Director of Product Marketing, SEON
More information about location
3+ days a week in office
Fraud prevention and AML compliance
Job no longer available
Fraud prevention and AML compliance
201-500 employees
Job no longer available
More information about location
3+ days a week in office
201-500 employees
Company mission
To help online businesses reduce the cost, time, and challenges faced due to fraud.
Role
Who you are
- 7+ years of proven experience in product marketing within a B2B SaaS environment in a leadership role
- Strong analytical and strategic thinking skills, with a track record of managing product marketing teams and projects while prioritizing
- Excellent communication and interpersonal skills, capable of working effectively with cross-functional teams
- Experience in market analysis, GTM strategy development, and competitive intelligence
- Management experience with multiple direct reports of senior product marketing managers and lifecycle marketers
- Deliver on and support marketing and revenue-aligned OKRs
- Proficient in HubSpot
What the job involves
- As the Director of Product Marketing, reporting to the SVP of Marketing, you will lead the product marketing and lifecycle marketing functions, focusing on product and market strategy, launches, strategic positioning, and customer engagement throughout the product lifecycle for SEON’s leading fraud solution in a fast-growing market.
- You will be at the forefront of our mission to revolutionize the fraud and fincrime prevention industry
- Team Leadership & Development: Recruit, manage, and develop the product marketing and lifecycle team. Assess and bridge skill gaps, enabling the team to operate independently and successfully in key pillars of product marketing and lifecycle marketing
- Strategic Marketing Leadership: Identify and deliver priority projects across product marketing and lifecycle marketing, ensuring they are completed with high quality and on schedule, leaning on available wider team resources effectively. Oversee the product marketing budget planning and management, ensuring efficient allocation and spending
- Product Launches: Drive assessment and readiness for Tier 1 product launches, leading cross-functional teams and developing a repeatable and impactful launch process across all phases of planning, execution and post-launch follow-up
- Lifecycle Marketing: Lead the lifecycle team and work with the account management function in developing strategies for customer engagement and retention throughout the product lifecycle: onboarding, adoption, retention, and upsell/cross-sell strategies
- Operational Excellence: Develop processes and playbooks to enable the product marketing and lifecycle marketing teams and efforts to scale
- Product Strategy: Partner closely with the product team to research and assess product direction and development of new features aligned to TAM and revenue opportunities
- Customer Insights: Identifying and harnessing the power of our customer successes and their stories by developing a repeatable process of gathering and managing insights, conducting customer interviews related to use cases, personas, and maturity models to inform product and GTM strategy
- Market & Competitive Intelligence: Develop and maintain a comprehensive library of competitor analysis across key verticals and regions. Using these to drive sales enablement and assist with competitive Web and related content
- Marketing Enablement: Elevate product and industry knowledge into the broader marketing team. Assist in reviewing campaign briefs and marketing campaigns. Assist the digital team’s website efforts in creating and delivering high-quality web pages that resonate with ICPs
- New Markets Research: Research and identify new or emerging market opportunities for priority or new verticals
- Thought Leadership: Lead a cross-functional team to define and execute thought leadership content and points of view, including annual surveys and key content projects. Lead on speaking panel topics, and webinar content, occasionally participating in speaking engagements and hosting webinars, round tables or customer events
- Win-Loss Analysis: Establish a repeatable system for win-loss analysis and develop insights to share with GTM, product, and wider teams
- Analyst Relations: Collaborate with marketing communications in creating and executing a successful AR strategy to foster strong analyst relationships through a regular cadence of inquiries and briefings for a focused set of analysts
Our take
SEON is an online fraud prevention platform designed to assist businesses in combating fraud and minimizing risks related to online transactions. The platform stands out by offering a seamless integration process, allowing businesses to quickly implement its tools and solutions.
By leveraging a combination of technologies, data sources, and machine learning algorithms, SEON ensures real-time detection and prevention of fraudulent activities. Its effectiveness and reliability have earned the trust of prominent global brands such as Afterpay, Patreon, KLM, and Pokerstars.
With a strong focus on providing efficient and adaptable fraud prevention, SEON continues to innovate and evolve its offerings, helping businesses across various industries safeguard themselves and their customers from the ever-evolving threat of online fraud.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Sep 2025
$80m
SERIES C
Apr 2022
$94m
SERIES B
Total funding: $187.9m
Company benefits
- ESOP: Employee stock ownership plan.
- Vacation: National holidays, generous holiday allowance.
- Flexible hours: Flexible work schedule that allows teammates to alter their workday.
- Enhanced parental leave: Enhanced parental leave policies for all the parents on the team.
- Private health insurance: Private health insurance including coverage for spouse and dependents.
- Hybrid working environment: We encourage our colleagues to work from home a few days a week, and spend the rest of the time in the office collaborating with the SEON team.
- Employee assistance and mental health support: Access to an employee assistance and mental health support platform.
- Lunch and breakfast: Monthly company breakfast and weekly lunch allowance.
- Learning and development: Access to a variety of opportunities for learning and development (including external L&D).
- Weekly language courses: You can learn 40+ languages including Hungarian, English, Spanish, Portuguese & Bahasa.
- Book allowance: You can order business books to grow your knowledge and support your curiosity to learn more.
Company HQ
East Cesar Chavez, Austin, TX
Leadership
Tamas Kadar
(Co-Founder & CEO)Graduated from the Corvinus University of Budapest with a BSc in ICT Business Analyst. Is currently a Council Member and Contributor on the Forbes Technology Council.
Bence Jendruszak
(COO)Graduated from the EBS Business School with a degree in General Management. Previously worked as a Controlling Intern at HILTI and as a Junior Consultant at HyperTeam.
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