Business Development Representative, Market Logic Software
Europe
Insights engagement platform
Job no longer available
Insights engagement platform
101-200 employees
Job no longer available
101-200 employees
Company mission
To amplify their customer's influence throughout the consumer journey with effective touch-points in measurable digital, PR and advertising channels.
Role
Who you are
- Comfortable prospecting: Confident in cold calling and social media engagement to open new conversations
- Tech-savvy: Experience with CRMs and sales enablement tools; ideally Hubspot, Gong, and Apollo
- Organized and self-motivated: Capable of planning your day with productivity tools, prioritizing high-value activities, and thriving in a hybrid work environment
- Growth mindset: You proactively identify gaps, run experiments, and iterate on your outreach to improve results
- Experience: At least 1 year as a full-cycle sales rep or in a BDR/SDR role
What the job involves
- In this role, you’ll be responsible for cold prospecting and targeted follow up to an assigned list of accounts
- High-quality, personalized outreach: Engage prospects through tailored emails, cold calls, and social channels, focusing on relevant messaging that breaks through the noise
- Account and contact enrichment: Research target accounts to identify key stakeholders, understand their business priorities, and update CRM data to support smarter selling
- Align with marketing and sales: Work together with marketing campaigns and the sales team to execute on pipeline goals, share insights from the field, and refine ideal customer profile
- Optimize sales tech stack use: Leverage tools like Hubspot, Gong, Apollo, and LinkedIn Sales Navigator to work smarter, automate repetitive tasks, and continuously improve outreach effectiveness
- Self-manage and improve: Regularly assess what’s working and what’s not in your outreach, develop action plans week over week, and bring fresh ideas to the team
Our take
The advent of big data has opened the doors to new levels of granular insight available to corporate decision makers. However, it has also generated a lot of noise. Market Logic is attempting to create a knowledge management platform that is truly useful.
Market Logic’s approach differs from other knowledge management platforms in that insights are curated for specific roles and embedded in the processes they use, resulting in more consistent insights-driven decisions.
The technology company is now looking to accelerate its growth. Having already won dozens of major corporate customers, it is setting its sights on becoming the leading software on the market.
While the company can count on the experience of engaging enterprise customers for over a decade, it must continue to push forward its product to avoid being made irrelevant by the emerging crop of technologically advanced startups in the space, such as SimilarWeb. Moves like expanding its AI Assistant product to run market insights, as it did in 2023, are definitely steps in the right direction.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-1% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2017
$51.9m
LATE VC
May 2010
$0.2m
SEED
Total funding: $53.8m
Company benefits
- Work with one of the leading end-to-end market insights platforms
- Become part of a diverse and vibrant global environment consisting of 50+ different nationalities
- Mentoring, learning and development opportunities
- Competitive salary and 30 days of paid vacation
- Additional perks include: Flexible working conditions, ability to work remotely, German classes, regular social events, breakfast club, team lunches and fresh fruits in the office (as much as the current situation permits)
Company HQ
Charlottenburg, Berlin, Germany
Leadership
Olaf Lenzmann
(Chief Innovation & Product Officer)Prior to their current position, was CTO of the company from 2006. Before Market Logic, they were Chief Architect at VPIsystems, a major IT provider of the early 2000s.
Dirk Wolf
(CEO)Previously the Managing Director, COO and CFO at Market Logic. Before that, was a Senior Advisor at SearchMetrics and a "Navigator" at The Argonauts, and was a CFO at Telcast Media Group and earthTV.
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