Business Automation Integration Analyst, Roku
Advertising Ops
$83-97k
+ Equity awards
Convenient and affordable TV streaming players
Be an early applicant
Convenient and affordable TV streaming players
1001+ employees
Be an early applicant
$83-97k
+ Equity awards
1001+ employees
Company mission
To provide its users with a more convenient and cost effective way of watching the programs they love.
Role
Who you are
- This role requires a strong problem-solving mindset, excellent communication skills, and an eagerness to learn
- The ideal candidate will be proactive, adaptable, and have a desire to think strategically to drive meaningful change within the organization
- They should over-index on ownership, taking initiative and responsibility for their work
- 3-5 years of experience in business operations/automation or Advertising Sales Planning
- Strong understanding of the digital and CTV advertising industry, with a desire to align processes and solutions to drive business outcomes
- Skilled at identifying upstream and downstream effects of changing data contracts
- Moderate proficiency in SQL with sound understanding of relational databases
- Strong analytical skills with the ability to identify patterns and insights from troubleshooting data
- Excellent written and verbal communication skills, with a strong ability to document processes
- Ability to work collaboratively across teams and effectively manage multiple tasks in a fast-paced environment
- Experience with order management systems and revenue optimization solutions used in the advertising industry
- Experience working collaborating with Finance/Accounting teams a major plus
What the job involves
- The Revenue Operations team is responsible for maximizing yield through supply optimization, driving global ad revenue growth with strategic pricing and packaging, managing global publisher partnerships for ad inventory deals and delivery, and enhancing the efficiency of the ad sales organization by centralizing processes across our data tools and systems
- By aligning advertising sales, marketing, product, and client services, the team aims to optimize the monetization of advertising inventory. This involves a blend of strategic planning, data analysis, system and tool utilization, and partnership management
- Roku is looking for a Business Automation Integration Analyst to join our expanding Revenue Operations Team
- This role will take business ownership of data contracts throughout the advertising campaign lifecycle
- Specific focus areas to include application/data ownership of Roku’s Advertising Product and Packaging Catalog, CRM/OMS data sharing policy, and OMS oriented integrations related to advertising inventory availability, financial workflows, and audience/data management platform (DMP)
- The Integration Analyst will be responsible for ensuring business workflow changes do not impact existing integration/data flows and that net new workflows, and related data capture, are adequately shared through the quote to cash application stack
- In addition, the Analyst will be responsible for monitoring support channels to troubleshoot outages and identify trends
- Administer and own Roku Advertising Product Catalog through CRM and OMS applications; bringing Pricing and Planning Team’s go to market strategy to life within the OMS
- Collect and analyze troubleshooting data to identify patterns and opportunities for improvement, working with Product and Engineering teams to address them
- Administer and own OMS oriented integrations through business lens with applications such as CRM/OMS, OMS/Inventory System, OMS/Billing System, and OMS/DMP
- Consult, and at times ideate, on workflow changes with Business and Product Teams to ensure proper data synchronization and protect against outages
- Actively monitor support channels, responding to user inquiries and escalating issues as needed
- Take ownership of select OMS features and initiatives under the supervision of the Sr. Manager
- Participate in stakeholder discovery meetings to gather requirements and inform workflow development through an integration lens
- Lead complementary data/integration testing efforts related to feature development lifecycles
- Create and maintain detailed data contract guides for internal audiences
Our take
According to Nielsen data, the average streamer spends over seven minutes searching for something to watch. Streaming services use customers' viewing history to make suggestions, but these are limited to programs licensed for that particular service.
Roku provides an integrated streaming service that offers TV channels, movies and third-party streaming services, resulting in an all-in-one streaming platform. The service can be accessed through a variety of customized subscription packages and fees.
Roku stands out in the streaming industry by bringing many competitors together in one package. The startup provides further innovative services such as a weekly TV series named 'Roku Recommends' which uses first-party data to recommend essential viewing to users. Alongside funding filmmakers through its "Change Makers Program", Roku also acquired its own original library of shows through its acquisition of now-defunct Quibi's library in 2021. After successful collaborations with TCL and Hisense, the first in-house "Roku Television" was released in 2023, further exemplifying the streaming company's wider ambitions in the media sector.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Jan 2016
$45.5m
LATE VC
Nov 2015
$45.5m
SERIES H
Total funding: $247.8m
Company benefits
- Medical, wellness and financial benefits
- Unlimited paid time off policy
- Work from home opportunities
- Free snacks and access to the company fitness center
Company HQ
Newhall, San Jose, CA
Leadership
Anthony Wood
(CEO)Studied Engineering at Texas A&M before founding their first company in 1986. They held VP roles at both Adobe and Netflix.
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