Campaign Specialist, Airship

• Qualified candidates should be passionate about mobile technology, meeting consumer needs and able to continually learn new platform features and functionality
• Candidates should have digital marketing knowledge and campaign experience across multiple digital channels including email, SMS and web and be able to write HTML to create customised experiences where necessary
• The ideal candidate is comfortable working with data, enjoys digging deep into campaign concepts and best practices and sharing that knowledge with customers
• The best candidate is curious and asks lots of questions, works well with a team and is self-motivated
• Experience executing digital marketing campaigns for a global brand and/or with a SaaS marketing company
• Ability to read and write HTML
• Bachelor's degree or equivalent experience
• Strong communication and interpersonal skills including the ability to effectively communicate with both technical and non-technical customers and internal stakeholders
• Collaborative and able to work in a dynamic and fast-paced environment both within a team and independently
• Strong project and time management skills to balance multiple customers and projects simultaneously

Desirable

• Our Strategic Services team is home to expert digital marketers and trusted advisors to the largest brands around the globe
• We are seeking a Campaign Specialist to join the team to provide expert guidance, execution and analysis of customer engagement campaigns across the Airship channel portfolio
• Responsible for the successful execution of campaign messages and customer journeys
• Manage the end to end campaign process incl. briefing, segmentation, a/b testing and customer approval
• Build and leverage campaign and channel performance reports in Airship’s platform to deliver actionable insights and campaign recommendations to customers
• Leverage HTML to tailor messages that require modification beyond the currently available functionality of the platform
• Apply subject matter expertise and best practices for digital marketing campaigns and Airship platform functionality
• Work with Strategic consultants and Customer Success Teams to increase customer platform adoption and improve time to value
• Provide training/ retraining to customers as needed
• Document and provide user feedback to Product and other internal teams
• Stay up-to-date on Airship feature, channel and functionality releases for campaign integration and strategic recommendations for customers