Strategic Sales Manager, Betterment

Midwest Territory, Advisor Custody

$112k

+ Commission bonus and equity options

Salesforce
Senior level
New York

3 days a week in office

Betterment

Banking and investment app

Open for applications

Betterment

Banking and investment app

501-1000 employees

FintechB2CCryptocurrencyBankingFinancial ServicesMobile

Open for applications

$112k

+ Commission bonus and equity options

Salesforce
Senior level
New York

3 days a week in office

501-1000 employees

FintechB2CCryptocurrencyBankingFinancial ServicesMobile

Company mission

To make people’s lives better.

Role

Who you are

  • Experience:
  • 5+ years of sales experience in the financial services industry, with a strong background in advisor custody or related sectors (e.g., RIA platforms, custodians, asset management, fintech solutions)
  • Proven Track Record:
  • Demonstrated success in driving revenue growth and building relationships with RIAs and financial advisory firms
  • Knowledge of Advisor Custody:
  • Deep understanding of the advisor custody landscape, including regulatory requirements, operational challenges, and competitive offerings
  • Communication Skills:
  • Excellent verbal and written communication skills, with the ability to present complex solutions in a clear and compelling manner
  • Relationship-Building:
  • Strong interpersonal skills with the ability to establish rapport and trust quickly with clients
  • Self-Motivated:
  • Ability to work independently, manage time effectively, and drive results in a remote, territory-based role
  • Technology Proficiency:
  • Comfortable using CRM software (e.g., Salesforce), presentation tools, and other technology platforms essential to the sales process

Desirable

  • Experience working with RIAs or wealth management firms in the Midwest region
  • Familiarity with the Betterment Advisor Solutions platform and/or digital advisory solutions
  • Bachelor’s degree in Business, Finance, or a related field

What the job involves

  • We are seeking an experienced and motivated Sales Executive to join our team, focusing on the Midwest territory of the United States
  • This role is critical in driving growth within the advisor custody space by identifying, engaging, and closing new business with RIAs and financial advisory firms
  • As a key player in our sales team, you will collaborate with cross-functional teams to deliver tailored solutions that meet the needs of our clients while expanding our market presence
  • Business Development:
  • Identify and pursue new sales opportunities with RIAs, financial advisors, and other wealth management firms within the Midwest region
  • Client Relationship Management:
  • Cultivate and maintain long-term relationships with prospective and existing clients, acting as a trusted partner to help them leverage Betterment Advisor Solutions’ custody solutions
  • Sales Strategy:
  • Develop and execute a sales strategy that aligns with company goals, market demands, and client needs, ensuring consistent performance in meeting or exceeding revenue targets
  • Territory Management:
  • Proactively manage your sales pipeline, identifying and prioritizing key opportunities within the Midwest territory, while managing time effectively across a wide geographic region
  • Collaboration:
  • Work closely with the product, marketing, and customer success teams to ensure a seamless experience for clients and prospects, from first contact through onboarding
  • Market Expertise:
  • Stay current on trends and regulatory changes in the advisor custody space, with a particular focus on the needs and challenges of RIAs and financial advisors in the Midwest
  • Reporting & Forecasting:
  • Provide regular updates on sales activities, including pipeline updates, revenue forecasts, and competitive intelligence, to senior leadership

Application process

  • We’ll take a few weeks to review all applications
  • If we’d like to spend more time with you, we’ll reach out to arrange next steps, which will include 3-4 sets of meetings with your future colleagues
  • In the interview process, we’ll look to learn more about your skills, experiences, capabilities, and motivators. Many of our questions will be aimed at understanding how you might operate here at Betterment
  • Depending on the role, we may ask you to complete a case study exercise or technical assessments, as we want to collect a robust set of data points to better inform our decisions
  • On average, it takes us around 3-5 weeks to make a hiring decision, depending on your availability and sense of urgency
  • As a best practice, we aim to interview at least 2-3 final round candidates before making a hiring decision
  • Please note that, as we usually receive an overwhelming number of applications for open positions, we’re unable to offer individual feedback during the interview process
  • We recognize that interviewing for a new role is a big deal. We appreciate you considering Betterment as the next step in your career, and our Recruiting Team is here to support and advocate for you through the interview process!

Our take

Betterment is an app-based investment platform that provides personal finance data and guidance to retail users through a range of real-world data and AI analytics to deliver investment advice to customers.

The company has become the largest independent digital investment advisor in the U.S. Having expanded its 401k business, Betterment has entered the world of Crypto, partnering with Gemini to offer customized crypto portfolios and its "Crypto Investing by Betterment" platform.

Betterment has a wealth of competition in this increasingly crowded space. Other robo advisors offering similar services include Moneyfarm, Wealth Simple, M1 Finance and Personal Capital. Going forward, Betterment hopes to further distance itself from rivals as it further innovates its platform.

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Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

Some candidates hear
back within 2 weeks

-6% employee growth in 12 months

Company

Funding (last 2 of 7 rounds)

Sep 2021

$60m

SERIES F

Jul 2017

$70m

SERIES E

Total funding: $335m

Company benefits

  • Health and wellness: Get comprehensive medical, dental, and vision, plus a free subscription to One Medical.©
  • Generous time off: We encourage you to take time off (seriously) and get the rest you need to do your best work.
  • Paid parental leave: We welcome new additions to your family with 12-18 weeks of parental leave.
  • Matching benefits: We offer a 401(k) match and a match on qualified student loan payments
  • Equity: Gain stake in Betterment’s success with company equity grants.
  • Free food: Snacks, beverages, and catered lunches at our NYC HQ
  • Long-term health resources: We provide LGBTQIA+ transition and fertility support.
  • Find your community: Make connections through seven employee affinity groups and a social calendar of hybrid events.

Company values

  • Pursue happiness
  • Start with the customer
  • Build relationships beyond the task
  • Own it and lead it
  • Iterate to breakthrough
  • Embrace efficiency
  • Create enduring quality

Company HQ

Flatiron District, New York, NY

Leadership

Jonathan Stein

(Board Member)

After studying Economics at Harvard, Jonathan worked as a Consultant at First Manhattan Consulting Group for over 4 years. He founded Betterment in 2007, serving as CEO until 2020 when he stepped down to Chairman of the Board.

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