Marketing Specialist, Voldex
NFL Universe Football
+ Stock options
More information about location
The premier home for top games on Roblox
Be an early applicant
The premier home for top games on Roblox
101-200 employees
Be an early applicant
+ Stock options
More information about location
101-200 employees
Company mission
To acquire and sustainably grow Roblox titles.
Role
Who you are
- Strong familiarity with Roblox — as a player, creator, or active community member
- Familiarity with Roblox discovery (thumbnails, icons, titles/descriptions, creator ecosystem)
- Experience creating or managing content for social platforms (personal or professional)
- Strong instincts for trends, especially around key NFL moments (Draft, Kickoff, Playoffs, Super Bowl, etc.)
- Understands how sports fans engage — teams, rivalries, hype cycles, and live moments
- Proven ability to take ideas from concept → execution → publish
- Experience with short-form content creation (capturing gameplay, light video editing, platform-native formats)
- Comfortable working with basic analytics (dashboards, Google Sheets) and explaining performance in practical terms
- Strong time management and ability to prioritize in a fast-moving environment
- Collaborative, proactive, and open to feedback and iteration
- You don’t need years of professional experience - personal projects, side projects, or creator work count!
Desirable
- Experience working on or around Roblox games
- Exposure to SEO, social optimization, or performance-driven content testing
- Experience in gaming, UGC, or creator-led communities
- Existing familiarity or relationships with Roblox creators or sports creators
- Passion for American football and broader sports culture!
What the job involves
- NFL Universe Football is one of the leading sports experiences on Roblox, with a highly active player base and constant live updates. We’re looking for a Marketing Specialist to help fuel that momentum — using creative testing, fast iteration, and a deep understanding of how games grow on the platform!
- This is a highly execution-focused role for someone who enjoys being in the weeds: experimenting, shipping, and learning quickly. It’s not about long-term strategy decks, but about running ideas, seeing what works, and doubling down in real time
- 🏈 You’ll own how NFL Universe Football shows up both on-platform (thumbnails, icons, discovery optimization) and off-platform (social, community, and creators), working closely with Product, Art, and Community to turn every update into something players notice and engage with
- Come up with ideas for thumbnails, icons, and Roblox page visuals
- Work with our artists to brief and refine visual concepts (you won’t be creating 3D renders yourself)
- Publish and test assets directly on Roblox
- Review performance dashboards and identify what’s working (and what isn’t)
- Recommend and execute the next round of experiments based on results
- Help ideate and execute content for platforms like Twitter/X, Discord, Instagram, TikTok
- Capture Roblox gameplay footage and create simple, engaging videos
- Support community engagement initiatives tied to in-game moments or updates
- Bring inspiration from other Roblox games and creator communities
- Support creator or YouTuber experiments
- Contribute to new ideas that drive player growth or engagement
- Help move ad-hoc projects forward when there’s an opportunity to test something new
- While experience with the following tech stack is NOT expected or necessary for candidates, please see below a typical stack you may interact with:
- Roblox Creator Dashboard / analytics surfaces
- YouTube Studio, TikTok Analytics, Instagram Insights
- Discord + community tooling
- Monday.com / Google Sheets (content calendar + creator tracker)
- Figma / Photoshop (or equivalent)
Our take
Voldex is a gaming company focused on building and operating some of the biggest experiences on Roblox. Founded in 2015, the company has grown by acquiring and scaling popular user-generated games, and today reaches over 170M monthly players across its portfolio. Its titles include major hits like Brookhaven and Driving Empire, making it one of the most influential players in the Roblox ecosystem.
What makes Voldex stand out is its strategy: rather than creating games from scratch, it buys already-successful titles and turns them into long-term, scalable platforms. It then layers in live operations, brand partnerships, and monetization systems to keep players engaged. In Driving Empire, for example, Voldex has introduced licensed cars and real-world collaborations, effectively turning the game into a social, live-service environment rather than a one-off experience.
More recently, Voldex has leaned heavily into partnerships with large-scale in-game events to drive growth. This includes collaborations with brands like NASCAR and LEGO, as well as entertainment tie-ins that bring real-world IP into its games. As it continues to scale, the company is positioning itself less as a traditional game developer and more as a platform operator within Roblox.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (1 round)
Feb 2022
$3m
EARLY VC
Total funding: $3m
Company benefits
- Be an Owner: Participate in Voldex’s stock option program
- Share our success: Unlock semi-annual bonuses tied to business and individual performance
- Work remotely
- Paid time off: Relax and recharge your batteries with flexible PTO (when and how much you take is up to you and your leader to manage)
- Invest in yourself: Benefit from our retirement savings plans and education reimbursement program
- In-person meet-ups: Participate in conferences and team-building events to get to know your colleagues
- Healthcare: Use our competitive healthcare plans from local providers and our generous parental leave policy
Leadership
Alex S.
(Founder & CEO)Alex has served as the company's CEO since founding it in 2015.
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