Product Marketing Manager, Figma

• 8+ years in product marketing or a related role
• Direct experience operating as a full-stack marketer, leading cross-functional initiatives from ideation to execution
• Demonstrated ability to learn new products and industries—unafraid to dive into the nitty gritty technical details
• Track record of being able to manage stakeholders at all levels, from individual contributors to senior executives. Must have experience driving executive-level conversations

Desirable

• Figma is looking for a “full-stack” Product Marketing Manager to support Figma’s growing portfolio of products. You will partner with our product, sales, design, and broader marketing teams to build, launch, and drive adoption of Figma’s products.
• In this role, you will have the opportunity to help grow Figma into new product arenas and audiences—contributing to our next chapter of growth
• Lead product launches and be a partner to the Product team, with a focus on getting results and a desire to experiment with new channels
• Develop product messaging and positioning that sets us apart from competitors and demonstrates understanding of our customers’ needs
• Manage our beta programs, from customer outreach, managing beta communications, coordinating feedback sessions, to promoting customer success stories
• Drive deeper engagement of our product through a variety of educational content—blog posts, product tips, best practice guides, live streams, and more
• Partner with the broader marketing team to launch campaigns that span web, onboarding, activation, and adoption
• Work with the Sales team to develop impactful enablement resources and arm the team to better position ourselves against other competitors and products