Senior Brand Designer, Hello Heart
$130-150k
Cardiovascular health technology company
Be an early applicant
Cardiovascular health technology company
201-500 employees
Be an early applicant
$130-150k
201-500 employees
Company mission
To change the way people care for their hearts.
Role
Who you are
- We are looking for a designer who can thrive in both strategic and tactical environments
- You should excel at managing projects end-to-end, from brainstorming and design to production, approvals, and execution, while demonstrating a balance of creative innovation and strategic thinking
- You’re informed and ahead of the latest design trends and well-versed in industry and creative best practices, particularly when it comes to marketing in the U.S. market
- 7+ years of experience working in graphic design, ideally with a mix of in-house and agency experience
- 5+ years in both B2B and B2C marketing with a focus on growth marketing, direct mail, and enrollment campaigns
- Experience in working inhouse within digital healthcare marketing is a plus
- Proven expertise in managing the creative process, including project management tools like Asana
- Exemplified mastery of the principles of design, typography, layout, and color theory
- Experience designing a variety of assets, including collateral, social, print, web, ads, and email templates
- Experience in a scaling company is a must
- Bachelor’s degree required, ideally in a graphic/visual design field
- Expertise using the latest creative design tools (Adobe CC, Figma/Sketch, etc.)
- Familiarity with enterprise tools, including Salesforce, Google Suite, Pardot, and Asana
What the job involves
- Hello Heart is growing rapidly and is looking for a Senior Brand Designer to join the marketing team to design content that delights our buyers, raises the bar for visual design, and elevates our brand image
- Reporting to our VP of Brand Design, you will own both B2B and B2C marketing brand design
- This includes growth marketing and member-focused strategies like direct mail and enrollments
- This is a newly created individual contributor role on our growing enterprise marketing team
- Be the “go-to” person for all marketing design needs at the company, consistently raising the bar on creative development and execution
- Collaborate cross-functionally to deliver quality, on-brand designs that effectively “speak” to diverse audiences, including employers, channels, and members, helping drive revenue and enrollment growth
- Ideate and execute marketing campaign assets (both B2B and B2C), including sales materials (slides, case studies, white papers, etc.) and digital assets (website, social media, etc.)
- Support the direct mail process by collaborating with the member marketing team on brainstorming, coordinating production and design, and ensuring approvals
- Design materials to support B2C growth marketing efforts, including direct mail campaigns, digital campaigns, and member onboarding assets
- Modernize existing content to high design standards, ensuring alignment with the brand
- Support your designs using insights, including quantitative data/metrics and qualitative feedback
- Collaborate with other Hello Heart (and external) designers to ideate, share key learnings, create efficiencies, and ensure visual identity consistency
- Create and manage a brand asset library to streamline production and reduce delays
- Solve cross-functional design challenges while maintaining consistency across formats
- Provide design documentation and specifications
- Manage and assist with brand photoshoots and asset creation
Our take
Heart disease is the leading cause of death across the United States, and action has never been more urgent in light of the Surgeon General's Call to Action on hypertension, a major preventable risk factor for all heart conditions. Hello Heart is a medical tech company that helps its users achieve lifestyle changes that will reduce their risk of heart disease, using artificial intelligence, behavioral science, a digital coaching app and connected monitoring tools to achieve this
Hello Heart is offered as a service to individuals via its app and to employers and health insurance who can offer it as a perk to their employees or customers. While other solutions exist, such as a plethora of health-related, gamified apps and coaching services, Hello Heart is somewhat unique with its membership of the American Heart Association's Innovator's Network, giving its solution a great deal of credibility compared to its rivals. Indeed, Hello Heart drives down health care costs by almost $2,000 a year per user, which has led to it being offered as a perk by companies such as Delta Airlines and Northwestern Mutual.
The company has raised a significant amount of funding, most recently in 2022 which saw it closing a Series D round. It is currently focusing on R&D efforts to improve the AI underpinning its technology, allowing it to add new and more thorough health tracking and coaching capabilities. With a popular and effective solution to a growing problem, Hello Heart is well poised to continue its run of success.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
May 2022
$70m
SERIES D
May 2021
$45m
SERIES C
Total funding: $138m
Company benefits
- Healthcare: Our team’s health and well-being is important to us. We offer a benefits package that includes medical, dental (U.S. only), and vision coverage to all team members and their dependents
- Unlimited vacation: We strongly believe that quality time outside the office is vital to our team’s satisfaction and well-being. We offer unlimited PTO and encourage everyone to take the time, rest up, rejuvenate, and come back refreshed
- Equity package: Each of our team members has an equity package. Getting stock options makes each of our employees real partners in building our company
- Annual company-wide offsite: All team members meet once a year at our amazing annual offsite to have fun, learn more about our company, and drive our mission forward
- Challenge & ownership: At Hello Heart we are always challenged and constantly grow. You will have the opportunity to take your career to the next level
Company values
- We're mission-driven: In business decisions – users come first, clients second, and revenue third
- We're a team: We care about the people we work with. We are selfless and help each other. Nothing is someone else’s problem. We are never ego-driven. No matter how experienced we are, we always roll up our sleeves to help
- We're creative and data-driven: We don’t assume we’re right–we A/B test. Data wins. We think out of the box and execute things the way we think they should be done–not necessarily the way other companies do it
- We make mistakes and learn from them: We all have a strong growth mindset. We all make mistakes. It’s part of work and life. We acknowledge them, inform relevant team members, fix the problem quickly, learn from it – and move on
- We're open to feedback and speak up: Honest, timely, constructive feedback trumps hypocritical politeness. We’re here to learn how to do our job better, improve as professionals, and constantly give and receive feedback
- We're Go-Getters who move fast: We make things happen fast. We encourage independent decision-making by employees – minimum rules, minimum meetings, maximum getting-things-done
- We care about our work: We care about the job we do. We strive for the best results and service for our users and clients in everything we do
- We don't take ourselves too seriously: We take privacy, integrity, and security very seriously, but we don’t take ourselves too seriously
Company HQ
Menlo Park, CA
Articles
Leadership
Maayan Gonnen-Cohen
(Co-Founder & CEO)After graduating from Tel Aviv University with an MBA, Maayan became a Sergeant for the Israeli Defense Force. Before Co-founding Hello Heart, they were the Head of Retail and Consumer Goods Practice at TASC Consulting & Capital.
Share this job
View 4 more jobs at Hello Heart