Marketing Operations Manager, tacton
Sales & product configuration vendor
Be an early applicant
Sales & product configuration vendor
201-500 employees
Be an early applicant
201-500 employees
Company mission
To solve the digitalization challenges manufacturers face, redefining how their business operates and performs.
Role
Who you are
- Tacton is on the lookout for a data-driven and results-oriented Marketing Automation Manager to join our innovative global marketing team
- As we continue to grow and evolve, we need someone who is ready to take ownership, deliver measurable results, and help drive our success to new heights
- If you thrive in a collaborative and global environment, this is the perfect role for you
- Bachelor within relevant field
- At least five years of experience in Marketing operations
- Strong analytical and project management skills to design scalable processes and measure outcomes
- Experience in lead management and nurturing strategies to drive MQL to SQL conversions
- Proven expertise in marketing platforms such as Pardot, Salesforce or similar, and experience in Zapier or automation tool
- Knowledge of privacy regulations and compliance frameworks
- Driven and energetic with excellent collaboration and communication skills to align cross-functional teams
What the job involves
- As a Marketing Automation Manager at Tacton, you will play a critical role in enhancing our marketing capabilities and delivering meaningful insights that fuel business growth
- Your responsibilities will include optimizing campaign workflows, implementing lead management strategies, and ensuring data accuracy across platforms
- Reporting directly to Lori McInerney, SVP Global Marketing, you will collaborate closely with Sales, Marketing, Revenue Operations, and other parts of the organization, to create impactful marketing initiatives
- Together, we aim to drive growth and establish Tacton as a clear market leader in the CPQ (Configure, Price, Quote) space
- Marketing Campaigns: Build efficient workflows to streamline processes and boost campaign engagement
- Lead Management: Collaborate closely with sales to ensure alignment. Develop and implement lead distribution models to ensure prompt and effective follow-ups
- Data Accuracy: Maintain error-free data synchronization across platforms like Pardot and Salesforce
- Insights & Reporting: Create and manage dashboards providing real-time campaign performance insights
- Technology Integration: Evaluate and integrate marketing tools to enhance productivity and campaign execution
Application process
- Screening call with Talent Acquisition Partner
- Business interview with hiring manager
- Peer meeting
- Grandparent interview
- Reference check
- Offer
Our take
Tacton Systems provides sales solutions to manufacturers of complex products. The company offers a cloud-based software platform called Tacton CPQ (Configure, Price, Quote) that is helping businesses around the globe automate their sales process.
The platform uses AI and machine learning algorithms to allow sales teams to quickly and accurately produce quotes for complex products, such as industrial equipment, medical devices, and custom-made machinery. Creating an effortless customer buying experience, the software platform is allowing manufacturers to earn the trust of their customers.
With offices in Europe, North America, and Asia, Tacton clients include global manufacturers and businesses across various industries worldwide. The company has showcased strong momentum, with the growth reflecting the strong demand for its solutions leveraging CPQ technologies.
Freddie
Company Specialist at Welcome to the Jungle
Insights
0% employee growth in 12 months
Company
Funding (1 round)
Nov 2017
$12m
LATE VC
Total funding: $12m
Company benefits
- Healthcare package
- Flexible work hours
Company values
- Collaborative
- Engaged
- Trustworthy
- Customer-Oriented
- Visionary
Company HQ
Chicago Loop, Chicago, IL
Articles
Leadership
Bo Gyldenvang
(CEO)Previously worked for BMC Software, initially as a Country Manager for Denmark and Norway before becoming a Vice President. Also worked at Software AG as a Vice President and COO.
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