Marketing Program Manager, Abundance360

• You have 3-7 years experience in marketing operations, growth marketing, campaign management, demand generation, or RevOps.
• You have hands-on expertise with HubSpot, Asana, and LLMs.
• You have an obsessive attention to detail, from grammar and formatting to tracking accuracy.
• You are a systems thinker with advanced organizational and communication skills, capable of managing multiple deadlines simultaneously.
• You are comfortable both executing campaigns and producing marketing assets, whether drafting an email, assembling a landing page, or coordinating creative requests.
• You thrive on structure and precision, spot gaps before they become problems, and communicate with clarity.

Desirable

• Translate leadership strategy into detailed execution plans and maintain the master marketing calendar that guides the entire organization. Backward-plan every campaign, sequence critical dependencies, and ensure content, design, tech, ops, and leadership are aligned well in advance of launch. You are the operational center of gravity—maintaining visibility, eliminating ambiguity, and keeping timelines, assets, and owners perfectly synchronized.
• Architect workflows and timelines in Asana, assign ownership, coordinate approvals, and keep every contributor moving in lockstep. Run campaign kickoffs, weekly touchpoints, and launch-readiness reviews—surfacing risks early, resolving blockers, and ensuring nothing slips between the cracks.
• Audit, troubleshoot, and implement core campaign components in HubSpot as needed. Review emails, landing pages, forms, lists, routing, UTM tracking, personalization tokens, and workflow logic to ensure every launch is technically flawless. Ensure accurate segmentation, suppressions, enrollment triggers, error-free tracking and reporting, and fully functional workflows.
• Partner with the content and creative team to bring campaigns to life through clear, compelling marketing assets. Draft and assemble campaign materials including emails, landing page copy, promotional pages, event announcements, and other marketing content as needed. Coordinate design requests and ensure assets are produced on schedule and aligned with brand standards.
• Help A360 become smarter every campaign cycle by maintaining an institutional knowledge base of what works and why. Document A/B tests, build performance benchmarks, run post-mortems, and keep an optimization backlog that ensures each new campaign launches from a position of cumulative advantage.
• Maintain a clean, organized, version-controlled source of truth for all marketing assets, including naming conventions, folder structures, SOPs, checklists, and brand compliance standards. Ensure every team member always knows where to find the right asset and which version is current.
• Serve as the final line of defense for accuracy, consistency, brand integrity, and professionalism across all marketing outputs. Review email rendering, copy accuracy, layout alignment, workflow logic, mobile responsiveness, and CTA functionality. Nothing goes live until it meets your standard of excellence.
• Keep the organization aligned through clear communication and structured processes. Run operational meetings, manage approvals, provide leadership updates, and maintain clarity during active launches. Collaborate with the Tech/RevOps team to maintain dashboards and produce insights-rich performance snapshots, tracking KPIs and identifying trends.

• 1. Apply online.
• 2. Video call with internal screener (30 min).
• 3. Take-home hiring exercise assigment.
• 4. Video panel with internal stakeholders (60 min).
• 5. Final decision communicated.