Director of Product Marketing Management, Unity
Industry
$164.7-295.3k
Game development platform
Job no longer available
Game development platform
1001+ employees
Job no longer available
$164.7-295.3k
1001+ employees
Company mission
To democratize game development and enable everyone to create rich interactive content.
Role
Who you are
- Demonstrated success leading product marketing or GTM efforts in enterprise software
- Strategic thinker with strong execution skills - you translate vision into roadmap, messaging, and programs
- A deep understanding of how to connect technical value to business outcomes across complex B2B sales cycles
- Excellent leadership capabilities: experience hiring, growing, and managing teams in fast-moving environments
- Strong communication skills - able to engage executives, technical developers, and business stakeholders alike
- Travel readiness for customer meetings, industry events, and cross-functional alignment (domestic and international)
- Ability to work cross functionally in a matrixed organization
- This position requires the incumbent to have a sufficient knowledge of English to have professional verbal and written exchanges in this language since the performance of the duties related to this position requires frequent and regular communication with colleagues and partners located worldwide and whose common language is English
What the job involves
- We are looking for a senior leader to lead product marketing for the Industry team
- We’re seeking a Director of Product Marketing to lead the Industry PMM team
- This role will shape Unity’s product positioning and go-to-market strategy across verticals, organized by customer personas - from highly technical developers to visionary designers to business decision-makers
- You’ll work cross-functionally to connect product capabilities to industry outcomes, helping Unity cement its leadership in the industry RT3D space
- Persona and Industry Segmentation - Lead a PMM team organized by industry and customer persona (e.g., Industrial Developer, Designer, Business Lead). Use qualitative and quantitative data to surface use cases and work closely with Product to influence the product roadmap
- Positioning/Messaging - Develop clear, differentiated messaging that reflects the unique needs of each vertical and role. Regularly refresh frameworks based on customer feedback, market trends, and competitor movements
- End-to-End GTM Strategy - Lead launch and GTM plans across Industry verticals. Build cross-functional GTM charters with product, sales, marketing, and professional services to ensure successful execution. Deliver retros with adoption and revenue insights
- Voice of Customer and Market Insights - Represent the customer by turning feedback, sales insights, and market dynamics into product direction and content. Lead customer panels, field interviews, and community feedback loops
- Sales Enablement and Lifecycle Content - Create and maintain sales tools (pitch decks, ROI calculators, battle cards) and lifecycle marketing content (demos, webinars, customer stories) that map to each buyer journey and reduce time to value
- Thought Leadership and Evangelism - Represent Unity Industry at conferences, analyst briefings, and press engagements. Shape our external narrative as the go-to RT3D partner for industrial innovation
Our take
Unity is one of the biggest names in game development, powering everything from indie hits to blockbuster titles. Its real-time 3D engine gives developers and artists the tools to build rich, interactive worlds that run across mobile, PC, console and beyond.
But Unity's ambitions stretch far beyond gaming and over the past few years, Unity's technology has found a home in industries including automotive, film and television, where companies use it to create digital twins, virtual productions and immersive experiences. Its tools also help power augmented reality experiences on devices from companies such as Apple.
In 2021, Unity was used to create 72% of the top 1,000 mobile games and half of all games released across mobile, pc and console. Since its 2020 IPO, the company has continued to expand its platform, and with significant post-IPO funding secured in 2025, Unity now supports more than 20 platforms, operates in over 190 countries and territories, and is continuing to push real-time 3D technologies into new industries.
Freddie
Company Specialist at Welcome to the Jungle
Insights
4% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
May 2019
$125m
SERIES E
Jun 2018
$145m
SERIES D
Total funding: $893.5m
Company benefits
- Comprehensive health, life and disability insurance
- Employee stock ownership
- Generous vacation and personal days
- Office food and free snacks, lots of health options!
- Employee Resource Groups
- Training and development programs
- Commute subsidy
- Competitive retirement/pension plans
- Paid leave for new parents
- Mental Health and Wellbeing programs and support
- Global Employee Assistance Program
- Volunteering and donation matching program
Company HQ
Yerba Buena, San Francisco, CA
Leadership
Matthew Bromberg
(CEO & President)Matthew is currently on the Board of Directors for Bumble. Previously, they were a Senior Advisor at Blackstone and COO at Zynga. They also spent over 4 years at EA as a Group GM of Bioware and as an SVP of Strategy & Operations of EA Mobile.
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