Growth Marketing Intern, Upflow

• Pursuing or completed a degree in Marketing, Business, or a related field
• A keen interest in growth, marketing and the tech industry
• Have an insatiable curiosity, bias for action and initiative. You thrive on learning constantly and iteratively
• Ability to work autonomously and safely on production systems
• Strong attention to details
• Ability to fact-check themselves
• With internal and external stakeholders of varying "tech depth":
• Ability to communicate clearly & concisely
• Ability to correctly manage expectations
• Active listening & empathy
• Speak & write English fluently, although native level isn't required
• Have worked with a marketing CRM before like Hubspot and automation tools or are willing to learn fast

Desirable

• As our Growth Marketing intern, you work at the heart of Upflow's Lead Generation engine where you will be instrumental in executing our go-to-market strategies and tactics
• As a key member of our team, you will collaborate closely with the Demand Generation Manager and work hand-in-hand with Marketing, Sales and Growth teams
• Your primary mission: to help orchestrate a flawless execution of growth marketing strategies and campaigns, with the north star goal of generating qualified leads and opportunities
• Lead Generation: Assist in developing and executing lead generation strategies across multiple channels, including email campaigns, content marketing, and paid ads
• Growth Initiatives: Support growth marketing strategies to boost user engagement, traffic, and conversions
• Work on scaling effective campaigns and exploring new growth channels
• Automation & Process Optimization: Leverage tools like Clay and Make (formerly Integromat) to automate marketing tasks, streamline workflows, and ensure the smooth running of lead generation processes
• A/B Testing: Contribute to testing and iterating on growth tactics, such as landing pages, ad creatives, and campaign messaging to maximize conversion rates
• Analytics & Reporting: Monitor performance metrics across various channels, providing insights and reports to improve marketing efforts
• Alignment with Sales: Work closely with the sales team to ensure that marketing and sales processes are aligned, maintaining service-level agreements (SLAs) for lead handoff and follow-up

• 1 - Screening call with Aashima (hiring manager):
• As your future internship manager, Aashima will give you a clearer view of what your day-to-day in the role will be and discuss what you enjoy and what you’re looking for in applying to this internship.
• Come with questions, we’d love to help you see yourself working at Upflow!
• 2 - Home assignment:
• Your time to shine! You’ll be given a home assignment. Yes, it is designed to assess your skills. But it’s also designed to give you a better taste of what being part of Upflow is like. Again, hiring is a two-way street!
• 3 - Home assignment review:
• Aashima will debrief your case with you. A peer can take part in this review. Hiring managers at Upflow are looking for team players: taking and giving feedback is key to thriving with us!
• Ultimately: we believe assignments are a great way to control our biases. We care for what you do; not your schooling, social background, or the gender you identify yourself to
• 4 - Meet the team!
• You’ll meet up with two other peers so you can foresee yourself as part of this team.