Senior Web Strategy & Optimization Manager, Axonius
$140-160k
OTE
Bonus and equity included
Cybersecurity asset management platform
Be an early applicant
Cybersecurity asset management platform
501-1000 employees
Be an early applicant
$140-160k
OTE
Bonus and equity included
501-1000 employees
Company mission
To give customers a comprehensive and always up-to-date asset inventory.
Role
Who you are
- Ideal candidates are part strategist, part executor—and excited to use data, testing, and SEO insights to drive measurable impact
- 5+ years of experience in web optimization, digital marketing, or content strategy—ideally in a B2B or SaaS environment
- Proven ability to manage and execute cross-functional web projects, including SEO and testing initiatives
- Hands-on experience with A/B or multivariate testing tools (e.g., VWO, Optimizely, Google Optimize, Adobe Target)
- Strong working knowledge of CMS platforms; experience with ContentStack or a headless CMS is a plus
- Experience working with SEO tools (e.g., SEMrush, Ahrefs, Screaming Frog) and collaborating with SEO agencies or consultants
- Experience with Google Analytics, Hotjar, or FullStory for behavioral analysis and performance tracking tools
- Comfortable editing or creating content, optimizing metadata, and working within brand and UX guidelines
- Strong understanding of UX, demand gen, and buyer journeys
What the job involves
- We’re looking for a proactive, detail-oriented Sr. Web Strategy & Optimization Manager to lead optimization and growth efforts across our website through A/B testing, content strategy, personalization, and SEO execution
- This role combines hands-on CMS work, project management, and collaboration with our SEO agency and internal teams to improve site performance and drive B2B demand generation outcomes
- You’ll own the A/B testing roadmap, coordinate stakeholders, implement SEO recommendations, and shape strategic content experiences that improve conversion and engagement
- Own and manage the A/B testing roadmap, coordinating test timelines, stakeholders, and priorities to ensure smooth, on-time execution
- Plan, launch, and analyze website experiments focused on optimizing conversion paths, CTAs, landing pages, messaging, and user flows
- Work cross-functionally with stakeholders in Demand Gen, Campaigns, Content, Design, and Web Development to align test ideas and content strategies with business goals
- Drive the CRO process from beginning to end, including research, test idea intake, testing roadmap, hypothesis development, design and dev, execution, reporting and analytics
- Build and manage test variations in the CMS (ContentStack), ensuring quality, functionality, and brand alignment
- Collaborate with an external SEO agency to review audits, prioritize recommendations, and implement SEO updates across the site in partnership with content and web teams
- Monitor performance using tools like Google Analytics, Hotjar, and testing platforms (e.g., VWO, Optimizely, or similar), and translate insights into actionable recommendations
- Create lightweight briefs and timelines for new tests or content experiences, and keep test documentation organized and up to date
- Shape and evolve our content strategy on key pages—using data and testing to inform messaging, structure, and engagement
- Help establish testing best practices and a culture of continuous improvement across the website and digital experience
Our take
Axonius solves the unglamorous yet critical problem of poor cyber hygiene, helping security teams that struggle to fully understand their assets, and whether these assets are secure and adhere to security policies. Its cybersecurity platform helps companies track and manage every device that accesses networked services.
The company was founded by a team of veterans of an elite intelligence unit of the Israeli Defense Force. Since launching, it has attracted some impressive customers including the New York Times, Schneider Electric, and AppsFlyer. The company stands out in a crowded market of cybersecurity tools by integrating with hundreds of different platforms, enabling CIOs to keep track of all their network assets.
Axonius is a company with unicorn status and has raised almost $600 million in funding so far. Its 2024 round was invested in acquiring startups and funding its work with channel partners.
Steph
Company Specialist at Welcome to the Jungle
Insights
142% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Mar 2024
$200m
SERIES E
Mar 2022
$200m
SERIES E
Total funding: $595m
Company benefits
- Competitive compensation
- 100% coverage of your healthcare premium
- Flexible work environment
- Paid parental leave
- Annual all-company retreats
- We offer all this… and more
Company HQ
Rose Hill, New York, NY
Leadership
Dean Sysman
(CEO & Co-Founder)They worked as a team leader for the Israel Defence Force. They have a passion for startups and act as an investor in a list of cyber tech companies and sits on the board of Forbes Technology Council.
Ofri Shur
(CTO & Co-Founder)They also worked for the Israel Defence Force before moving into cyber security at Kay Hut.
Avidor Bartov
(CPO & Co-Founder)They also worked for the Israel Defence Force prior to co-founding Axonius. They act as an insider to YL ventures supporting Israeli entrepreneurs.
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