Business Lead, Firstbase.io
$150-180k
OTE
+ Equity + Bonus
3 days a week in office (SoHo, London)
All-in-one Company OS
Be an early applicant
All-in-one Company OS
21-100 employees
Be an early applicant
$150-180k
OTE
+ Equity + Bonus
3 days a week in office (SoHo, London)
21-100 employees
Company mission
To help define how founders across the globe launch, manage, and grow their businesses.
Role
Who you are
- Based in New York City and available to work from our SoHo office at least three times per week
- Strong business acumen and product sense — you have a deep understanding of what drives user and market value, and you’re skilled at connecting customer needs with strategic business outcomes
- Visionary thinking paired with operational excellence — you can define bold directions for the business and articulate a clear, pragmatic path to get there
- You know how to prioritize effectively across competing business and product initiatives, balancing speed with long-term impact
- Not afraid to roll up your sleeves — whether it’s diving into customer feedback, refining messaging, or pressure-testing pricing strategies
- Proven ability to operate in a fast-paced, high-growth environment with shifting priorities
- Strong leadership skills, with a proven ability to build an elite team, to drive impact across the organization
- Proven experience working with go-to-market teams and with strategic customers to drive success in the market
- Nice to have: 4+ years of experience in product, strategy, or business leadership roles at high-growth startups; founding experience or having led the development of a product from zero to launch is a strong plus
What the job involves
- As a Business Lead at Firstbase, you will lead cross-functional collaboration to drive the success of new product initiatives and the ongoing evolution of our existing offerings
- You’ll partner with teams across Marketing, CX, and Design to shape product strategy, define compelling positioning and messaging, optimize the customer journey, and craft intuitive user experiences aligned with our brand
- You’ll be responsible for business planning, go-to-market execution, and driving growth through differentiated product launches and refinements
- As the voice of our products, you’ll ensure that customer insights are continuously fed into development and iteration
- Collaborate with cross-functional teams to drive the success of both new products and the continuous improvement of existing ones — from business planning and strategic enhancements to go-to-market execution
- Work closely with the Marketing team to help define the product vision, craft and evolve positioning and messaging, and lead pricing and packaging strategies across the portfolio
- Partner with the CX team to shape and optimize the customer journey across all touchpoints — from onboarding to support — ensuring insights and feedback are continuously fed back into product development
- Collaborate with the Design team to deliver thoughtful user experiences that reflect customer needs, product strategy, and brand standards
- Be the voice of our products — leading new launches and refining existing offerings to drive growth and differentiation in the market
- Build and grow a world-class team to scale product initiatives across an expanding portfolio and a rapidly growing organization
Our take
Setting up a successful startup is a struggle for dozens of different reasons, including the incredible complexity of ensuring your business is legally compliant. It's especially tricky for foreign founders seeking to start a US-based business.
Firstbase.io is an all-in-one OS that addresses the common challenges faced by entrepreneurs through its automated business incorporation service. It is how the company initially attracted tens of thousands of fans from 180 countries. Building upon this initial success, Firsbase.io has expanded its product offerings to tackle a range of issues that startup founders often encounter. By developing a suite of tools and services, Firstbase.io aims to support entrepreneurs in overcoming some of their most daunting obstacles.
Since founding in 2018, Firstbase has become a leader in the company formation landscape. Having successfully guided over 25,000 innovators to bring their business dreams to life.
Freddie
Company Specialist at Welcome to the Jungle
Insights
25% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Mar 2024
$1.5m
CONVERTIBLE
Oct 2023
$0.4m
CONVERTIBLE
Total funding: $2.3m
Company benefits
- Hybrid work environment. Remote team + offices in NYC and São Paulo
- 21 days of PTO + birthday off. We offer flexibility to allow people to relax and recharge whenever they need it
- Build your ideal work setup. We understand that how you work is extremely important, so we provide a stipend to set yourself up for success here at Firstbase
- Health Insurance. Firstbase offers health insurance reimbursements to both US and international employees
- Company retreats. As a remote-first company, we have in-person team retreats where we work and have fun all together
- Annual bonuses. Annual bonus account for up to 10% of the employee's yearly base salary
- Learning & development. We provide a stipend together with resources to help people grow and develop in their careers
Company HQ
Civic Center, New York, NY
Leadership
Mark Milastsivy
(Founder & CEO)Founded Firstbase out of Y Combinator W21.
Salary benchmarks
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