Marketing Coordinator, Outpost24
Cyber security risk management
Posted today
Cyber security risk management
201-500 employees
Posted today
201-500 employees
Company mission
To help customers automate cyber hygiene and tighten cyber exposure before their business can be disrupted.
Role
Who you are
- 2-4 years of experience in lead generation, campaign execution, or project coordination
- Tech or B2B SaaS experience is a must
- A self-starter mentality, you’re not afraid to pitch your own ideas to hit KPIs
- Familiarity with marketing automation tools (Hubspot)
- Comfortable navigating analytics tools like PowerBI and Google Analytics
- Excellent multitasker with strong time and project management skills
- You’re up to date on the latest trends in B2B marketing, have an interest in ABM and are comfortable trying new things and learning from your mistakes
- Experience in a global distributed team is a plus
- Bonus if you're multilingual (especially German, French, or Spanish)
What the job involves
- We’re on the lookout for a detail-oriented and proactive Marketing Campaign & Project Coordinator to join our Demand Generation team
- In this role, you’ll be the essential link between high-level marketing strategy and campaign execution across both the Specops and Outpost24 business units
- Support the execution of multi-channel marketing campaigns across EMEA and North America, including webinars, events, and third-party activities
- Work cross-functionally with content, design, SEO, and product teams to ensure campaigns are aligned, on-brand, and on point
- Manage timelines and deliverables to ensure timely launches and strong performance
- Collaborate with internal leaders to align campaigns with business unit priorities
- Keep messaging consistent and aligned across all channels and assets
- Track KPIs and channel performance, and ensure clear lead attribution with Marketing Ops
- Support our global partnerships team in executing channel marketing initiatives
- Help evaluate, manage, and optimize relationships with external marketing vendors
Our take
With cybercrime expected to cost the world economy over $9T in 2024, cybersecurity has never been more important. Outpost24 was founded in 2001 to help companies manage the growing threat of cyber criminals by assessing and testing an organisation's IT vulnerabilities and providing visibility of the assets at risk so that security holes can be closed before they are exploited by bad actors.
The cybersecurity sector is crowded, and Outpost24 faces intense competition from the likes of IBM and Cisco, not to mention a host of startups focusing on issues in the space. However, Outpost24 has managed to carve out a place for itself with a focus on security testing rather than becoming distracted by diversifying into other solutions. It is also the only company to offer full coverage across network, device, web, cloud data and user security in a single package. This approach has stood it in good stead for over 20 years and garnered it a client base of over 2,500 customers including HMV, BBC Worldwide and The Belgian National Lottery.
Outpost24 was acquired by Vitruvian Partners in 2022. With the injection of funding provided by its new parent company, Outpost24 is accelerating its product development and increasing its marketing efforts. While it is a significant business in the European and US markets, it is aiming to grow its market share and expand internationally in the near future.
Steph
Company Specialist at Welcome to the Jungle
Insights
23% employee growth in 12 months
Company
Funding (1 round)
Dec 2020
$21m
GROWTH EQUITY VC
Total funding: $21m
Company HQ
Pottholmen, Karlskrona, Blekinge län
Leadership
Karl Thedeen
(CEO)Previously SVP, Head of Metro Business group at Infinera and CEO of Transmode.
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