Business Development Manager, Roku
$144-180k
Convenient and affordable TV streaming players
Be an early applicant
Convenient and affordable TV streaming players
1001+ employees
Be an early applicant
$144-180k
1001+ employees
Company mission
To provide its users with a more convenient and cost effective way of watching the programs they love.
Role
Who you are
- This role requires exceptional cross-cultural communication skills, bilingual/trilingual fluency, analytical capabilities, and attention to detail in a fast-paced, revenue-driven environment
- 3 + years of experience in advertising partnerships, DSP or SSP experience preferred. OTT platform is strongly preferred
- Knowledge of management and reporting products such as Tableau, Salesforce among others. Experience in SSP instances is a big plus
- Working knowledge of both oRTB, VAST and ad-servers
- Proficiency with PowerPoint & Excel
- Fluency in English and Spanish ; Portuguese strongly preferred (for Brazil market coverage)
- Deep knowledge of the LATAM programmatic advertising ecosystem, including key players and market maturity levels
- Experience working with US-based ad tech companies and their LATAM expansion strategies
- Proven ability to manage relationships across cultures and geographies
- Strong analytical skills with ability to interpret partnership performance data and identify optimization opportunities
- Excellent communication and presentation skills, with ability to articulate complex technical concepts to diverse audiences
- Comfortable working in a fast-paced, results-oriented environment with shifting priorities
- Based in the Miami area
What the job involves
- The Ads Business Development team is responsible for managing and growing Roku’s programmatic and reseller partnerships driving incremental revenue and demand extension with third party platforms and partners
- Roku is looking for an experienced, self-starting Ads Business Development Manager to join our Ads Business Development team
- This role will drive the growth of Roku's programmatic partnerships and broader ads business across Latin America, with an initial focus on Mexico and Brazil
- This position is critical in bridging Roku's US-based DSP and SSP partners with LATAM market opportunities while also cultivating local in-market partnerships
- You'll be responsible for maximizing revenue impact by managing partner relationships, coordinating cross-border initiatives, and ensuring partnership success across the region
- Serve as the primary liaison between US-based SSP & DSP partners and their LATAM operations (Mexico & Brazil focus)
- Build, manage and support relationships with in-market LATAM programmatic partners, agencies, trading desks and strategic partners
- Develop and execute partnership strategies tailored to Mexico and Brazil's unique market dynamics and growth stages
- Manage partner activities including partnership plans, reporting, technical troubleshooting, upselling, and ongoing communication
- Translate Roku's value proposition effectively for LATAM audiences, adapting messaging for regional market conditions
- Work with product teams to identify opportunities for LATAM-specific product improvements and data asset offerings
- Qualify and prioritize leads based on regional market alignment and company goals
- Navigate cultural and business practice differences between US partners and LATAM market expectations
Our take
According to Nielsen data, the average streamer spends over seven minutes searching for something to watch. Streaming services use customers' viewing history to make suggestions, but these are limited to programs licensed for that particular service.
Roku provides an integrated streaming service that offers TV channels, movies and third-party streaming services, resulting in an all-in-one streaming platform. The service can be accessed through a variety of customized subscription packages and fees.
Roku stands out in the streaming industry by bringing many competitors together in one package. The startup provides further innovative services such as a weekly TV series named 'Roku Recommends' which uses first-party data to recommend essential viewing to users. Alongside funding filmmakers through its "Change Makers Program", Roku also acquired its own original library of shows through its acquisition of now-defunct Quibi's library in 2021. After successful collaborations with TCL and Hisense, the first in-house "Roku Television" was released in 2023, further exemplifying the streaming company's wider ambitions in the media sector.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Jan 2016
$45.5m
LATE VC
Nov 2015
$45.5m
SERIES H
Total funding: $247.8m
Company benefits
- Medical, wellness and financial benefits
- Unlimited paid time off policy
- Work from home opportunities
- Free snacks and access to the company fitness center
Company HQ
Newhall, San Jose, CA
Leadership
Anthony Wood
(CEO)Studied Engineering at Texas A&M before founding their first company in 1986. They held VP roles at both Adobe and Netflix.
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