Midweight Designer, Fi
Brand & Motion
$90-135k
This role is also eligible for equity compensation
Smart dog collars
Be an early applicant
Smart dog collars
501-1000 employees
Be an early applicant
$90-135k
This role is also eligible for equity compensation
501-1000 employees
Company mission
Fi's mission is to build products that make dogs' lives better.
Role
Who you are
- This role is for an experienced designer who’s equally comfortable with production precision and creative concepts and exploration—someone who can think big, present convincingly, execute cleanly, move fast, and still find moments to push the work further
- 3–5 years of design experience, with a portfolio that shows both static and motion work
- Proficiency in After Effects, Premiere, and design tools like Figma/Adobe CC
- Experience creating short-form content for digital, social, and paid campaigns
- A strong eye for typography, layout, and detail—you can move fast without sacrificing quality
- Comfort balancing production-heavy tasks with more conceptual, creative projects
- A collaborative, adaptable mindset—you’re reliable with execution but also able to contribute ideas
What the job involves
- We’re looking for a Midweight Designer with outstanding conceptual and systems-based design capabilities, as well as strong animation skills to join our creative team
- This is a hybrid role that spans brand, product, and marketing: one day you’ll be animating a launch video, the next you’ll be adapting campaign assets for paid, social, or email
- You’ll help keep Fi’s day-to-day design needs moving while also shaping motion work that makes our brand feel alive
- Design: Creating holistic brand systems, shaping campaigns, brand communications, and digital experiences
- Motion and Animation: Supplement ongoing design work with sharp motion graphics that can really make our overall design sing
- Support campaigns: Bring concepts to life across video, social, web, email, and paid channels
- Handle day-to-day requests: Field marketing and lifecycle design needs, delivering production-ready assets on time and on brand
- Adapt & extend creative: Resize, reformat, and iterate on existing assets while maintaining brand consistency
- Strengthen the system: Help refine Fi’s motion and design guidelines to ensure a cohesive identity across channels
- Collaborate cross-functionally: Partner with designers, copywriters, and marketing leads to deliver polished, effective work
Our take
For the last three decades, dog collars and leashes have remained largely unchanged. Fi was set up by a product team drawn from the ranks of Uber, Square, and Google to disrupt the stagnant dog collar space.
Fi's tracking collars have not only saved countless dogs' lives by providing real-time escape notifications, but they also enable dog owners to monitor their pets' health. Its health and sleep monitoring set it apart from rival products such as the Apple AirTag, whilst the development of a collar that administers topical medicine is also in the works. As Fi utilizes AT&T signal, it also boasts a tracking range that far exceeds that of its competitors.
The company saw a significant increase in value through its lucrative partnership with PetSmart. These sorts of partnerships and overall brand recognition will fuel the sort of expansion Fi aims to achieve.
Freddie
Company Specialist at Welcome to the Jungle
Insights
30% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Feb 2021
$30m
SERIES B
Oct 2019
$7.1m
SERIES A
Total funding: $41.9m
Company benefits
- Unlimited vacation
- Commuter benefits
- Medical, dental and vision coverage
- FSA
- 401(k)
- Stocked kitchen
- Team lunches & breakfast
- Perkspot discounts
- $2,000 monthly donation to dog-related charities
- Maternity & paternity leave
Company HQ
NoHo, New York, NY
Leadership
Jonathan Bensamoun
(CEO)Previously worked as VP Product & Engineering at ShopKeep, and was a Product Manager at Square.
Loren Kirkby
(CTO)Previously worked as Lead Engineer at DivX, and was Chief Architect at Dropcam (acquired by Google's Nest Labs).
Salary benchmarks
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