Senior Paid Marketing Manager, WRITER
$157.1-198.7k
+ Equity
Enterprise AI platform for agentic work
Be an early applicant
Enterprise AI platform for agentic work
501-1000 employees
Be an early applicant
$157.1-198.7k
+ Equity
501-1000 employees
Company mission
To bring generative AI to the enterprise.
Role
Who you are
- The ideal candidate will have a strategic, data-driven mindset, with deep expertise in full-funnel performance marketing
- 5+ years of paid marketing experience, including ABM and enterprise-focused campaigns
- Experience using AI to personalize or scale marketing programs
- Strong understanding of enterprise sales cycles and how paid media supports them
- Experience working cross-functionally with marketing, sales, and product teams
- Proficiency with major ad platforms (Google Ads, LinkedIn, Meta, and others)
- Strong analytical skills — you turn campaign data into budget and targeting decisions
- Communicates clearly across marketing, sales, and product, and keeps stakeholders aligned on goals and results
What the job involves
- WRITER is looking for a senior paid marketing manager to lead our paid media programs. In this role, you'll use AI to personalize and scale paid marketing across channels, with a focus on account-based marketing (ABM) and supporting enterprise sales cycles
- You'll work cross-functionally with the broader marketing team to keep paid programs aligned with our overall strategy
- You’ll bring a validated POV on digital planning, media execution, ad operations, and stakeholder management, paired with the passion of a marketer, the insight of a strategist, and the drive of a doer
- This position reports to the director of lifecycle marketing
- Build and manage paid marketing programs across social, search, and display channels
- Use AI tools to personalize campaigns and scale them efficiently
- Develop and execute account-based marketing strategies that target enterprise accounts
- Partner with sales to support long enterprise sales cycles
- Collaborate with the broader marketing team to align paid media with brand, content, and lifecycle initiatives
- Set up and optimize targeting, bidding, and budget allocation
- Analyze campaign performance and report on ROI, pipeline, and revenue impact
- Manage agency and vendor relationships
Our take
AI-assisted writing tools have taken off over recent years. With the likes of high-exposure company Grammarly accelerating adoption of such tools, a flurry of startups have appeared to offer their own takes. WRITER’s angle is to leverage AI as a means of standardizing and scaling both content and communications for business teams. The tool offers auto filling and inline suggestions that keep content aligned with pre-determined company language and style guides.
This branded fine-tuning function distinguishes it from full copy-generation competitors, as well as from Grammarly itself, which is a more generalist copyediting tool. It subsequently caters to major enterprise clients looking to maintain standards across multiple and sprawling teams, and the company has managed to net major clients like Deloitte, Twitter, UiPath, and Accenture.
While AI-related buzz remains solidly around generative AI's like ChatGPT and Bard, WRITER's narrow target market - in which it has already found success - supplies plenty of scope to grow, as AI copyediting tools look set to rapidly become content industry standard. With continued new launches and updates to its offerings, as well as an impressive $200 million Series C awarded in 2024, the company is well-placed for further success.
Steph
Company Specialist at Welcome to the Jungle
Insights
229% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Nov 2024
$200m
SERIES C
Sep 2023
$100m
SERIES B
Total funding: $326m
Company benefits
- Health: Selection of employer-covered medical plans, plus dental, vision, life insurance, and FSA.
- Family-friendly: Competitive parental leave policy, working parents can truly own their schedules.
- Hybrid culture: We’re built around a mix of in office collaboration and remote work when needed.
- Finance: Company stock options, plus a 401k plan with employer contributions.
- Growth: Learning and development stipend and generous PTO.
- SF/NY/London office space: Three beautiful sunny offices in three incredibly exciting cities.
Company HQ
Union Square, San Francisco, CA
Leadership
May Habib
(Co-Founder & CEO)Harvard economics graduate, who was previously VP of sovereign wealth fund Mubadala Development Company, and a global shaper at the World Economic Forum. Also co-founded Qordoba.
Waseem Alshikh
(Co-Founder & CTO)Previously co-founded CloudAppers, then served as CTO at iMENA. Subsequently co-founded AI content editor Qordoba.
Salary benchmarks
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