Demand Generation Assistant Internship, Lengow
eCommerce automation platform
Job no longer available
eCommerce automation platform
101-200 employees
Job no longer available
101-200 employees
Company mission
To inspire brands, retailers and agencies to make the right strategic decisions.
Role
Who you are
- Studies in Marketing, Communications, or Business
- Hands-on with HubSpot (or similar: Marketo/Pardot), Zoom, Canva, Google Workspace (Docs/Slides/Sheets)
- Solid organisational skills; you enjoy checklists, structured workflows, and meeting deadlines
- Fluent in French. Strong communication in English and Spanish
- Basic understanding of paid/organic social, email, and webinar mechanics
- Nice to have: HTML/CSS basics, GA4, Looker Studio, UTM discipline, A/B testing, Notion/Asana/Trello
What the job involves
- We are looking for a Demand Generation Assistant to join the Growth Marketing team and report to the Demand Generation Marketing Manager.
- In this role, you will support the day-to-day execution of our marketing activities: setting up campaigns, coordinating asset production, helping with event logistics, supporting partner initiatives, maintaining clean data in our tools, and assisting with basic reporting tasks.
- You will help ensure that our plans are executed accurately, on time, and following our internal processes
- Build and launch campaign components end-to-end:
- Webinars: set up Zoom events and registration flows
- Landing pages & forms: create LPs and forms in HubSpot
- Emails & sequences: create promotional, reminders, and follow-up emails, A/B tests, and schedule sends in HubSpot
- Social posts: prepare/schedule LinkedIn posts
- Produce visual assets in Canva (banners, social tiles, email headers) following brand guidelines
- Maintain campaign checklists and calendars
- Help create marketing assets in English, and assist with their localisation into French, Spanish, and Italian (sales materials, website pages, etc.)
- Maintain and optimise our prospect nurturing programme: analyse HubSpot reports, suggest improvements, and update emails and content when needed
- Contribute to the revamp of Google Ads campaigns by updating keywords and ads in English, Spanish, German, and Italian, based on the updates already implemented in French
- Optimise our LinkedIn Ads campaigns, in coordination with our agency
- Coordinate with agencies on stand visuals and production timelines
- Prepare internal event briefs (briefings, shifts, talking points, decks)
- Build promotional assets (email signatures, banners, social posts) and coordinate invite lists with the Revenue team
- Post-event: upload leads to HubSpot, ensure correct naming, sources, and fields; trigger follow-up workflows and track BDR/Sales follow-through
- Operationalise partner campaigns (media partners, co-webinars, content syndication): collect specs, deliver assets, coordinate approvals, and track go-live
- Prepare partner kits (UTMs, copy blocks, visuals, email drafts, article briefs) and ensure consistent messaging
- Identify repetitive tasks and propose AI/automation solutions (templates, prompt libraries, simple workflows)
- Pilot small automations (e.g., draft-first-pass copy, asset resizing, tagging rules) and document SOPs
Our take
Lengow was built to solve difficulties faced by e-merchants who had to undertake the tedious process of setting up and selling products on a variety of different marketplaces and online channels. Fast forward to today, and this problem is still relevant. With the rise of the digital world and the significant increase of online sellers, e-merchants still have to work through this long process, meaning that Lengow's offerings are still sought after.
Through its centralised platform, Lengow aims to automate as many steps in the process of listing products across different selling sites. The company does this through allowing product imports through a product management system to allow them to be posted on multiple channels instantly. Lengow also offers additional services including stock management, order tracking, and marketing strategies to optimise distributor and brand performance.
Lengow continues to evolve its platform to meet the growing demands of global eCommerce. Recent expansions and enhancements, including advanced analytics, pricing intelligence, and broader European and international reach, allow the company to deliver more value to e-merchants while simplifying multi-channel management. Backed by strategic investment, Lengow is a go-to solution for retailers and brands looking to optimise sales, pricing, and operational efficiency across diverse online marketplaces.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-16% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jan 2018
$2.9m
EARLY VC
Sep 2015
$11.6m
SERIES B
Total funding: $18.3m
Company benefits
- Flexible Hours & Hybrid Working
- Coaching & Career Development
- Open & Collaborative Culture
- Autonomy & Ownership
- Internal mobility
- Inclusive & Diverse Teams
- International Environment
Company HQ
Ile Beaulieu, Nantes, France
Leadership
Nicolas Appert
(CEO)Prior to joining Lengow in 2023, Nicolas worked in EVP Monetisation Services at Mavenir and EVP Mobile Monetisation at Acision.
Sophie Vandriessche
(CRO)Prior to joining Lengow in 2024, Sophie was the CRO at Rydoo. She also spent 5 years at Citrix as a Sales Manager EMEA Online Division and Senior Sales Manager EMEA SaaS Service Division.
Olivier Siegwart
(CTPO)Prior to joining Lengow in 2024, Olivier worked in VP Tech Data Product at ETX Studio. Before this, he spent 3 years at Heetch, joining as a VP of Engineering before serving as the CTO. He also served as the CTO at Betclic Group and L'Oréal (Chief Digital Office).
Anna Valls
(CCO)Anna joined Lengow in 2020 and held VP of Customer Success roles before becoming CCO in 2024. Prior to Lengow, she spent 5 years at ForceManager as Head/VP of Customer Success.
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