Director of Product Marketing, Maze
$170-230k
Offers equity
User research and testing platform
Job no longer available
User research and testing platform
101-200 employees
Job no longer available
$170-230k
Offers equity
101-200 employees
Company mission
To empower researchers to be change makers, turning research into a center of influence and customer insights into enduring competitive advantage.
Role
Who you are
- Possess a proven track record of success with 7+ years of experience in SaaS B2B or B2B2C product marketing or equivalent leadership roles, including 4+ years of people management experience
- Demonstrated expertise in leading enterprise-level product marketing initiatives, with a deep understanding of enterprise sales cycles and go-to-market strategies
- Have a strong foundation in best-in-class enterprise product marketing practices and a strategic mindset to drive impactful results
- Exceptional written and verbal communication skills with the ability to effectively convey complex messages to diverse audiences, including executive stakeholders
- Advocate for a data-driven approach to decision-making, comfortable with data analysis and driving insights to guide strategic direction
- Exhibit strong leadership qualities with a track record of leading and developing high-performing teams in a fast-paced, growth-oriented environment
- Possess a relentless drive for continuous learning, growth, and innovation, with the ability to thrive in a dynamic and evolving industry landscape
What the job involves
- Maze seeks a visionary Director of Product Marketing to lead our strategic initiatives and drive our go-to-market strategy within the enterprise market
- In this critical role, you will be responsible for shaping Maze's product positioning, messaging, and overall go-to-market strategy to effectively engage our target audience, drive demand, and communicate the value proposition of Maze's solutions
- You will collaborate closely with cross-functional teams, including product, demand generation, content marketing, and sales, to ensure alignment between product strategy and successful execution of sales and marketing efforts
- Build and grow a world-class team of product marketers
- Develop a comprehensive understanding of Maze's product and its impact on customers
- Lead the development of precise and compelling product positioning and messaging that resonates with target customers, addressing their pain points and business needs and differentiating Maze from the competition
- Conduct in-depth market research, gather feedback to refine product positioning and messaging, and inform strategic product development decisions
- Collaborate closely with product, demand generation, sales, and enablement teams to develop and execute impactful cross-functional programs aligned with go-to-market initiatives
- Ensure go-to-market teams (marketing, sales, customer success) have the messaging and resources they need to succeed
- Strategically plan and oversee the launches of new products and features, including developing crucial collateral, website content, enablement materials, and launch events
- Provide strategic guidance and support to the sales team, equipping them with the necessary tools, training, and messaging to communicate Maze's value proposition to buyers and users effectively
- Stay ahead of the competitive landscape, leveraging insights to develop differentiated external messaging and internal enablement strategies
- Partner with demand generation and content marketing teams to develop innovative programs that stimulate demand and drive growth
- Oversee the creation of high-impact marketing collateral such as product demos, webinars, eBooks, presentations, case studies, and in-product messaging
Our take
Maze is a rapid testing platform designed for product and marketing teams to run large-scale user tests and gain actionable insights within hours. Tailored for user-facing experiences, it allows teams to test prototypes, and concepts, and copy remotely and collaboratively, transforming results into quantitative data quickly.
The platform is intuitive, browser-based, and device-agnostic, seamlessly integrating with top design tools like Figma, InVision, Adobe XD, Marvel, and Sketch, speeding up the testing process.
Operating as a fully remote team, Maze practices what it preaches about the effectiveness of remote work. In 2022, it secured $40M in funding, which has been invested in to new product solutions and workflow integrations, furthering its mission to democratize product research.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-10% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2022
$40m
SERIES B
Feb 2021
$15m
SERIES A
Total funding: $57.5m
Company HQ
SoMa, San Francisco, CA
Leadership
Jonathan Widawksi
(Co-Founder & CEO)Former UX Lead at Bam.tech and Founder of game messaging platform Pin.gg
Thomas Mary
(Co-Founder)Prior to co-founding Maze in 2017, Thomas was a Lead Developer at Playabl and CTO at Viseversa.
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