Paid Search Manager, Vagaro

$114-151k

+ Annual Bonus: Up to a 10%

Google AdWords

Mid and Senior level

San Francisco Bay Area

Office located in Pleasanton, CA

Business management software for salons, spas, and fitness studios

Be an early applicant

Business management software for salons, spas, and fitness studios

501-1000 employees

B2BEnterpriseInternal toolsMarketingPaymentsSaaSMobileWeb Design

Be an early applicant

$114-151k

+ Annual Bonus: Up to a 10%

Google AdWords

Mid and Senior level

San Francisco Bay Area

Office located in Pleasanton, CA

501-1000 employees

B2BEnterpriseInternal toolsMarketingPaymentsSaaSMobileWeb Design

Company mission

To help small businesses and independent service professionals reach their objectives by bringing technology solutions that foster growth.

Job

Company

Role

Who you are

4+ years of hands-on experience managing paid search campaigns
Deep expertise in Google Ads (Search, P-Max, App or Demand Gen a plus)
Experience with Bing Ads and Apple Search Ads
Strong understanding of keyword strategy, auction dynamics, and Quality Score
Data-driven mindset with strong analytical skills
Comfortable working with dashboards, raw data exports, and experimentation
Experience collaborating with design, analytics, and engineering teams
If you are driven, ambitious, and passionate about growth marketing, we invite you to apply for this position

Desirable

Experience at scale with large budgets
Familiarity with attribution tools and analytics platforms
Experience optimizing for downstream metrics (LTV, CAC, retention)

What the job involves

What You'll Be Doing: We’re looking for a hands-on Paid Search Manager to own and scale our paid search acquisition efforts
This role is heavily execution-focused, with responsibility for campaign creation, optimization, and performance improvement across Google Ads primarily, with exposure to Bing and Apple Search Ads
You’ll be expected to think strategically, but spend most of your time in the platforms, building, testing, and optimizing
Own end-to-end paid search execution across Google Ads, Bing Ads, and Apple Search Ads
Build and manage campaigns: keyword research, structure, match types, bidding, and budgets
Continuously optimize performance through:
Search term analysis & negative keyword management
Bid & budget adjustments
Ad copy testing and asset iteration
Partner with design and content teams on ad assets and landing page alignment
Analyze performance across the full funnel (click → conversion → revenue)
Monitor attribution, conversion tracking, and data integrity
Identify growth opportunities through new keywords, campaign types, and audience strategies
Report on performance with clear insights and recommendations
As a Growth Marketing Manager, you will have the chance to shape Vagaro's success and make a significant impact on the success of our growth marketing efforts

Application process

Please submit your resume outlining your relevant experience and why you believe you would be a great fit for the role

Our take

For over a decade, Vagaro has been providing salons, spas, and fitness studios with a full suite of business management and payment processing tools, including payroll, payments, bookings, and marketing. Hitting Unicorn status back in late 2021, there has been surprisingly little fanfare around the company, which crept up on the market to secure an international footprint across the UK, US, Australia, and Canadian markets.

Benefitting from an upswing in business during the pandemic, when its salon and fitness clientele were obliged to double down on digital transformation, Vagaro has won the trust of a strong and extensive roster of independent professionals. In a time of crisis, the sector proved itself to be business-critical. This strong reputation will help ease Vagaro's planned expansion into other regional markets, as it grows its operations into the future.

Steph

Company Specialist at Welcome to the Jungle

Insights

Glassdoor (3.1)

Trustpilot (4.3)

Company

Funding (1 round)

Dec 2018

$63m

GROWTH EQUITY VC

Total funding: $63m

Company benefits

Attractive Compensation & Performance Bonuses: Enjoy a competitive salary paired with performance-based bonuses
Generous PTO: 15 accrued days, plus 10 company holidays annually
Health & Wellness: Comprehensive healthcare, dental, and vision plans for you and your family. 🏥
Exclusive Perks: Discounts on attractions, theme parks, shows, sports events, movies, hotels, and more through TicketsAtWork. 🎟️
Beauty Perks: $30/month reimbursement for any Vagaro service, including health, beauty, or wellness treatments. 💅
Food Perks: $50 monthly stipend for our onsite microkitchen and a complimentary DoorDash DashPass subscription. 🍽️
Growth Opportunities: College Assistance Reimbursement, access to EAP & Work/Life Programs, and a LinkedIn Learning account. 📚
Financial Security: 401k program with 4% matching and optional life/supplemental insurance. 💰
Stay Active: Access to our on-site gym, flavored water dispenser, and basketball court to keep you fit and energized! 🏀

Company HQ

Pleasanton, CA

Leadership

Fred Helou

(Founder & CEO)

Previously a Software Manager at Applied Materials, and then a Director at Novellus.

Salary benchmarks

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