Senior Product Manager, Twitch
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Gaming-focused livestream platform
Job no longer available
Gaming-focused livestream platform
1001+ employees
Job no longer available
More information about location
1001+ employees
Company mission
To empower live communities on the internet.
Role
Who you are
- We are looking for a product leader who has experience leading product initiatives from concept to successful launch
- The ideal candidate is a strong communicator with high levels of customer obsession, strong technical judgment, demonstrated ability to build scalable processes and products, and is an independent operator, experienced working across teams to deliver on behalf of customers
- 5+ years of work experience as a Product Manager
- Experience leading cross-functional initiatives
- Experience defining 1-2 year product strategies, and working on associated roadmaps
- You are a tireless advocate of the needs of our customers - both our creators and customers
- You understand when and how to use product analytics and product experiments
- You can translate your product ideas into expected impact
Desirable
- Experience working on identity / addressability
What the job involves
- The Twitch Ad Products team's goal is to help streamers earn money by connecting them with brands they authentically endorse and offering the best ad experiences for their communities
- As a Sr. Product Manager on the Ad Products team, you’ll have an end-to-end ownership of the product(s), design, and technology required to ensure our end customers have a relevant and compliant Twitch advertising experience, reporting to the Director of Ad Products
- Lead the development and execution of a bold customer-focused product strategy and vision for identity and addressability, ensuring compliance with privacy and accessibility regulations
- Collaborate closely with cross-functional teams, including engineering, science, policy, operations, and business stakeholders, to define and execute a product roadmap
- Work back from our customers by learning from their feedback, behavioral measurements, and other data sources to identify pain points and ensure we are building the right features over time
- Monitor key performance indicators (KPIs) and analyze metrics to measure the impact of addressable inventory, identify areas for improvement, and drive optimization
- Experience contributing to engineering discussions around technology decisions and strategy related to a product
- Collaborate with other teams at Twitch and Amazon to elevate our overall advertising experience
- Own your launches by partnering with engineering, marketing and other teams to maximize the outcomes of your team's work
Our take
Twitch is the world's leading video platform for gamers, allowing users to livestream gaming sessions and curate a dedicated community for their content. By dedicating the platform to gaming alone, it has amassed a loyal following of fans, and been able to launch its Partner Program where streamers can monetize their livestreams, incorporate corporate partnerships, and even attend TwitchCon, a convention where dedicated gamers can socialize.
Twitch's acquisition by Amazon in 2014 saw its viewers double in a year, bringing the platform to a wider audience. However, with YouTube streaming popularity on the rise, it has big competition to contend with, as some popular streamers prefer going live on the video giant. Interestingly, a recent move by the platform was to enable its partner streamers to make live content on other platforms - previously inhibited by its exclusivity clause - which may combat the possibility of losing streamers permanently to YouTube.
In 2022, Twitch had to contend with backlash for its proposal to cut creator income by reducing their cut of subscription earnings. However, with the plan only affecting a minute number of creators, the controversy appears to have died down. Needless to say, Twitch is for now entirely comfortable in the market - with possible plans to extend past gaming bringing the chance to generate more popularity yet.
Steph
Company Specialist at Welcome to the Jungle
Insights
4% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Sep 2013
$20m
SERIES C
Sep 2012
$15m
SERIES B
Total funding: $43.2m
Company HQ
Belden Place, San Francisco, CA
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