Retention Marketing Associate, Bombas
Email & SMS
$85-100k
+ All full-time employees receive equity in the business
Comfort-focused apparel brand & clothing donation
Be an early applicant
Comfort-focused apparel brand & clothing donation
201-500 employees
Be an early applicant
$85-100k
+ All full-time employees receive equity in the business
201-500 employees
Company mission
Bomba's mission since day one has been to help those experiencing homelessness. That’s why for every item purchased, it donates an item of clothing.
Role
Who you are
- Highly detail-oriented with strong ownership over execution quality
- Clear, proactive communicator and collaborative partner
- Analytical with an interest in performance and testing
- You believe in our mission and understand the importance of giving back
- You are curious, adaptable, and motivated to continuously improve
- Ability to manage multiple priorities in a fast-paced, evolving environment
- 1–2+ years of experience in CRM, lifecycle, or retention marketing
- Hands-on experience executing email campaigns within an ESP (Braze preferred)
- Familiarity with SMS platforms (Attentive is a plus)
- Experience working with campaign performance data and reporting tools
- Ability to adapt quickly in a fast-paced environment and manage shifting priorities
What the job involves
- We’re looking for a detail-oriented, execution-focused team player to join our Growth Marketing team as a Retention Marketing Associate, reporting to the Retention Marketing Manager
- This role is responsible for the day-to-day execution of our Email and SMS programs, ensuring campaigns run accurately and on time. You’ll work in a fast-paced environment with frequent changes, partnering closely with Merchandising and Planning to adapt campaigns in real time
- You’ll help scale our CRM program by improving workflows, supporting lifecycle optimizations, and contributing to testing and performance insights. This is a great opportunity to build a strong operational foundation while developing the skills to grow into a more strategic CRM role over time
- Execute and coordinate Email and SMS campaigns end-to-end, ensuring accuracy, timeliness, and alignment across teams
- Partner with Merchandising, Planning, Creative, and external vendors to build, adapt, and launch campaigns
- Own QA and validation across campaigns, including product availability, links, and campaign details
- Monitor performance and maintain reporting dashboards, surfacing insights and supporting testing initiatives
- Manage landing page coordination with Site Merchandising to ensure a seamless customer experience
- Support lifecycle automation audits, A/B testing, and ongoing optimization efforts
- Identify opportunities to streamline processes and improve execution, including leveraging new tools and AI where relevant
- Handle ad hoc CRM projects such as surveys, customer communications, and retail emails
Our take
Bombas is a direct-to-consumer apparel brand with a social mission. For every item sold, it donates another to a homeless shelter or service in NYC and beyond. The founders discovered that socks were the most requested item at homeless shelters, and it became the original inspiration for the business. To date, the company has donated over 50 million items to various charities.
This philanthropic angle gives Bombas the edge in a crowded clothing market, as consumers hunt for mission-driven products, a trend that is already well in motion. Bombas received B Corporation certification for its commitment to helping those in need, the way it treats employees, volunteer work it undertakes, and how it makes decisions as a company.
While Bombas originally became known as a sock brand, it has since expanded into several new categories, and now offers socks, underwear, T-shirts and slippers. The company generates over $100 million in revenue, capitalizing on direct-to-consumer trends that have seen other mission-led apparel brands like Toms and Warby Parker reach unicorn status in recent years.
Bombas is now expanding to new markets and launched in the UK in 2021. It kicked off its launch by collaborating with St. Mungo’s, a non-profit that helps people without housing.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Mar 2021
$150m
LATE VC
Dec 2015
$3m
SERIES A
Total funding: $153.2m
Company benefits
- 100% Employer-Paid Healthcare
- Annual Bonus
- 401K Matching
- Unlimited Vacation
- Hive Hangouts
- Health & Wellness Reimbursement
- Educational Assistance
- Company Retreats
- Community Events
- Company Equity
- Dog-Friendly Office
- Pre-Tax Commuter Benefits
Company HQ
Midtown Manhattan, New York, NY
Leadership
David Heath
(Co-Founder & CEO)Worked for over 4 years at UrbanDaddy, as Director of Business Development/Membership Opportunities Group. At VIBE for over 2 years, leaving as Automotive Editor. VP and Co-Founder of Regalis Foods. President and Founder of Talking Owls.
Randy Goldberg
(Co-Founder & Chief Brand Officer)Worked at UrbanDaddy for 7 years, progressing to Editorial and Creative Director. Freelance Brand Consultant for 9 years.
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