Senior Insight Analyst, LiveScore Group
Commercial
Salary not provided
SQL
Python
Tableau
Looker
R
BigQuery
Senior and Expert level
London
More information about location
4 days a week in office (Soho, London )
Real-time sports scores and free-to-air live stream service
Be an early applicant
Real-time sports scores and free-to-air live stream service
501-1000 employees
B2CGamblingDigital MediaSaaSSports
Be an early applicant
Salary not provided
SQL
Python
Tableau
Looker
R
BigQuery
Senior and Expert level
London
More information about location
4 days a week in office (Soho, London )
501-1000 employees
B2CGamblingDigital MediaSaaSSports
Company mission
To grow the world's leading sports ecosystem
Role
Who you are
- Strong grasp in digital advertising, yield optimisation, ad monetisation or performance metrics in the media landscape. Experience working within sports, publishing, or media organisations a bonus
- Advanced understanding of SQL (Big Query) and analysing large datasets. Analytical languages (Python, R) are a plus
- Experience with visualisation and reporting tools (Tableau, Looker Studio or similar) or large data such as Google Ad Manager (GAM) or Adobe Analytics
- Ability to think commercially and analytically, balancing ad optimisation goals with UX and product performance
- Ability to turn complex concepts into actionable recommendations and deliver regular reporting and insights
- Ability to learn in a fast-changing work environment, diving in to challenges and proactively identifying opportunities and providing solutions
- Ability to coach and mentor other members of the team with a friendly and sociable nature
- Confident communicator who collaborates effectively across teams and can engage senior stakeholders with clarity and influence
- Segmentation, clustering or modelling experience desirable but not essential
What the job involves
- This is an exciting time to join our team at LiveScore Media, where you’ll be positioned at the forefront of decision-making and strategic planning, shaping how millions of users around the globe interact with sports
- The Insights team is an integral and fast expanding department within LiveScore Group
- As a Senior Commercial Analyst, you will support data driven decision making across the business to advise senior leaders within the LiveScore Media department
- We’re looking for a data-driven enthusiast with commercial acumen to take ownership of our ad-unit performance, working to maximise revenue across various ad inventory channels, inventory types and performance metrics
- You’ll be empowered to make meaningful contributions, translating complex data and identifying monetisation and growth opportunities that influence key strategic decisions
- You’ll collaborate with teams and senior stakeholders across the business, turning insights into impact.
- We value innovation and give our analysts the freedom to experiment with new tools, technologies, training and techniques
- Analyse and deliver insight to optimise ad performance metrics (e.g. eCPM, fill rate, viewability, CTR) across inventory types and channels (programmatic, direct etc) to identify performance & revenue growth opportunities
- Conduct in-depth analysis of ad inventory dynamics to identify underperforming segments, channels, inventory inefficiencies, and untapped monetisation opportunities
- A proven track record of leading projects, working collaboratively with various stakeholders in cross-functional departments and driving actionable insight & recommendations
- Design and execute A/B tests and experiments to optimise ad placement and formats with supporting analysis
- Improve data collection and reporting processes and maintain the integrity of commercial data sources
- Closely monitoring, managing and assisting in forecasting plans & budgets for LiveScore Media and within the ad ecosystem
- Monitoring overall business performance and driven to investigating changes in core KPIs that impact the Media business
- The ability to prioritise personal tasks efficiently through understanding business needs and value
- Self- identify areas of improvement within the business through proactive analysis and self-thought initiatives to support business growth
- Apply segmentation analysis techniques to understand audience behaviour, ad engagement patterns, and value differentiation across user cohorts
- Use SQL and other tools to deliver proactive insights, deep-dive into user behaviour, inventory performance, and trends to support monetisation strategies
Salary benchmarks
Our take
Livescore Group is a union of sports streaming, digital media, and online betting companies that includes Livescore (founded in 1997), Livescore Bet, and Virgin Bet. With streaming services predicted to spend $6 billion on sports rights in 2023 alone, the Livescore Group is located in the heart of a lucrative industry, and that’s before the gambling side of their group is even considered.
Livescore Group makes considerable revenue from selling its advertising space, and with streaming becoming an increasingly popular way to engage with sports, it’s unsurprising that in 2022 the company received large sums of venture capital.
Livescore Group is using its 2022 funds to accelerate growth in Central and Eastern Europe, further bolstering its 35 million worldwide active monthly users.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- ⭐️ No Work Fridays ⭐️ To support our team’s productivity while promoting a healthy work-life balance, we’ve introduced No Work Fridays. By working efficiently in the office from Monday to Thursday, we maximize collaboration while ensuring everyone has the opportunity to reset and return refreshed! This new 4-day work week is a 6-month trial, starting 19th May 2025.
- ⭐️ Bonus Scheme ⭐️ Our company-led bonus scheme is designed to celebrate achievements and contributions, ensuring that success is shared.
- ⭐️ Pension ⭐️ Planning for the future is important, our LiveScore Group Pension Plan ensures that you receive valuable contributions towards your retirement.
- ⭐️ Life Assurance ⭐️ While we hope it’s never needed, we believe in providing peace of mind for our team and their loved ones. In the unfortunate event that something happens during your time with us, your nearest and dearest will receive a financial safety net equivalent to three times your salary.
- ⭐️ Private Medical Insurance ⭐️ Your health and well-being matter to us. After completing your probation period, single cover is available through AXA PPP Healthcare. This is treated as a benefit-in-kind, meaning employees only pay the tax on this valuable coverage.
- ⭐️ Employee Assistance Programme (EAP) ⭐️ Our Employee Assistance Programme (EAP) is here to support you through life’s challenges. This confidential service offers guidance on both personal and professional concerns that may impact your home life, work life, health, or overall well-being. Available 24/7, 365 days a year, the EAP provides fast access to counselling and expert advice, ensuring that support is always within reach whenever you need it.
- ⭐️ Subsidised Gym Membership ⭐️ We offer subsidised gym memberships to help you stay active and energised. Once you've passed your probation period, you'll be able to access Third Space on Brewer Street - just a 5-minute walk from our London office. Additionally, you can also enjoy your subsidised membership at PureGym, giving you flexibility to work out wherever suits you best.
- ⭐️ Enhanced Family Leave ⭐️ As a family-friendly employer, we offer an Enhanced Maternity, Shared Parental and Adoption Leave Package. With this package, eligible employees can receive up to 6 months at full salary (100%), followed by up to 6 months at 50% salary. Additionally, our Paternity Package offers up to 4 weeks of fully paid leave.
- ⭐️ Workplace Nursery Scheme ⭐️ Supporting working parents, our Workplace Nursery Scheme helps you save money on nursery costs through reduced tax and national insurance payments. Available after probation completion, this benefit can be used from birth up to age 5 (or when your child starts school), making childcare more affordable while you focus on your career.
- ⭐️ Learning and Development ⭐️ Unlock your potential with LiveScore’s accessible learning programs and tools, designed to support both your professional growth and personal development. Whether you're looking to sharpen your skills, expand your knowledge, or take the next step in your career, we make learning easy and effective.
- ⭐️ Season Ticket Loan ⭐️ Make commuting easier with our Season Ticket Loan Scheme! You can apply for a loan to purchase an annual season ticket for your train and/or tube journey to work through Transport UK. Repayments are conveniently deducted from your monthly salary over 10 months, helping you spread the cost and travel stress-free.
- ⭐️ Evans Ride2Work ⭐️ Our Evans Ride2Work scheme helps make buying a bike more affordable by spreading the cost over 12 months from your gross salary.
- ⭐️ Employee Referral Scheme ⭐️ It’s a fantastic way to bring exceptional talent into our team while being rewarded for it!
- ⭐️ Virgin Family ⭐️ Enjoy exclusive discounts, promotions, and giveaways through Virgin Family - giving you access to special perks and offers.
- ⭐️ Local Discounts – Frasers Group ⭐️ Enjoy exclusive savings with Frasers Group! Once you’ve passed probation, you can request up to 10 vouchers per month to use online at House of Fraser, Flannels, or Sports Direct. It’s a great way to shop smarter while making the most of exclusive employee perks!
- ⭐️ Refreshments ⭐️ Enjoy delicious coffee, teas, and soft drinks, plus a monthly free breakfast to start your day right. Cool off with treats from our ice lolly freezer and unwind with Thursday drinks and monthly themed events packed with fun!
Company values
- ADAPTABLE We compete in fast-paced, ever-changing industries. We’re agile, able to switch tactics mid-game, and embrace change. We know this makes us more resilient, dynamic and successful. We’re open minded, always learning, and trust in making big decisions for the right reasons.
- RESPONSIBLE Beyond the conventional definition, we embrace responsibility as a guiding principle in every single decision we make. We recognise our profound responsibility to our customers, particularly with regards to Responsible Gambling. It’s more than compliance; it’s about going above and beyond to ensure our customers have a safe space to play. A focus on building a sustainable, conscientious and ethical business. And contributing to the greater good in the communities and industries we operate.
- TEAM PLAYERS Win or lose, we’re all in this together. We all work to build a company where everyone feels included, respected and trusted to do their best work. We believe that collaboration, communication and accountability are crucial. Everyone’s opinions matter and we actively encourage differing views and healthy debate.
- AMBITIOUS We define ambition as the collective desire for us all to do and be the best we can. We set big goals, aspire to maximise our potential, and deliver quality work that we’re all proud of. And although success is never instant, our competitive spirit ensures we take initiative and proactively push for continual growth.
- CHAMPIONS OF SPORT Sport has the power to change the world. It’s unparalleled highs, occasional heartbreak and pure passion for fans. It’s what motivates us to create authentic, immersive experiences which give our users the feeling of being a part of the action, even when they’re not. And we believe that championing sport, the values it upholds, and its positive impact on fans’ lives helps us connect with and earn their trust.
- EVER-CURIOUS Our curiosity encourages us to always question if we can do better. We’re not afraid to approach tasks differently, to look for smarter ways to work, and try new things. We never settle, we refuse to accept the status quo, and continually look for opportunities to learn, improve and optimise.
- FAN DRIVEN Fans are at the heart of everything we do. We want to fuel their passion and enjoyment for sport. Which means always listening to and understanding what they want. A user-centric approach is fundamental to every decision we make and the service we offer.
Company HQ
Soho, London, UK
Articles
Leadership
Sam Sadi
(CEO)Previously CEO of Gamesys, and Director of Bwin Labels at Bwin.party Digital Entertainment, Founding Partner Trendee Europe and Owner of Sport One Online Gambling Consultancy.
Diversity, Equity & Inclusion at LiveScore Group
- The I.D.E.A (Inclusion, Diversity, Equality, Awareness) Forum: LiveScore Group is committed to diversity and inclusion, which we recognise as critical to our business and fundamental to everything we do. The I.D.E.A Forum programme includes systemic and holistic initiatives at both strategic and operational levels across all our entities. Our programme is supported by policies and practices providing an integrated approach to inclusion, opportunity, equality and diversity at LiveScore Group.
- LiveScore Group recognises that actions speak louder than words. Though sports and gaming typically lack a representative workforce, we are focussed on creating a more balanced employee base that reflects the diversity of our audiences as well as developing products and features that have wider appeal. We are committed to recruiting and fostering the development of a people from varied backgrounds to bring diversity of experience and promote thought-diversity within our teams. We passionately believe that you have the right to ‘live your truth’ each day, and we are working on reducing barriers to entry (and upward mobility) – particularly for those from underrepresented communities.
- One of the aims of the I.D.E.A Forum is to eliminate practices of unconscious bias and discrimination from our ways of working as well as creating opportunities for diverse talent to thrive. We are not yet perfect, but our whole group – executives and employees alike – are dedicated to becoming better, and we invite you to join in on our collective journey to inclusiveness as we believe and invest in a more equitable society for all.
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