Senior GTM Marketing Manager, Dandy
Sleep Apnea/Removables
$179.8-218k
+ Equity
Fully digital dental lab
Be an early applicant
Fully digital dental lab
1001+ employees
Be an early applicant
$179.8-218k
+ Equity
1001+ employees
Company mission
To become the best digital dental lab for every dentist.
Role
Who you are
- 6+ years in marketing, brand, and/or product marketing
- Experience launching and scaling products — ideally in startup, high-growth environments, or agencies
- Strong, creative storyteller – can turn nuanced information into compelling, punchy messaging and positioning that converts from top to bottom of funnel
- Entrepreneurial mindset: scrappy, resourceful, thrives in ambiguity, and biased toward action
- Comfortable influencing and collaborating across product, ops, sales, and marketing
What the job involves
- We’re looking for a curious, entrepreneurial, and driven PMM who thrives in fast-moving environments and loves solving hard problems.
- In this role, you’ll own how we define, position, launch, and grow Dandy’s Sleep Apnea and Clear Aligners solutions – both from a dentist-facing lens and a patient-facing lens
- You’ll be the connective tissue between our practices, product, marketing, and commercial teams.
- Some days you’ll be in the weeds building a sales playbook or writing messaging + copy on an adoption campaign; other days you’ll be working with the creative team to design packaging for our Clear Aligners offering. If you’re excited by ambiguity, move fast, and get energy from making things happen, you’ll love this role
- Be the voice of the customer: Spend time with GPs, understand their workflows, pain points, and aspirations around Sleep Apnea and Clear Aligners
- Shape the market: Build positioning and messaging that makes Dandy’s offerings the obvious choice for practices
- Launch big things: Drive go-to-market strategy for new innovations we release for these products, and make Dandy synonymous with innovation
- Drive team success: Partner with enablement to build high-impact training that empowers sales, account management, and CX teams to win Sleep Apnea and Clear Aligner cases and support practices
- Iterate fast: Track adoption and feedback, experiment with new approaches, and move quickly to capture opportunities
- Be an owner: Make strategic decisions, take initiative, and push projects forward even if the process isn’t spelled out
Our take
Dentistry has long relied on outdated practices. Dandy was created to modernize and simplify dental operations by integrating technology into every aspect of the dental practice. Its goal is to streamline workflows, making dental practices more efficient and easier to manage.
While other startups have tried to bring technology to the dental field, Dandy distinguishes itself by understanding the industry's complexity and respecting the way dentists operate. Rather than overwhelming practitioners with a complete overhaul, Dandy introduces new features gradually, such as digitizing dental labs for procedures like crowns and implants.
Dandy aims to provide a complete "business-in-a-box" solution that allows dentists to focus on patient care while the platform handles administrative and operational tasks. While this vision has the potential to bring immense value to a field in need of innovation, the challenge lies in overcoming dentistry's resistance to change. Patience and persistence will be key as Dandy reshapes how dental professionals run their practices.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
12% employee growth in 12 months
Company
Funding (1 round)
Apr 2019
$4.4m
SEED
Total funding: $4.4m
Company benefits
- Comprehensive health plans: Your health is our top priority. We offer a range of comprehensive medical, dental, and vision plans so you can choose what works best for you. Some plans include employer contributions to Health Savings Accounts (HSAs), and we offer options that cover 100% of employee-only premiums.
- Flexibility, built-in: At Dandy, we flex-first, which means trusting you to own your day and deliver, working where and how you want. We believe that by embracing flexibility, we empower everyone to balance work and life in the way that works best for them. Some roles need to be on-site due to the nature of the work.
- Investing in your wellbeing: Your wellbeing is more than just physical health—that’s why our benefits are designed to support you in all aspects of life. From mental health resources included in our healthcare plans to perks like pet insurance, a gym stipend, and access to discount platforms like Perkspot, we offer a range of programs to help you feel your best—inside and outside of work.
- Shared Success: We believe in shared success—when the business wins, our employees do too. Through performance-based bonuses and equity opportunities, our team shares in the impact we create together.
Company HQ
New York, NY
Leadership
Toni Oloko
(Co-Founder)Previously worked in Special Projects at goPuff. Before that founded PracticeGigs which they went on to sell.
Daniel Hanover
(Co-Founder)Previously worked as a Product Manager at Yelp and as a Software Engineer at Facebook. Studied Management and Technology at Wharton.
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