Product Marketing Manager, tibber

• 5+ years of experience in product marketing, growth marketing, or a related role, ideally within the energy, tech, or hardware industry
• A data-driven mindset with the ability to interpret analytics and customer feedback to drive decision-making
• Excellent communication skills with a talent for simplifying complex concepts
• Experience working cross-functionally with product teams, designers, engineers, and sales
• Passion for sustainability and the future of energy

• We’re looking for a Product Marketing Manager – Residential Batteries (m/f/d) to drive the go-to-market strategy and positioning of Tibber’s battery solutions.
• You will bridge the gap between marketing, product, and sales, ensuring that our battery offering is well-positioned in the market, clearly communicated to customers, and aligned with our broader energy vision.
• This role requires a strategic thinker with a strong customer focus, excellent storytelling skills, and a deep understanding of the energy and battery storage space
• Go-to-Market Strategy: Develop and execute go-to-market plans for residential battery solutions, ensuring successful product launches and adoption
• Collaborative project management: Work closely with Product, Growth, Brand, Sales, and Customer Support teams to ensure seamless execution of marketing strategies
• Positioning & Storytelling: Develop engaging content for multiple channels (website, app, emails, social media, webinars, etc.) that educates and excites different customer segments about our battery solutions
• Sales Enablement: Provide the sales team with training materials, competitive insights, and tools to effectively communicate the benefits of residential batteries
• Performance Tracking: Conduct market research on customers and competitors, measure and analyze key performance metrics, and optimize marketing efforts and improve product adoption

• Flexible work hours
• Offices in Stockholm, Helsinki, Berlin and Førde
• Annual pop-up office, to gather the work force to work, explore a new city and spend time together
• “No shoe” policy at the office to enhance the feeling of coming home - a great opportunity when it comes to showing off your slipper fashion range

Total funding: $283m

The average household today is in a position to purchase electricity from a range of suppliers, but classically will only buy from one. Tibber supplies an AI for households to purchase energy from a number of suppliers, at the best prices at the best time of day, to reduce their electricity costs, alongside helping them to reduce usage in their homes.