Senior Legal & Business Affairs Counsel, Roku
Ad Tech & Media Transactions
$230-260k
+ equity
More information about location
4 days a week in office
Convenient and affordable TV streaming players
Be an early applicant
Convenient and affordable TV streaming players
1001+ employees
Be an early applicant
$230-260k
+ equity
More information about location
4 days a week in office
1001+ employees
Company mission
To provide its users with a more convenient and cost effective way of watching the programs they love.
Role
Who you are
- Deep experience negotiating supply-side agreements, demand-side agreements, data licensing agreements, and IOs with advertisers, agencies, and publishers
- Solid understanding of digital advertising technology, programmatic ecosystems, and the IAB terms and conditions landscape
- Excellent working knowledge of data privacy and marketing
- Significant experience drafting and negotiating advertising data and measurement licenses, including privacy and data security provisions
- Demonstrated ability to translate legal requirements into actionable business advice for fast-moving teams
- Pragmatic approach to problem solving, sound judgment under ambiguity, and the entrepreneurial mindset to work independently in a constantly evolving environment
- Proven ability to build relationships across departments and work effectively in a matrixed environment
- Strong track record of handling complex business and legal issues in a fast-paced, agile, technology-driven company
- At least 5 years of combined transactional legal experience at a law firm and in-house, with meaningful time spent on internet, technology, and/or media companies in the ad tech or data space
- Familiarity with both B2B and B2C aspects of the digital advertising ecosystem
- Experience working with brands, advertising agencies, publishers, and other content providers
- Skills across the full range of digital advertising legal issues — including intellectual property, data protection, consumer protection, cookie/beacon technologies, programmatic targeting, and audience data management
- A track record of quickly understanding complex products and services and offering creative solutions for business enablement
- J.D. from a U.S. accredited law school and active bar membership in New York or California
What the job involves
- We are looking for a sharp, pragmatic attorney to join Roku's Legal Ad Partnerships & Sales ("LAPS") team within the Legal & Business Affairs organization
- This role sits at the heart of Roku's advertising business — supporting the ad sales, ad platform, and publisher ad services teams with the transactional legal work that powers Roku's growth
- You will negotiate and structure complex commercial agreements across the digital advertising ecosystem, advise on data privacy in the context of live deals, and serve as a trusted legal partner to a wide range of business stakeholders
- This is a high-visibility role for an attorney who understands both the technology and the deal dynamics behind modern programmatic and data-driven advertising and who is excited to help build the legal infrastructure that lets Roku's advertising business move with speed and confidence
- Draft, review, and negotiate a broad range of agreements across the ad tech ecosystem, including publisher and content provider agreements, DSP and SSP agreements, advertiser and agency contracts, data licenses, insertion orders, and ad tech vendor and platform agreements
- Structure master services agreements, data integration arrangements, and vendor agreements in support of Roku's advertising platform
- Advise on data privacy considerations embedded in commercial transactions, bringing a confident working knowledge of the evolving privacy law landscape to each deal
- Stay current on developments in martech, ad tech, digital media, retail media, OTT/CTV, and applicable regulations including data privacy laws
- Collaborate closely with ad sales, ad partnerships, ad ops, content & services, finance, tax, product, engineering, and marketing teams — serving as a legal partner, not a gatekeeper
- Independently navigate stakeholder input across departments and translate legal requirements into clear, actionable business guidance
- Help develop scalable, risk-calibrated processes that give the advertising team the flexibility to move quickly without sacrificing legal rigor
- Use AI-powered legal tools and large language models to accelerate contract review, drafting, and analysis — and help identify opportunities to further integrate AI into the team's workflows
- Bring a forward-thinking approach to legal operations, including comfort with and curiosity about how emerging technology is reshaping the practice of law
- What success looks like
- The ad sales and ad ops teams have a legal partner they trust to move deals forward quickly and with confidence
- Agreements across the advertising ecosystem are negotiated efficiently, with clear risk framing and business-enabling solutions
- Privacy and data issues are surfaced and resolved at the deal stage — not after the fact
- Legal processes and templates scale with the business so the team doesn't become a bottleneck
- AI tools are embedded in day-to-day workflows, and this role helps set the standard for how the broader legal team works smarter
Our take
According to Nielsen data, the average streamer spends over seven minutes searching for something to watch. Streaming services use customers' viewing history to make suggestions, but these are limited to programs licensed for that particular service.
Roku provides an integrated streaming service that offers TV channels, movies and third-party streaming services, resulting in an all-in-one streaming platform. The service can be accessed through a variety of customized subscription packages and fees.
Roku stands out in the streaming industry by bringing many competitors together in one package. The startup provides further innovative services such as a weekly TV series named 'Roku Recommends' which uses first-party data to recommend essential viewing to users. Alongside funding filmmakers through its "Change Makers Program", Roku also acquired its own original library of shows through its acquisition of now-defunct Quibi's library in 2021. After successful collaborations with TCL and Hisense, the first in-house "Roku Television" was released in 2023, further exemplifying the streaming company's wider ambitions in the media sector.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Jan 2016
$45.5m
LATE VC
Nov 2015
$45.5m
SERIES H
Total funding: $247.8m
Company benefits
- Medical, wellness and financial benefits
- Unlimited paid time off policy
- Work from home opportunities
- Free snacks and access to the company fitness center
Company HQ
Newhall, San Jose, CA
Leadership
Anthony Wood
(Founder & CEO)Studied Engineering at Texas A&M before founding their first company in 1986. They held VP roles at both Adobe and Netflix.
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