new hardware and software products end to end, and drive adoption after launch day
- Own the revenue targets for your launches, and be accountable for the pipeline and revenue each one delivers, not just for shipping on time
- Turn very technical concepts into simple, memorable and accurate stories, and adapt the message for buyers, end users, sales teams and partners
- Run customer marketing programmes (onboarding, lifecycle, upsell and cross-sell campaigns) that grow revenue from existing customers
- Drive product-led growth (PLG) with the product team by designing in-app journeys, prompts and upgrade moments that increase adoption and expansion
- Shape the product roadmap with customer insight and data, set KPIs, track product and funnel data, and turn it into clear decisions
- Use AI every day to scale the work: build AI agents and automated workflows, and keep finding new ways AI can help the team get better results
Salary benchmarks
Our take
With the increase in popularity of short-term rentals, the line between privacy of renters and security for owners has become an increasingly pressing problem. Nobody wants to take a holiday and face cameras and security that undermine trust, but owners want to be able to monitor their properties.
Minut remedies this problem through its IoT hardware. Its sensor monitors noise, occupancy, motion and even temperature, without requiring invasive cameras or recording devices. Pitching itself as a co-host for property owners, the small device analyses and delivers near-real-time information, sending alerts if the space is over-occupied or being mistreated.
It’s a savvy solution for a world where privacy is a hot topic. Investors think so too, with the company raising funding in both 2022 and 2023. Minut is using this investment to expand its presence globally and integrate new solutions through partnerships within the hospitality sector.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 8 rounds)
Dec 2023
$5m
SERIES B
Mar 2022
$14m
SERIES B
Total funding: $30.5m
Company benefits
- 🎟️ New ground - The room to grow as an individual at Minut is immense. Part of a small team breaking new ground, you’ll get to take on new tasks and responsibilities that you likely wouldn’t be able to do elsewhere
- 📩 Ownership - Ownership originates with responsibility, but at Minut we also translate it into financial ownership. All full-time employees are offered a generous stock options package
- 🏖️ Company offsites - We all go on an offsite (company retreat) once a year. It's a time for socializing and working together under the same roof - always at a nice location and with great food
- 💻 Tools - We provide all employees with modern equipment suited to their needs and responsibilities. We also offer a grant for fully remote staff to equip the home office and co-working space allowance for fully remote staff
- 🎽 Health and wellbeing - Generous wellness grant to encourage physical activity outside the day-to-day life in front of our computers
- 🎙️Engineering offsites - Two-day hackathons where engineers let the creativity flow and build whatever they feel like
- 🥯 Office "fika" - Great coffee (every day) and breakfasts (hosted regularly) at one of Minut's offices
- 🚶🏽Flexibility - Work from where you feel most comfortable. Some enjoy working from an office (got you covered) and some prefer working from home (got you covered too). You choose
Company HQ
Rörsjöstaden, Malmö, Skåne County
Leadership
Fredrik Ahlberg
(Head of Hardware & Co-Founder)Previously an Embedded Systems Consultant at FA Elektronik, Summer Intern at Axis Communications and Modem Researcher at Ericsson.
Marcus Ljungblud
(Co-Founder)Previously a freelance Software Engineer after working as a Software Developer at MEDEA Collaborative Media Initiative and Ericsson.
Martin Lööf
(Co-Founder)Studied on the Electrical Engineering Masters Programme at Lund University.
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