Publisher Development Manager, Fluent
Affiliate
$75-95k
Ability to travel
Customer acquisition platform
Be an early applicant
Customer acquisition platform
201-500 employees
Be an early applicant
$75-95k
Ability to travel
201-500 employees
Company mission
To change the digital marketing industry through smarter technology and better economics.
Role
Who you are
- 2-5 years of prior experience in affiliate acquisition and affiliate marketing
- Experience with tracking platforms (Tune, CAKE, etc.)
- Knowledgeable in implementing and optimizing affiliate marketing campaign
- Strong prospecting skills – able to get creative in finding new opportunities and negotiate deals
- Proven track record of building and fostering relationships with affiliates
- Bachelor’s degree
- Ability to travel
What the job involves
- The Publisher Development Manager will be working on the management and growth of initiatives for Fluent. This role will focus on managing daily communication with existing affiliate relationships as well as cultivating and identifying new opportunities
- In addition, he/she will play a key role in identifying new business opportunities for vertical growth
- The right candidate must be a self-motivated multitasker with strong analytical skills and knowledgeable of the current digital landscape. They should have experience working in a fast-paced, result-oriented entrepreneurial environment
- Grow the base of publishers to meet and exceed the monthly revenue targets
- Provide ongoing support, optimizations and recommendations (including new campaigns or strategies) to help partners scale
- Frequent communication with publishers to build and maintain strong, long-term relationships
- Build an intimate knowledge and stay up to date on industry trends, technologies and competitor strategies
- Participate in affiliate conferences
- Proactively identify and recruit new affiliates, influencers and publishers via frequent outreach
- Vet and Onboard affiliates to ensure quality compliance and alignment with company goals
- Collaborate with internal teams to understand performance and communicate effectively with publishers
Our take
Finding new customers used to be a slow and expensive process for businesses, but modern adverts are driven by data to efficiently target consumers and optimize the success of campaigns. However, creating such data-driven advertisement campaigns requires data frameworks and digital content creators to support them, resources that many businesses are unable to access.
Fluent provides a data-driven digital marketing platform for businesses looking to find new customers through advertising by leveraging data analytics, digital media properties and simple software integrations. The company achieves this by capturing first-party insights through consumers who are searching for new brands, using predictive modelling to match these audiences with relevant ad campaigns.
Whilst data-driven advertising is nothing new, Fluent has taken the unique angle of collecting first-party data from consumers who sign up to their digital media properties with the intention of finding personalized brand recommendations. This approach ultimately benefits both parties, helping brands to find new customers who are actively looking for their products or services.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-5% employee growth in 12 months
Company
Company benefits
- Ample career and professional growth opportunities
- New Headquarters with an open floor plan to drive collaboration
- Health, dental, and vision insurance
- Pre-tax savings plans and transit/parking programs
- 401K with competitive employer match
- Volunteer and philanthropic activities throughout the year
- Educational and social events
Company HQ
Battery Park City, New York, NY
Leadership
Ryan Schulke
(Co-Founder & CSO)Experience as Account Executive for Innovation Ads and MediaWhiz Holdings LLC, and Media Director for Clash Media US.
Matthew Conlin
(Co-Founder & Chief Customer Officer)Experience as Account Executive for Innovation Ads and Trancos, and was Director of Sales for Clash Media USA from 2007 to 2010.
Don Patrick
(CEO)Joined the company in 2018 as COO, becoming CEO in 2021. Is also a Managing General Partner at Natirar and was CEO at SenecaOne Finance.
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